Matthew Scott Clemens
**** ******* ***** **. ***. 89 T-714-***-****
Fullerton, CA 92835 M-714-***-****
*********@*****.***
Profile
MARKETING PROFESSIONAL EXPERIENCED IN PRODUCT LAUNCHES, AUDIO AND VIDEO
DIGITAL CONTENT CREATION AND HIGHLY DETAILED CUSTOMER SERVICE.
Experience
MARKETING SPECIALIST, YAMAHA CORPORATION OF AMERICA; BUENA PARK, CA - 2008
- PRESENT
$52K Annually
. R&D development of new musical instruments for sale in the U.S. and
international markets
Manage schedule of visitors, artists, appointments, instrument trials and
evaluations
Provide monthly marketing details and reports to management in U.S. and
Japan
Plan and manage training sessions for local dealers and technicians
. Podcast creation for artist performances, education/training videos and
brand image marketing
. Brand image promotion/enhancement and customer interaction by attending
national trade shows
. Responsible for tracking and maintaining large supply of prototype loan
instruments
.
Product Specialist, Yamaha Corporation of America; Buena Park, CA - 2004 -
2007
$45K Annually
. Oracle database management and reporting, maintaining all SKU's and
providing inventory and sales analysis to department manager.
. Perform customer, dealer and district manger service to answer questions
and provide reliable product information in a timely manner.
. Assist in departmental and divisional marketing initiatives and
presentation materials to evoke a uniform visual platform.
. Attend trade shows and promotional events, manage trade show inventory
and design trade show displays to promote Yamaha products to dealers,
educators and consumers.
. Creation of print and electronic media campaigns including product
launches and artist advertising.
. Project management and electronic media content development including bi-
weekly podcasts and a world class, effective modular online dealer
training program.
. Supervision and creation of a successful dealer to consumer pull-through
sales program to boost step-up sales and profit.
Marketing Assistant, Yamaha Corporation of America; Buena Park, CA - 2003 -
2004
$35K Annually
. Oracle database management and reporting, maintaining all SKU's and
providing inventory and sales analysis to department manager.
. Perform customer, dealer and district manger service to answer questions
and provide reliable product information in a timely manner.
. Design trade show displays and attend shows to promote Yamaha product to
dealers, consumers and educators.
. Creation of print and electronic media campaigns including product
launches and artist advertising.
Sales/Marketing Assistant, Komet Hockey Club Businesses; Fort Wayne, IN -
2002-2003
$28K Annually
Responsibilities:
. General office duties including customer service and group sales to
cultivate interest in the Komet Hockey Club and increase stadium
attendance.
. Game night preparation including contestant selection and on-ice fan
promotions.
. Team store sales and inventory management including opening and closing
the store and offering advice to customers on purchase options.
Intern, International Music Products Association (NAMM); Carlsbad, CA -
2002
Responsibilities:
. General office duties including computer database entry, communication
with members and administrative support to facilitate smooth daily
operations.
. Other duties included shipping and receiving, group and individual
projects, trade show planning and customer service.
. Position required ability to work independently on multiple projects
while working with each various other departments including marketing, PR,
membership and information technology.
Education
KEWANEE HIGH SCHOOL; KEWANEE, IL - DIPLOMA, 1997
Western Illinois University; Macomb, IL - B.A. in Music Business/Marketing,
2002
California State University Fullerton; Fullerton, CA - M.B.A. in
Marketing, 2009 graduation
Training/Skills
. Highly trained in Microsoft Word, PowerPoint and advanced Excel
. Salesforce.com
. Vertical Response e-mail campaigns
. Clicktools survey software
. Custom reporting
. Oracle ERP and Discoverer
. Apple iWork, iLife, Final Cut Pro Studio (including LiveType, Soundtrack
Pro and Motion)
. Final Cut Studio training session - Fall 2005
. DVD Studio Pro training session - Summer 2006
. Some Photoshop
. Mac OS X and Windows OS platforms
. Advanced video-audio digital content production
. Numerous Yamaha in-house ERP training sessions
Characteristics
CHARACTERISTICS INCLUDE HIGHLY ORGANIZED, STRUCTURED, CREATIVE, MOTIVATED,
DEPENDABLE AND INNOVATIVE.
Awards/Organizations
EAGLE SCOUT, MUSIC BUSINESS ASSOCIATION, KEY CLUB, PHI MU ALPHA, BLUE KEY,
PHI ETA SIGMA, MORTAR BOARD, MULTIPLE SCHOLARSHIPS AND COLLEGE AWARDS.
References
. JEFF HAWLEY; MANAGER, MARKETING CONTENT; PRO AUDIO AND COMBO DIVISION;
YAMAHA CORPORATION OF AMERICA; *******@******.***; 714-***-****
. CHRIS JELENIC; DISTRICT MANAGER; BAND & ORCHESTRAL DIVISION; YAMAHA
CORPORATION OF AMERICA; ********@******.***; 440-***-****
. JAMES VANHOOTEGEM; RETIRED BUSINESS TEACHER, KEWANEE HIGH SCHOOL;
309-***-****; **************@*******.***