MARK LOVAS
SALES EXECUTIVE
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323-***-**** *********@*****.***
Setting up Sales Sales and Marketing Strategist - Identify, translate,
organizations for and execute on strategic opportunities to generate
growth revenues. Succeeding in resource limited & highly
ambiguous circumstances.
Supported $130 million Business Builder ( Recognized as key to development of
in accelerated growth. an eventual $200 million revenue stream for Vector
Marketing Corporation. Delivered a 453% sales increase
in 4 years.
Rallied Sales People Developer - Ability to get the most out of
Organization around people and business circumstances. Gained support &
common goals. execution on new strategies with geographically
dispersed sales organization at 3 Day Blinds.
EXPERTISE
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Direct Sales & Marketing Process & Performance Improvement
Recruiting & Developing Core Sales Team Talent Acquisition & Retention
Strategic Planning & Tactical Execution Market Identification & Penetration
Team Building, Mentoring, & Leadership Corporate Communications & Culture
PROFESSIONAL EXPERIENCE
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3 Day Blinds, VP of Sales Irvine, CA
2008-2009
Executive Overview
Private equity turn around effort with Texas Pacific Group & Rosewood
Capital. Responsible for revenues in Retail, Direct to Consumer, and B2B.
Transitioned the sales organization from a Retail to multi channel direct
sales model. Created new field generated lead programs. Changed the sales
program, recruiting & training profile, and sales management team to
achieve a revitalized sales culture. Employed 250 full time design
consultants, with 20 showrooms in major markets.
Key Areas of Responsibility
. Led transition of sales organization through chapter 11 & restructured
new sales model
. Initiated transformation of existing "order taking" culture into an
"order creating" sales culture
. Established new lead generation sources that achieved a 15% improvement
in field generated leads.
. Redesigned the compensation structure remaining cost neutral and achieved
improvements in key metrics.
. Advocated & improved culture between field and home office.
. Revamped, developed, & unified the sales management team.
Renaissance Period, Participant Santa Monica, CA
2006-2008
Executive Overview
Consulting, investment, and philanthropic interests. Placing angel
investments in start up ventures. Produced the Uganda film project: a
short promotional film for the Uganda Village Project. Attended the
Executive MBA program at USC's Marshall school.
VECTOR MARKETING CORPORATION 1991 to 2006
SALES DIRECTOR, Western Region 2002 to 2006
DIVISION SALES MANAGER, North Pacific & Intermountain 1997 to 2002
Divisions
DISTRICT MANAGER, Tacoma / Seattle, WA 1995 to 1997
BRANCH MANAGER, Tacoma, WA 1992 to 1995
FIELD SALES REPRESENTATIVE, Sacramento, CA 1991 to 1992
"In his time with Vector, Mark Lovas achieved a complete elevation of
corporate expectations. Helping the organization to see things in a much
larger and more powerful light"
Bruce Goodman, President & CEO of Vector Marketing
Executive Overview
Key member of executive sales team with budgetary responsibility for $40m
in revenues. Provided leadership in strategic planning, development,
operations, sales and marketing, advertising, recruitment and retention,
field sales support, and staff development initiatives. Managed a team of 6
divisional reports, 40 district locations, 50 branch locations.
Led special projects: developed key metrics that sales productivity.
Introduced corporate-wide standards and methodologies for recruiting and
retaining management candidates. Improved effectiveness of corporate
advertising and direct mail programs. Established recognition, training, &
corporate communication programs.
Key Successes
. Instrumental in leading Western region sales organization through
industry shift and corporate restructuring in 2005.
. Led the Western Region from $27 million to $40 million in 2002, outpacing
and setting corporate trends.
. Led turnaround of underperforming Intermountain division, driving revenue
from $1.5 million to $4.9 million, while continuing to grow the North
Pacific division to achieve an unsurpassed $8.7 million in annual sales
that same year.
. Built & retained highly talented sales management team and established
standardized management development programs for North Pacific and
Intermountain divisions. Achieved 170% of plan, setting corporate record
for divisional sales performance that still stands in 2009.
. Developed Market Penetration Strategies which unlocked revenue growth
company wide.
. Recognized with Eight National #1 awards.
. Personally trained and mentored seven top revenue producers awarded with
National #1 ranking.
. President's Club Sales Representative
EDUCATION
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University of Southern California, Los Angeles, CA.
MARSHALL SCHOOL OF BUSINESS, MBA. 2009
California State University, Sacramento, CA
BS, Communications 1995