MARCIA CATALANO
Lombard, IL 60148
marciamarcia240@aol
QUALIFICATIONS SUMMARY
Self-motivated professional with diversified Sales, Management and
Operations experience in the directory advertising, communications and
travel industries.
Strengths include needs analysis, cold-calling, negotiation and
presentation abilities combined with excellent organizational and time
management skills.
Strong team player and pr oven team leader, who establishes good working
relationships, communicates and interacts effectively with all levels of
management, co-workers and customers.
Detail and deadline oriented, effectively prioritized, and managed multiple
tasks and used project management and problem solving skills to provide
quality service and contribute to achieving corporate objectives.
CAREER EXPERIENCE
MEDIA CONSULTANT 2007-2008
YELLOWBOOK USA, Lisle, IL
. Aggressively contacted and analyzed needs of potential clients to
develop a profitable account base.
. Skillfully executed three major directory campaigns selling print,
Internet and video advertising
. Provided continual follow-up to potential advertisers to insure
future sales
. Interacted daily with diverse customers on billing, claims and
collection planning.
. Maintained and exceeded established quota and a consistent winner of
incentive awards.
. Mentored new hire Media Consultant.
. Maintained and exceeded established Internet sales quota.
ACCOUNT EXECUTIVE 2006
2-10 HOME BUYERS WARRANTY, Denver, CO
. Aggressively contacted Real Estate Brokers and analyzed needs of their
potential clients to develop a profitable account base.
. Administered personalized customer service for Clients of Real Estate
Agents
. Arranged and gave presentations to groups of Real Estate Agents.
. Represented Company at trade shows, seminars and Realtor Association
meetings.
. Maintained accounts and established new accounts.
. Fielded and resolved claims for Real Estate Agents Clients.
ACCOUNT REPRESENTATIVE 2000-2005
R. H. DONNELLEY PUBLISHING-SBC YELLOW PAGES, Chicago, IL
. Aggressively contacted and analyzed needs of potential clients to
develop a profitable account base.
. Maintained and exceeded established quota and a consistent winner of
incentive awards.
DIRECTOR OF SALES and MARKETING 1997-1999
FIRST NATIONAL WORLD TOURS, Lombard, IL
. Developed national advertising campaign. Published extensive tour
brochure for Asian Market
. Negotiated and drafted purchase agreements and related documents for
vendors.
. Interviewed, counseled and corresponded with preferred clients.
ACCOUNT MANAGER 1996-1997
MFS INTELENET-WORLD COM, Downers Grove, IL
. Targeted large commercial businesses. Primarily responsible for
securing fiber optic network service sales through extensive new
business development and effective account management.
. Aggressively cold-called and initiated contact with prospects, analyzed
needs for entire sales team.
WHOLESALE TOUR DEVELOPER and COORDINATOR 1994-1995
TRAVEL PLANS INTERNATIONAL, Oak Brook, IL
. Researched and developed itineraries for corporate, institutional and
association group clients for this dynamic $8 million wholesale tour
operator.
. Negotiated costs and services with key travel clients and involved in
supplier negotiations.
OPERATIONS MANAGER 1990-1994
MAYFLOWER TOURS, Downers Grove, IL
. Supported Sales and Marketing to maximize operational effectiveness of
this
. $15 million wholesale tour operator.
. Researched and negotiated air, land, sea and railroad components for
comprehensive packages.
. Presented and marketed packages to large corporate clients such as
American Express.
. Produced brochures and wrote itineraries for 100 Tour Directors.
. Prepared detailed pre-tour expense reports and produced P&L analysis.
. Selected as convention delegate for NTA, ABA and Bienvenue, Quebec.
EDUCATION
CCI/TRAVEL AND TOURISM STUDIES
. Tourism Marketing Certificate
Dale Carnegie / Xerox
. Various Sales and Management Courses
MicroTrain
. Word, Excel, Project, Outlook, PowerPoint, Access, and SharePoint