E
mily Ricca Phone: 917-***-****
Email: **********@*****.***
Address: **** ********** **** ***. ***, Stamford, CT 06902
Goal-oriented and highly qualified Account Executive, demonstrating solid
analytical, communication, and interpersonal skills. Expertise in managing
client relationships, conducting market research, identifying trends, and
implementing programs to increase company revenue. Currently seeking an
Account Management or Marketing position which will utilize all skills,
abilities, and areas of expertise as follows:
Key Strengths
o Account Management
o Marketing Strategy
o Client Relations/Retention
o Revenue/Profitability Growth
o Relationship Building
o Market Research/Analysis
o Project Management
o Presentation Development
o Client Training
o Conflict Resolution
o Strategic Negotiation
o Team Collaboration
Professional Profile
Webloyalty.com Norwalk, CT May 2007 - Present
Account Executive
< Accountable for managing partnerships with clients (Redcats USA Brands,
Fandango, Barnes & Noble, Shutterfly, Continental) to facilitate
incremental revenue through post-transaction marketing.
< Meets with clients to address their concerns, present ways to improve
program performance, sell new company initiatives, and negotiate
financial terms of contracts to increase revenue.
< Collaborates with internal departments and marketing teams to maintain
profitable relationships with clients and brainstorm new creative tests
to launch on client websites.
< Tracks performance data to identify positive/negative trends and
understand profitability impacts, as well as organizes data into reports
to present to internal teams and client management teams.
< Implements company programs on new client websites and assists the
client's IT department with implementation and testing (to ensure all
functionalities work properly).
< Develops customer service presentations and conducts training sessions
with client representatives to educate them on company programs.
< Works with the company customer service team to ensure all issues are
appropriately resolved.
MSRI/The Richards Group Harrison, NY Jul. 2006 - May 2007
Account Manager
< Directly responsible for managing 17 real estate clients, assisting with
marketing needs, developing advertisements, and placing ads in
appropriate media outlets (including newspapers).
< Researched demographics of national/regional publications to source
optimal media outlets for specific advertisements, as well as negotiated
financial terms of contracts with publications.
< Ensured all clients met budget requirements while also not exceeding
their allotted funds.
< Collaborated with the internal accounting department to bill clients and
pay publications.
< Worked with publications to purchase ad space and ensure clients received
best pricing for ad spaces.
Education & Skills
Roger Williams University B.S. in Marketing Communications Minor in
Psychology (May 2006)
< Participant of the European Legal Studies Program (Summer 2005)
< Recipient of the Roger Williams University Education Award Scholarship
< Coordinated annual alumni events in local areas for past graduates
Technical Skills: Business Objects, SalesForce, PowerPoint, Excel,
SharePoint & DART for Advertisers
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