Sales Management
Resume:
ANDRES G SANCHEZ
***********@*******.***
http://www.linkedin.com/in/andresgsanchez
SUmmary
International Media Specialist focusing on content sales,
distribution and client relationship management throughout Latin
America. Diverse field of expertise having worked on multiple
platforms including television, and new media. Developed new
business with exceptional cold calling, prospecting, and
relationship building skills. Effectively contribute to team
efforts and productivity. Recognized as a highly productive,
dependable and efficient problem solver.
Experience
National Basketball Association, Miami FL 2006 - May 2010
Senior Coordinator International Media Distribution
Responsible for client servicing primarily throughout Latin
America and the Caribbean managing relationships and generating
revenues by licensing NBA content to third party broadcasters.
Exceeded regional sales targets for 3 out of 4 NBA Seasons by
leveraging domestic partnerships which identified new
pan-regional sales opportunities
Designed and created regional sales materials collaborating with
Legal and senior management for final approvals
Created financial models outlining metrics which were critical to
the sales process
Collaborated with team in sales prospecting and lead generation
for the region
Assisted in the successful collection of past due accounts
surpassing targets internationally
Managed client promotions and activations; assisted in developing
marketing strategies which increased and maximized programming
viewership
Managed the collection of industry research data; responsible for
analyzing and dissemination of information for the region
Primary point-person for the NBA public relations department;
liaised with Public Relations on all Latin American press
releases, talking points and distribution facts
Promoted to senior coordinator IMD after one year in the
International Television department
321Media, Miami Beach FL 2001 - 2006
Founder, Managing Director
Conceptualized, designed and oversaw the development of new media
solutions including dynamic internet websites, online
applications, streaming video, print publications and CD/DVD
authoring throughout the United States and the Caribbean.
Defined objectives and developed marketing strategies for
client's print and online advertising campaigns which lead to an
average increase in customer sales of 25%
Responsible for marketing prospecting, creating presentations,
negotiations, client relationship management, project management,
information technology, invoicing and collections
Managed a four member team of developers, designers and copy
writers
Planeta Networks, Coral Gables FL 2000 - 2001
Design & Product Development
Designed and developed streaming video and web solutions for some
of the largest broadband services providers in Latin America,
United States and Europe
Worked with cross-discipline team in developing and executing
large scale broadband entertainment portals
Created multimedia sales support materials, managed production of
promotional initiatives which lead to the closing of key deals in
Latin America
Actively involved in client activation and relationship
management
Participated in market research, definition and product design of
broadband content channels
Involved in planning and development of campaigns to promote the
company's media assets
Worked with marketing group to create and distribute public
relations materials
Education
2004
Florida International University
Bachelor of Business Administration
LANGUAGES
Fluent in English & Spanish
Understanding of Italian & Portuguese
Technical skills
Office : Microsoft Word, Excel, PowerPoint, Outlook & Lotus
Notes, SAP
Design : Adobe Photoshop, Illustrator, Acrobat, Dreamweaver &
Flash
Internet : HTML, XML & ASP
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