Design Marketing

Michael E. Coker **

Haynes Court . Hillsborough, NJ 08844

phone: 732-841-

**** . *****: *******@*****.***

QUALIFICATION HIGHLIGHTS

Nine years of industry related experience culminating in exceptionally

strong marketing and creative skills with the ability to conceptualize

ideas, develop strategies, manage projects, and transform concepts into

effective/compelling creative collateral and applications. In addition to

a very strong background in various forms of design - leadership,

communication, project-management and problem-solving skills are utilized

on a daily basis.

SOFTWARE MASTERY

. Adobe: Photoshop, Illustrator, InDesign, Dreamweaver, GoLive, Flash,

Director, After Effects

. Autodesk: 3D Studio Max

. Microsoft Office: PowerPoint, Excel, Word, Outlook

. Proficiencies: HTML, CSS, JavaScript, ActionScript

PROFESSIONAL EXPERIENCE

Glowpoint, Inc. Hillside, NJ

11/03-present

Creative Director

. Oversee creative projects and overall quality of work produced by the

marketing and creative departments.

. Manage projects from concept to completion and translates marketing

objectives into creative strategies.

. Lead and direct creative staff and external agencies in the production

of advertising and marketing collateral.

. Ensure that visual communication standards are met across various

media.

. Meet with upper management to develop campaign strategies and

solutions.

. Translate marketing objectives into creative strategies, designs, and

plans.

. Manage corporate branding, graphic design, website development, Search

Engine Optimization (SEO), collateral development, trade show

materials, advertising and promotions, corporate presentations, and

event planning.

Creative Group Woodbridge, NJ

01/03-10/03

Freelance Designer

. Graphic Designer - CP Partners (Princeton, NJ)

3D illustrations for Target pharmacies, and concept development for

Tylenol advertising campaign

. Product Designer/Illustrator - Springfield Precision Instruments, Inc.

(Wood Ridge, NJ)

3D Illustration and technical line drawings of mechanical and digital

products

. Graphic Artist - Jersey Skyline (Pine Brook, NJ)

Hi-resolution photo retouching, design and creation of hi resolution

graphics for large scale print

Impact Unlimited Dayton, NJ

08/00-12/02

Graphic Artist and Exhibit Designer

. Design 3D renderings of unique tradeshow exhibits, displays,

interactive stations, and promotional events.

. Create conceptual sketches, image preparation and retouching,

selection of structural materials, multimedia presentations,

promotional product development, corporate identity and brand

development, and web design.

. Perform tasks while working under tight deadlines, meet client

specifications, maintain brand integrity, and research current

industry design trends.

DYFS at Rowan University Glassboro, NJ

01/97-01/98

Graphic / Multimedia Artist

. Create animated 3D video clips, multimedia backgrounds, user

interfaces, and digital illustrations for multimedia training

software.

EDUCATION

Rowan University, Glassboro, NJ

Bachelor of Fine Arts in Graphic Design, May 2000

Art Institute of Philadelphia, Philadelphia, PA

3D Studio Max training, May 2000

Portfolio and references available upon request.

Contact this candidate