Project Manager Sales

David Chisholm

**** **** ****** *** **

River Edge, NJ 07661 ******@*********.*** 201-***-****

Areas Of Expertise

Concepts: Search Engine Optimization,

eCommerce Online Marketing Strategy,

Web Site Content Design, Medical Education Marketing Programs

Skillset: MS Access/Visual Basic, SQL

(15 years), MS Exchange (5 years),

Web Trends/HTML (10

years), Atlas One Point/Omniture (5years),

Excel, Powerpoint, Word

(15 years), Salesforce.com (2 years)

Education

DON BOSCO COLLEGE, Newton, New Jersey

Master of Business Administration

FAIRLEIGH DICKINSON UNIVERSITY, Teaneck, New Jersey

Bachelor of Science

Honors: Magna Cum Laude, Tri Beta National Honor Society

Employment

RESTIX LLC., River Edge, New Jersey 2002 - Present

Owner

The major source of company pay per click ad revenue is derived from a

collection of diverse directory

Websites; two examples are smartpriced-homes-condos.com and

lyricstrax.com. All web pages were created

in html then augmented with page replication software.

Prior to implementation an aggressive six-month marketing initiative was

conducted to maximize keyword

efficiency with respect to potential customer popularity and site

ranking viability. After a website was published

an ongoing email campaign commenced in order to garner new link

generation from sites with a similar theme.

Report Analysis with Web Trends /Atlas One Point would allow for

continued refinement of the site for maximum

profit realization.

The resulting ROI from January 2003 through December 2007 was

impressive, with monthly profits

steadily increasing.

DISALVO ASSOCIATES INC., Mount Arlington, New Jersey 2001 - 2002

Provider of IT Resources for Fortune 500 firms in the New York Metro

area.

Clients: AT&T, Citicorp, New York Life

Project Director

Managed the data warehouse team assigned to the Citicorp CGTI Help

Desk Network. The CGTI network

receives and processes project and workstation tracking information

via the World Wide Web across four

continents and multiple time zones.

Maintained and enhanced the global presence of CGTI Citicorp with

respect to its internal competitors

through the continual update and advancement of our product

demonstrations.

Internal Marketing efforts consisted of CGTI Metrics Software

Manual, Training availability (online or via

teleconference), and vendor conventions.

CURRY, MARTIN, & SCHIAVELLI LLC. Paramus, New Jersey 1999 - 2001

Peer-to-Peer re-seller of event services, for major pharmaceuticals

Clients: Merck, Bristol Myers Squibb, Immunex

Project Manager

Led a company effort in the creation of a unified database

management system in order to have an effective

CRM tool for all dinner, teleconference, and full day seminar

events. Key vendors and consultants were

brought in to move the project to completion on a designated time

frame.

The introduction of product specific websites for the client

resulted in:

. Website traffic increase of 250%.

. Sales Increase of 11% and 5% increase in ROI.

These intranet portals allowed sales representatives to enter vital

information about the pharmaceutical

sponsored programs, which was later used for highly targeted on-line

and off-line campaigns.

Developed customer acquisition, retention, and loyalty programs to

effectively build long-term customer

relationships.

Produced and directed Virtual Meeting DVD's leading to an upturn in

ROI through an additional product

distribution channel.

ASHLEY STEWART INC., Secaucus, New Jersey 1997 - 1999

Clothing Retailer with 200 outlets across the continental United

States.

Business Analyst

Oversaw an expanded hardware and software platform in order to

ensure smooth business operations during

a period of significantly increased business volume. This resulted

in an integrated Windows and Unix

environment that dramatically increased the usability of the entire

STS Retail System.

Overhauled the Customer Service Profile Module within the STS Retail

System, which in turn allowed for

detail analysis of buying trends in order to build a multi-tiered

marketing plan including: direct mail, print

advertising, telemarketing, and cooperative advertising with other

retail establishments.

Bundled offers between the three clothing divisions (Ashley Stewart,

Body and Soul, and Kids Spot)

increased same store sales by 8%.

Responsible for the Introduction of the Auditworks Polling and Sales

Audit application, which insured daily

access to critical sales data for buyer dissemination. Collected data

allowed the company to reset price points

targeted toward key customers.

ADVANCED CREATIVE SOLUTIONS INC., Teterboro, New Jersey 1994 - 1997

Business Solutions Provider

Started as Network Administrator Trainee ( Finished as Project

Manager

Project Manager functions included assessment of client needs,

procurement of proper

resources including: hardware, software, and allocation of ACS

employees' billable hours.

SUMMARY

The majority of the companies I have interacted with have had their

share of experienced

individuals in the IT and marketing fields. However interaction

between the two historically,

has been counterproductive. Streamlining inherited procedures and

focusing on the final

goal has been a rewarding niche to fill.

Contact this candidate