GEORGE KALLAS
Tarpon Springs, FL 34689
Phone: 727-***-**** ********@*****.***
OBJECTIVE: PRODUCT MANAGER, INDUSTRIAL VISUAL IMAGING PRODUCTS
SUMMARY OF QUALIFICATIONS
• Over 15 years with experience managing IT product and services portfolios, including new product
development, channel marketing launch, sales training, lifecycle management, and end of sale transition.
• Managed the day to day operations of a team of product managers and product marketing managers
launching an average of 50 new products per month globally.
• Influenced cross-functional teams without any formal authority through the launch of new hardware,
software, and services based products and solutions.
• Served 2 years as Product Manager for the Intellinet Industrial Visual Imaging Product Line worldwide,
responsible for product roadmap, channel launch, business results, and inventory management.
EDUCATION
• Bachelor of Arts, Marketing / Computers, Eckerd College, St. Petersburg, FL
• Associates Degree, Computer Science, Bergen College, Paramus, NJ
• Product Management Concepts, AT&T School of Business, Basking Ridge, NJ
• Strategic Marketing Principles, AT&T School of Business, Basking Ridge, NJ
AFFILIATIONS
Product Development & Marketing Association (PDMA)
PROFESSIONAL EXPERIENCE
AVAYA INC., Basking Ridge, NJ Nov/2007 – Sep/2009
Product Management – Services Product Manager
• Developed a new selling strategy for the Security Hardening Services by attaching the service to
communication system upgrades with a projected revenue increase of 40%.
• Developed and managed $5M professional services agreements with strategic partners who delivered
services on Avaya’s behalf in order to provide customers and business partners with a single solution.
• Simplified the price quoting process by redesigning questionnaires and pricing tools reducing the cycle
time from 9 business days to 3, and increasing revenue by 14%.
• Developed a new pricing process for Program Management Services that automatically included the
service for complex implementation engagements, with a projected revenue increase of 28%.
IC INTRACOM INC., Oldsmar, FL Aug/2005 – Oct/2007
Product Marketing – Global Marketing Manager
• Re-launched the professional visual imaging product line worldwide with an updated product roadmap
and marketing collateral recovering the primary revenue stream which was in jeopardy from competition.
• Consolidated the computer rack and cabinets product line from four vendors to one, with increased profit
margin (7%), improved payment terms from 30 days to 45, and increased revenue projections by 20%.
• Developed standardized marketing collateral for retail packaging, online web pages, and data sheets,
creating efficiencies that allowed all new products to be launched with a complete set of sales & marketing tools.
AVAYA, INC., St. Petersburg, FL Oct/2000 – Jul/2005
Product Management – Services Solution Manager
• Developed an ROI tool designed specifically to address the cost to a customer managing their network using
in-house resources vs. outsourcing through managed services, increasing revenue by $4M.
• Saved $1.5M in cost by negotiating a managed services agreement with Verisign and McAfee, allowing
Avaya to add these services to the portfolio without having to build out Security Operations Centers.
• Combined voice and data network management services into a single offering, allowing the service to be
“attached” to the sales of new IP Telephony systems, increasing revenue projections by 25%.
• Launched network management services into Europe, Latin America, and Asia Pacific, managing three
separate regional product teams with revenue projections of $20M.
• Managed the development and launch of the Secure Access Controller, allowing Avaya to securely manage
and maintain communication products remotely in compliance with enterprise customer policies.
MERCURY TECHNOLOGY SERVICES, INC., Tampa, FL Aug/1998 – Sep/2000
Direct Sales - Senior Account Manager
• Contributed over 35% of the total company revenue by transitioning from selling reconditioned products to newly
manufactured products and focusing on selling services and managing the renewals.
• Achieved annual sales quota two years in a row.
AT&T PARADYNE, Largo, FL Jan/1991 – Jul/1998
Channel Marketing – Marketing Manager (Jun/1997 – Jul/1998)
• Launched new data communications products into the market for sales through Paradyne’s channel partners.
• Developed a “launch kit” to be used for distributing marketing deliverables to channel partners.
Channel Sales - Sales Manager (Apr/1995 – May/1997)
• Achieved $7M in sales revenue for reconditioned products with a positive profit margin.
• Coordinated a $4.7M sale to Lucent Technologies (Microelectronics) and a $175K sale to Compaq Corp.
Business Management - Product Manager (Jan/1991 – Mar/1995)
• Managed the co-development and launch of a data center consolidation solution between AT&T Paradyne and
IBM, improving the original schedule by 6 months.
• Transitioned pricing from a hardware based model to a software licensing model, increasing revenue by 20%
and profit margin by 17%.
• Managed the development and launch of product enhancements using Marketing Requirement Documents and
competitive intelligence to create and prioritize a product roadmap.