Sales Manager
Resume:
Christopher B. Gaffney
Lincroft, New Jersey 07738
*******.*****@*****.***
Experience
*/** - */** *********** - RAINBOW-MEDIA - New York, New York
Director Financial Planning, Affiliate Sales and Marketing
. Created revenue budgets, plans and forecasts for seven services
totaling approximately $500 million and communicated results to
senior management.
. Lead development of the operating budget, long-term plan as
well as monthly and quarterly forecasts.
. Developed presentations that communicate the financial goals,
results, and trends to management.
. Reviewed financial results with management to ensure the business
units meet or exceed financial targets.
. Served as a key resource in all stages of affiliate contract
creation including opportunity definition, proposal development,
financial analysis and draft approval.
. Participated in brand development strategy sessions and
developed revenue models for new opportunities.
. Provided senior management with timely, insightful strategic
direction that anticipates industry trends and highlights
opportunities and risks.
. Served as a member of cross-functional teams charged with
identifying and evaluating new business.
. Developed policies and procedures to ensure we are in
compliance with corporate finance.
4/00 - 9/08 VIACOM - MTV NETWORKS - New York, New York
Director of Finance, Content Distribution and Marketing Finance
. Director for Content Distribution & Marketing managing the MTVN
budget for over 20 brands.
. Prepared and coordinated the forecasting of the budget,
estimates, and long-term plan.
. Created weekly dashboard reports to the SVP to
model/justify presentations to CEO.
. Developed standardized P&L reports to ensure accurate reporting
to sales, senior management, brands, and general accounting.
. Integral in the chart of accounts conversion and the rollout of
the Khalix planning and analysis system.
. Responsible for financials including reporting packages &
discussion with sales and senior management.
. Supervised and develop a department of three including one
manager and two analysts.
. Liaison between sales, marketing, general accounting, and
treasury departments.
. Ensure we are in compliance with Sarbanes Oxley and GAAP.
VIACOM - SHOWTIME NETWORKS - New York, New York
Manager, Business Operations
. Prepared the affiliate revenue budget, estimates, and long
range plan and provide explanations for variances between actual
results and forecasts.
. Developed business planning process ideology to empower
field sales force with the ability to develop strategic business
plans at both the local and national levels.
. Reengineered subscriber and revenue forecasting process.
Led team to develop user friendly applications that streamlined
the process, reduced turnaround time and reporting accuracy.
. Analyzed affiliate accounts for collections, billings, and A/R
issues.
. Managed the sales representatives to ensure proper and timely
recognition of all sales information to coordinate and review
for the monthly close.
. Tracked and reviewed trends for regional related revenue and
expenses.
. Provided adhoc analysis using brio reports to ascertain
opportunities/risks within business plans.
9/98 - 3/00 TIME WARNER - HBO - New York, New York
Account Representative, Cash and Revenue Operations Department
. Analyzed major variances with detailed analysis of the key
accounts on a monthly basis.
. Forecasted the monthly receivable to support the reporting and
analysis group.
. Prepared monthly account reconciliation including detailed
analysis of subscriber and retail rate trends.
. Approved adjusting journal entries and manual postings to
accrue for billing adjustments.
. Managed and developed two assistants with cash application,
journal entries, and subscriber entries.
. Consistently exceeded the monthly receivable goals for my
regions DSO.
. Analyzed affiliate actual to budget variances and their impact
on monthly revenue.
. Performed credit reviews and determined whether to request
security deposits and a letter of credit.
. Calculated the monthly cash reserve necessary for my region
needed for the budget.
. Submitted status reports to the VP regarding problematic
accounts within my region.
. Interpreted contracts and ensured that the affiliate acts
within the terms of the agreement set forth.
. Verified and processed acquisitions and divestitures of
affiliates and calculate new billing based on contracts.
7/95 - 9/98 BMG ENTERTAINMENT, New York, New York
Credit Coordinator, Credit Department
. Approved credit limits and extended credit to new and existing
accounts.
. Analyzed financial statements and calculated z-scores of
retailers and wholesalers.
. Completed a formal training program in financial analysis by
American Management Association.
. Developed various financial spreadsheets in excel that include
macros, pivot tables, and links.
. Assessed credit applications, sales affidavits, and tax
identification numbers.
. Performed credit investigations to verify trade, industry, and
bank references.
. Supported a regional credit manager and sales with the release
of product orders and shipping.
. Performed reconciliation's on past-due accounts.
Education Northeastern University, Boston, Massachusetts
Major: Management, B.S. June 1995
Computer Skills Proficient in Microsoft Word, Excel, Access, PowerPoint,
Khalix, Enterprise One, TM1, JD Edwards, Showcase,
Hyperion, Oracle
References Available Upon Request
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