Management Sales

Ron Shoop

Phone 770-***-****

********@*******.***

A Seasoned Executive with 19 years experience in Financial Management, Accounting, Operations and

Sales. A diversified and dynamic strategist adept at building cohesive teams while documenting proven

results and maintaining the highest standards of professional excellence. Possesses the ability to add

value to any organization by assessing and capitalizing upon market opportunities resulting in: an

increase in profitability, improving operations, increasing accuracy and gaining market share.

Areas of Expertise:

Turnarounds Treasury Change

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Strategic Management Management

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Management Process KPI

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Cost Improvement Creation/Reporting

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Reduction/Controls System Cash Flow

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Implementation Forecasting

CAREER HIGHLIGHTS

Negotiated the sale of business to a Fortune 10 subsidiary and served as Consultant after

formerly part owner of a large Residential/Light Commercial Construction based company with

revenues exceeding $6 million. Acquired company for $1,500,000 and sold for $2,700,000.

Oversaw the Financial Operations and acting liaison for a Top 10 ($150+ million revenue) metro

Atlanta Residential Homebuilder/Developer and Real Estate Sales organization.

Quickly established over $70 million in lines of credit in less than 3 months with 9 banks (over $120

million total); Realized over $700,000 savings annually in reduction of mezzanine financing costs .

PROFESSIONAL EXPERIENCE

CFO/Controller (Contract), Atlanta, GA

Industry: Various Nov 07 – May 09

10 months with full P&L responsibility for a start-up Sports Event Marketing company with

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projected 1st year revenues of $21+ million. Overall responsible for: investor/financial reporting, cash

flow projections, KPI creation/reporting, risk management, and multiple on-site event logistics

planning.

4 months with full P&L responsibility for a High-Tech start-up by: seeking debt/angel funding,

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preparing 5 year cash flow projections, target market analysis, business plan creation.

VP of Finance/Controller, Crown Communities, Atlanta, GA

Industry: Homebuilding/Development Jul 06 – Oct 07

Responsible for establishing and maintaining banking relationships, land A&D and

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construction/lot financing & funding, pricing, margin analysis, coordinate all closings on financing for

subdivisions/developments, create daily, weekly and monthly KPI’s which monitor the financial status

for a $150+ million revenue organization.

Was able to negotiate the reduction of both origination fees and interest rates on lot and

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construction loans that saved the company over $750,000 in mezzanine financing in 14 months .

Saved additional $100,000 annually between both construction and real estate companies

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which include expense reductions such as: telephone/internet, builders risk/liability/G&L liability

insurance, establishment of more efficient treasury management.

CFO/Controller (part-time Principle Partner), Out of the Box/Frisco Properties, Atlanta, GA

Industry: Construction/Property Management Jan 00 – Present

Oversee locating Residential/Commercial properties with transactions exceeding $1,000,000

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to purchase & sell or rent around the metro Atlanta area. Also handle all financial functions of the

businesses as well as: Construction Draw Funding, Contract Review, Maintain banking relationships

and funding, Post listings for the sale of existing properties, Foreclosure Report Review and Analysis.

RON B. SHOOP

PROFESSIONAL EXPERIENCE (Cont.)

Negotiated deal with a bank in 2000 to purchase 20,500 square foot complex with ZERO

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money down for $600,000; subsequently sold property in 2004 for $945,000.

Established $800,000 line of credit among banks & an open Line of Credit that will allow

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company to finance purchased property at 85% of appraised value at % over prime and 25 year

amortization.

CFO/Controller, Shell/All Weather, Atlanta, GA

Industry: Construction – Residential & Commercial Apr 99 – Jul 04

• Acquired company from founder and co-managed staff of over 55 employees including 6

direct reports in accounting/finance/IT and 22 direct reports in Service Operations. Responsible for

strategic operational management of a $6+ million annual revenue organization. Subsequently sold

company to subsidiary of Royal Dutch Shell.

• Increased the company’s income as a percentage of sales from 3.20% in 1999 to 8.86% in

2001.

• Developed and directed financial plan for the company including Budgets, Financial Analysis

and Reporting, Cash Flow Forecasting, Asset Management, Percentage of Job Completion, Work In

Process, General and Cost Accounting and Inventory Control.

Controller, Util Automotive, Atlanta, GA

Industry: Automotive Distribution/Wholesale Feb 98 – Mar

99

• Responsible for all financial and accounting functions for a manufacturing/distribution wholesaler

with revenues exceeding $10,000,000 annually.

• Overall responsibilities include overseeing entire financial/accounting functions including A/R, A/P,

G/L, Payroll, Budgeting, Cash Management, Materials Purchasing, Financial Analysis, M/E close,

Cost analysis, Division profitabilities, Cost reduction analysis, Credit approvals, Cash Flow projections

and other various projects.

• Performed an analysis that realized the company over $100,000 of net income per year by

manufacturing 10 parts versus buying same parts from parent company overseas .

Consultant, Superior Financial Services, Atlanta, GA

Industry: Consulting: Property Management/Financial/Service Mar 95 – Mar 98

• Specializing in accounting and financial consulting services/contracts on a part-time/as-needed

basis for small to large and emerging both public and private companies with annual revenues

ranging from $500,000 to $250,000,000+ ultimately assisting in their growth and future success.

• Assisted in creating a business plan for a failing printing company which included 12 month

cash flow projections, 1 year budget, marketing strategies, & cost reduction analysis which eventually

led to the sale of the company and reducing the owner’s liability exposure by over $500,000 .

• Wrote & implemented over 3 accounting policies & procedures manuals for various

companies saving those companies labor costs in both training and lost time due to corrections to

errors made.

Project Accountant, CNM Associates, Atlanta, GA

Industry: Commercial Property Management Dec 92 – Mar

95

• Responsible for the monthly publication of financial statements up to 9 shopping centers.

• Created a CAM & Tax reconciliation Excel spreadsheet for 55 properties that automatically

calculated pro-rata of tenant’s share along with 450 letters for tenants which was linked to the Excel

spreadsheet that saved the company about 100 man-hours or $1,700 of future annual reconciliations

PER PROPERTY or $93,500 of annual labor costs saved.

• Assisted in providing due diligence to 2 different clients in successfully selling their properties

to other investors while maintaining the management of those properties.

EDUCATION

BBA Degree – Finance, Georgia State University, Atlanta, GA, 1991

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