Design Development

DAVID A. WELCH

**** **** ******

Carrollton, TX *5007

Mobile: 972-***-****

Email: ***************@*****.***

LinkedIn: http://www.linkedin.com/in/davidwelch4learning

PROFILE

Versatile, results-driven Talent Development Professional with diverse experience designing, developing, and

implementing innovative and cost-effective learning solutions for today’s high-performing workforce. Skilled in

directing and motivating global teams of instructional designers, media designers, courseware developers,

subject matter experts, and project managers. Strong reputation as a collaborative leader who inspires

innovation and delivers results through people. Expertise includes:

Creating powerful and memorable learning experiences that make a sustainable contribution to individual

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and organizational talent.

• Converting traditional and costly training programs to a smart blend of instructor-led, live virtual classroom,

self-paced, and collaborative learning.

• Facilitating the adoption of social media and other innovative technologies to enable more efficient and cost-

effective learning solutions.

• Unlocking the high performance potential of global delivery teams through coaching, mentoring, and the

creative adaptation of Agile development practices.

Skill sets include:

Learning Strategy

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Adult Learning Theory

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Learning Needs Analysis

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Content Analysis

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Learning and Performance Objectives

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Learning Effectiveness Measurement

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Learning Evaluation

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Curriculum Design

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Curriculum Development

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Instructional Design

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Blended Learning

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Interactive eLearning

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Instructor Led Training (ILT)

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Face-to-Face Classroom

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Virtual Classroom

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Virtual Collaborative Learning

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Scenario Based Learning

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Story Based Learning

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Video Based Learning

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Action Learning

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Case Studies

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Podcasting

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Exercises

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Games

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Facilitation

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Team Leadership (Global Delivery)

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Learning 2.0

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DAVID A. WELCH

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PROFILE (Continued)

Tools include:

Microsoft Word

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PowerPoint

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Camtasia

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Centra

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Elluminate

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Blogs, e.g., Blogger, WordPress

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Wikis

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Lotus Connections Suite

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PROFESSIONAL EXPERIENCE

IBM GLOBAL BUSINESS SERVICES (GBS) 2002-2010

Global Design Team Leader (2005-2010)

Led a global team of up to 25 Learning Design Consultants (LDCs) and Instructional Designers (IDs)

spearheading the planning, design, production, and delivery of learning solutions for 50,000 practitioners across

all GBS service lines, industries, and functional communities.

Increased IBM profitability through the following sample learning projects with high business impact:

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Analytics as a Core Competency: enabled 50K GBS practitioners to lead conversations with clients

about IBM’s game-changing Business Analytics service line.

Systems Engineering and Architecture: enabled project managers, IT architects, and consultants to

collaborate more effectively on complex transformation engagements.

Leading Large Services Opportunities: empowered leaders of complex projects to fix the major root

causes of customer dissatisfaction and poor financial returns.

Recognized by LDCs and IDs as a superior leader and mentor who made a significant difference in helping

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individuals to “raise their game” as IBM learning professionals.

Led the GBS Learning & Knowledge (L&K) Future of Learning at IBM Project. Produced a comprehensive

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and integrated collection of wiki pages articulating the L&K point of view that was a key influence in achieving

the target shift in L&K from 70% classroom / 30% virtual to 30% classroom / 70% virtual, resulting in a 40%

reduction in education delivery costs.

Collaborated with IBM Global Learning Community (GLC) to run a Social Learning Blog Jam that expanded

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the GLC’s applied knowledge of informal learning and social media and helped the GLC to use new media to

identify its own learning requirements and design tailored learning solutions for the community.

Introduced Flash-enabled flipbooks as the centerpiece component in the conversion of face-to-face

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classroom training to blended learning, a first-time innovation for L&K that streamlined deployment by

eliminating the requirement for virtual classroom instructors.

Introduced a JavaScript / Dojo programming solution to deliver highly interactive, web-based learning,

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accessible for people with disabilities. First-time innovation that set a new standard for delivering interactive

self-paced learning.

Raised awareness and drove adoption of Agile development practices across the L&K education

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development (ED Dev) team that reduced time to market, encouraged rapid prototyping, and improved

collaboration between team and customers.

Played a leading role in the development and deployment of the ED Dev Showcase wiki, which provided

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descriptive data, examples, and guidance for over 15 reusable development assets using diverse media.

DAVID A. WELCH

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IBM GLOBAL BUSINESS SERVICES (Continued)

Developed and delivered Design Fundamentals Workshop Series for Global Design Team, soliciting active

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participation by India IDs who reported significant improvement in their skills and job performance.

• Planned and facilitated two LDC / ID Virtual Summits to enable innovation through collaboration between

LDCs and IDs, which increased efficiency on subsequent development projects.

• Spearheaded a peer review and coaching program for global IDs: obtained and managed project funding;

recruited, on-boarded, and managed external coaches; made coaching assignments; secured commitment

from all parties; facilitated the process. India-based IDs reported improvement in job performance and

confidence.

Instructor-led Training (ILT) Design Team Leader (2002-2005)

Established standards and best practices for the design and development of face-to-face classroom learning.

Developed the talent of a high-performing team of five ILT IDs and raised the bar for classroom learning in IBM.

Played a leading role in creating and deploying the L&K ED Dev Solution Center database, a comprehensive

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knowledge repository that improved capability across L&K in all aspects of education analysis, design,

development, and delivery. The Solution Center today has 500 registered users across IBM.

• Spearheaded the creation of a standard, branded ILT QuickStart Development template to be used in new

ILT course development projects; deployed the template through ED Dev Solution Center database and

assisted development teams in using the template on ILT projects.

• Spearheaded the development and delivery of a four-hour virtual workshop on Applied Principles of

Instructional Design, which enhanced and expanded learning design capability across L&K.

• ID consultant on award-winning On Demand Learning Lighthouse project; collaborated with Learning team to

define business requirements and create a differentiated learning strategy to help consultants, technologists,

and sales professionals become more effective in deploying e-business on demand to clients.

PRICE WATERHOUSE LLP / PRICEWATERHOUSECOOPERS (PwC) CONSULTING 1994-2002

Instructional Designer

Designed, developed, and delivered curricula, courses, and learning assets that built and improved the market-

facing skills of Price Waterhouse and PwC Consulting practitioners.

Conceived and implemented the DRAMA (Dramatic Re-enactment Accelerating Methodology Application)

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approach to course design and delivery, which infused new life into highly technical methodology training.

• Co-designed and developed the award-winning Dreams & Nightmares CD-ROM based course, which was a

landmark innovation in the use of video and storytelling to bring consultant training and education to life.

Additional training and education experience acquired with Hughes Training, Inc.

EDUCATION

University of Texas at Dallas - Master of Arts in the Humanities

Southern Methodist University - Bachelor of Fine Arts in Journalism

AFFILIATIONS

American Society of Training and Development, Dallas Chapter

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