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Sales Marketing

Location:
Spring, TX, 77379
Posted:
July 15, 2010

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Resume:

ENRIQUE BENITEZ

***** ******** **** **** ******, TEXAS 77379

www.eb-work.com abmcg5@r.postjobfree.com 832-***-**** (Mobile)

PROFESSIONAL PROFILE

Bilingual, Creative Brand Marketing Director - with +10 years of

progressive experience in advertising, development, account management,

sales, media buying, and substantial expertise in the following areas:

? Masterful in all technical aspects of award-winning creative

direction and production, including conceptualization, research,

organization, design, interpretation, and delivery of visual galleys, and

promotions for clients of professional advertising and marketing

communications company; design corporate identities, branding campaigns,

publications, signage, tradeshows, interactive, online marketing

materials and campaigns for target markets

? Polished in the integration of brand marketing and technology;

incorporate client ideas to create business solutions that promote

strategic brand optimization resulting in achievement of client goals;

proven leadership and project management skills collaborating with

multidisciplinary teams

? Fluent in Spanish and English; articulate, with excellent

interpersonal and liaison abilities; skillfully work with and treat

individuals of multicultural backgrounds with diplomacy and respect;

fully knowledgeable of sensitive business protocols, especially with

Hispanic and Latin American clients

? Expertly create groundbreaking marketing campaigns for energy,

communications and technology corporations; financial institutions;

hospital systems; legal associations; real estate interests; non-profit;

education and airline and transportation industries with proven track

record of successful brand awareness, market development and increase on

product or service demand

? Successful in strategic B2B and B2C marketing development and sales,

increasing advertising sales 70% for a media account in 2008; creating a

new on-line marketing strategic technique to contact and close sales with

executives, media buyers, and marketing directors in key markets

? Advanced computer skills and social media integration: Personally

designed www.eb-work.com to show body of work PLATFORMS: Macintosh & PC;

LANGUAGES: HTML; DHTML; Javascript; Actionscript; PRINT SOFTWARE:

InDesign CS4; QuarkXPress; PhotoShop CS4; Illustrator CS4; ONLINE /

MULTIMEDIA: Dreamweaver CS4; Fireworks CS4; Flash CS4; CRM; Social Media;

SEO; PPC; Analytics, iab, & W3C standards: WORD PROCESSING; MS Word;

Excel; PowerPoint

1 CAREER OVERVIEW

2 MANAGER AND DEVELOPMENT DIRECTOR FOR PRIVATE SCHOOL

ARCHDIOCESE GALVESTON-HOUSTON CATHOLIC SCHOOL, HOUSTON, TEXAS 2010-PRESENT

? Development Director in-charge of new marketing programs addressed to

increase enrollment, endowment participation, and fundraising.

Successfully increasing 80% of enrollment.

? Creative and Communication Director of web, email CRM development,

and print promotional vehicles that facilitated handling of statistical

data, brand awareness and merchandising.

? Office staff and Administration Management, creating a new follow-up

system that ensured prompt collection of funds and business growth.

3

4 CREATIVE DIRECTOR FOR PRINT & DIGITAL MEDIA

QUANTUM SUR, INC., HOUSTON, TEXAS 1999-2009

? Manage and direct all aspects of art department for print and digital

media, reporting directly to CEO. Responsible for creation and production

of publications, marketing printed and online materials, location

systems, interactive solutions and websites for this marketing and

communications agency.

? Developed a new successful marketing and development strategy;

respond to inquiries from accounts regarding advertising sales, initiate

proposals, negotiate contracts, and close sales.

? Designed and created of state-of-the-art multimedia tools, programs

and applications.

KEY ACCOMPLISHMENT:

? Received high praise for first of its kind worldwide interactive

tutorial for Hewlett-Packard Global Accounts, a multi-million dollar

sales management program.

? Serve as creative director for the Houston Bar Association's legal

journal, The Houston Lawyer.

KEY ACCOMPLISHMENTS:

? Significantly improved positioning and brand image of The Houston

Lawyer magazine and online services, resulting in an increase of 70%

in sales, and state and local awards.

? Received letter of commendation from the Houston Bar Association for

unparalleled knowledge, creativity, and outstanding professionalism of

client account.

1 PRIOR EXPERIENCE

5 CONSULTING AND ART/CREATIVE DIRECTION

BRAND MARKETING: 1996-2010

? Created corporate identities for on-line Texas statewide directory;

U.S. international IT service provider company; and a major lumber

company, and local textile manufacturer in Mexico.

? Created new image design and internal signage for nationwide

recognized commercial center in Puebla, Mexico.

LOGISTICS: 2007-2009

? Conducted geographical research and designed highly sophisticated

location systems within maps for in-flight magazine of high profile

airline corporation promoting stories for travel destinations.

INDUSTRIAL DESIGN AND SIGNAGE: 1996-1998

? Created industrial signage for a nationwide textile manufacturer and

one campus of the second largest private university in Mexico.

6 COMMUNITY DEVELOPMENT COORDINATOR

1

CITY HALL, PUEBLA, MEXICO 1998-1999

? Served as community liaison between government officials, engineers

and low-income residents of the communities. Interviewed residents and

conducted needs assessments regarding services. Made recommendations and

submitted quotes, and followed up to ensure completion of projects.

EDUCATION

1 CERTIFIED DIPLOMA / BACHELORS DEGREE - GRAPHIC DESIGN, EMPHASIS IN BRAND

MARKETING

1 UIA MEXICO, PUEBLA, MEXICO 1997

< Graduated with honors. Five years of study translates to bachelor's

degree recognized in the U.S.

1

2 PROFESSIONAL DEVELOPMENT

2 ROTARY STUDY GROUP EXCHANGE 1998

< Chosen by the Rotary Club to participate in a program dedicated to youth

and education. Traveled and toured manufacturing facilities in Raleigh,

Rocky Mount, Goldsboro, Elizabeth City, and Washington, North Carolina to

be mentored about industrial processes and economic development.

1 MEMBERSHIPS

American Marketing Association Since 2008

eMarketing Association Network Since 2008

The International Council of Graphic Design Associations Since 2007

VOLUNTEERISM

. Assisted on event development, website and newsletter design at a

north Houston Catholic Church.



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