GREGORY F. MITROS
** ****** ** ( Pequannock NJ **440 ( 973-***-**** ( 973-***-**** (
*******@*****.***
Dynamic, creative and intelligent E-Commerce/Web Developer with an
exceptional track record of leveraging high-level business intelligence,
project management talent, and technical skills toward optimizing web-based
advertising campaigns. Superior management, trend analysis, search engine
optimization abilities, and a deep and rich understanding of deploying
successful campaigns through a combination of organic, social networking,
and targeted pay per click strategies allows for profound penetration and
measurable results. Eager to integrate entrepreneurial mind-set, business
acumen and tactical leadership skills toward supporting the goals of a
progressive organization. Core competencies include:
Google Adwords / Yahoo Search / MSN Ad Center
Ask / Knoodle/ Miva / Back Links / Link Building
W3C / Google Analytics / SEO / SEM
Campaign Development / Deployment Management
Revenue Optimization / ROI
Website Design and Deployment
White Hat Techniques / Branding Strategies
Blogger / Wordpress / Facebook / Twitter/ LinkedIn
Market-Share Growth/ Budget Management Customized Reports / Performance
Tracking
Dreamweaver/Photoshop/Fireworks/HTML/CSS
Word / Excel /PowerPoint / Outlook / Access
Technical Savvy/Business Acumen
Start-Up Business Plans/Entrepreneurial Spirit
Professional History
2008 to Present: Crossover Distribution USA Inc, Parsippany NJ - Manager e-
Commerce
< Website Marketing: Design all PPC campaigns, Google, Yahoo, MSN ad
center. Analyze activity from search reports to check activity and ROI.
Keyword research to add and improve PPC campaigns. Adding Content to
website to increase page listings in organic search engine listings.
Handle backlinks and link building development. Directory building,
adding links to popular directory bookmarking sites and tagging with
common words. Source and Work with vendors to increase marketing efforts,
increasing traffic and sales.
< Product Management: Responsible for adding new products to increase
market share, follow all trends for understanding of which products need
to be changed, removed or updated. Design layout of new products using
basic HTML and Shopsite Cart. Source new vendors and distributors to
increase product availability and cost reduction. Build product knowledge
to answer questions from customer calls and handle incoming volume.
< Data Feeds: Design and deploy all product feeds for Google
Shopping/Product Search. Analyze search reports from Google merchant
center to change and upgrade data feeds. Handle data feeds for
Shopping.Com and other comparison shopping networks. Analyze ROI from
comparison shopping networks and make changes as needed.
< Social Marketing: Sourced freelance contract workers to increase social
marketing and social bookmarking. Gathered all information about their
efforts and reported to President and Vice President. Work done with
Facebook, Twitter and Linkedin.
< Blogs: Sourced content writers to add to blogs, PR sites and articles
submission sites. Managed all information for reporting efforts.
< General Management: oversee and manage daily day to day activity of
website operations, including order process, inventory control, product
sourcing, billing and invoicing, packaging and shipping procedures.
2002 to 2008: G &L Wholesale LLC, Lincoln Park NJ - Founder/General
Manager
< Ideated, developed and successfully deployed www.ineedtelephones.com
within a highly competitive marketplace.
< Developed all product placements and introduction of products to website.
< Managed all revisions of website look, feel, design working with
outsourced vendors to improve user experience
< Created and handled an over 5000 keyword PPC campaign targeted to telecom
marketplace
< Supervised staff that handle daily operations, order process, product
sourcing, accounting & shipping.
< Successfully positioned the organization for acquisition.
1999 to 2002: www.cigarettescheapsmokes.com - Affiliate Marketer
< Designed, developed, and deployed www.cigarettescheapsmokes.com
< Developed PPC campaign, SEO/SEM strategy
< Referred over 10,000 members to OTDirect.Com
< Reached bonus referral commissions for over 12 months straight
Additional Related Positions
1999 to 2002: GS Telecom, Fairfield NJ - General Manager
< Managed all aspects of operations and sales
< Designed and deployed www.grandslamtel.com
< Started link building and marketing campaigns
< Created PPC marketing campaigns.
< Handled sales calls and product knowledge calls from website.
< Managed/Supervised sales staff.
1997 to 1999: Telquest International, Fairfield NJ - Inside
Account Executive/Promoted to Purchasing Manager
< Handle inventory requirements, special orders and sourced new
products
< Managed/Supervised 2 assistant purchasing agents.
< Account manager, made cold calls and handle sales quote for
wholesale market
1994 to 1996: Armagh Data Inc, East Hanover NJ - Outside Account
Executive
< Sourced new accounts, managed existing accounts, wrote proposals
for business machines
Education
Duquesne University, Pittsburgh, PA - Bachelor of Arts, Sociology
NJIT, Newark NJ - Certificate Web Development