Margaret Cook
P: 781-***-**** E: ********@*************.***
Business Development / Sales * Marketing Communications * Creative
Production
Accomplished business developer, sales/marketing strategist, creative
thinker and manager with 25 years of expertise guiding management to
develop new business and marketing initiatives which maximizes internal
processes and strengthens revenue streams.
Principal, MATCHPOINT 2005-Present
. Contracted consultant providing sales review, recommendations & process
implementation
. Marketing and sales blended plan/strategy and close
. Sales strategy and training
. Managed business development process and execution
. 20 year+, highly experienced marketing and sales professional support
. Program nurtures 5 Channels of Opportunitytm
. Targeted business development program by industry / client
. Onsite daily outreach to client prospects
. Targeted company research/profiling
. List strategy, research, development and maintenance
. Develop/distribute company material
. Set prospect intro meetings and nurture warm leads in pipeline
. Sales presentations, negotiate & close
. Monitor and report value, weekly sales meetings
. Added lead generation team growth by vertical /Team building
. Trade show / special events support
Prior experience . . .
10/98 to present, ADBIZ, Owner/President, creative services firm
11/95-10/98, BLUE SKY CREATIVE, Owner/partner, marketing communications
firm
2/88-11/95, MARKETING DESIGN SOURCE, Owner, marketing communications firm
Sector served:
Professional services firms . . .
Ad Agencies
Public Relations Agencies
Graphic Design Firms
Interactive firms
Engineering/Construction
Telecommunications
IT Consulting
Management Conultants
References are available on request.