James J. Fiedler
Austin, TX *****
Cell: 512/771-4700
E-mail: ******@***.***
Overview: Experienced executive in the consulting, computer, defense
systems, enterprise software, wired and wireless telecommunications
(including VoIP and OSS systems) and cable TV industries. Accomplished
manager in both Fortune 100 and startup environments, both in the US and
international marketplace, selling to SMB, as well as the Fortune 100,
Financial 50 and Public Sector. Program Mgmt experience in DoD, Telecom
(VoIP, SIP), Financial Services (NASDAQ, NYSE,). Extensive experience in
fund raising, IPO's and M&A's. Successful track record in growing both
profits and market share. Named to "Who's Who in American Industry" 4
times. Company/Industry spokesperson for general/business press, financial
and analyst meetings, and network/business TV.
Current Position: Partner, Johnson & Fiedler Associates
. Primary activities consist of valuation, due diligence, strategic plan
review and M & A reviews of technology companies for consulting firms,
fund managers and investment banks.
. CEO for networking company to fund, develop and launch 100 GE IP
switching systems
. Interim CMO for advertiser driven, consumer-based correlation driven
Inquiry System
. Specific accomplishments include the restructuring of a Russian
telecommunications company (via "spin-outs") into a telecom company
(TDM and VoIP), an ASP and a Software (multilingual "search engine")
company for a European consortium. ASP was for both wireline/wireless
customers.
. Testing of Europe's first 3G wireless systems (from Nokia and
Ericsson).
. Negotiated contracts with underlying carriers and OSS systems
suppliers for the resultant companies.
. Developed and executed "spin-off" plan of a major NAS/SAN technology
(including Storage Virtualization) from a US aerospace/defense company
to form a new corporation. This technology is now being used for both
defense/security applications and in the entertainment industry for
the storage and quick access of video archives.
. Secured, negotiated and successfully executed "next generation"
technology contracts for a software & technology company with the US
DoD and Department of Homeland Security.
. Assumed "interim" CEO position of Enterprise Software Company.
Completed product development, sales and marketing business plans and
venture funding round to launch company. Completed first sales to
Fortune 100 companies. Market and product feasibility of new VoIP &
WiFi products. Advisory boards of small technology companies in
Enterprise and security market spaces, as well as for venture capital
funds.
Career Experience:
10/96 - Chairman & CEO of Coyote Network Systems, Inc.
4/00 Chairman & CEO of Coyote Technologies, LLC
Recruited as Chairman and CEO position after company (f/k/a
Diana Corp, NYSE:DNA) had a major stock run and crash resulting
in 9 class action suits, a de-listing by the NYSE and a
financial crisis with a net worth of -$26M. Assumed management
of the parent (public) company as well as the technology
subsidiary f/k/a Sattel Communications (start-up portion). In
addition to settling the class action suits, we obtained "going
concern" opinions from our new auditor, sold our "non
strategic" assets, went from the OTC:BB to the NASDAQ National
market, completed 4 strategic acquisitions and launched a
"technology company" focused on telecommunications and Internet
(VoIP) communications technology.
Acquired IXC's and CLEC's that were based either on a specific
metro area, or a specific target population (ethnic,
geographic, called regions)
Negotiated contracts with underlying carriers and OSS system
suppliers.
Introduced "integration" of OSS systems to 7 Coyote owned IXC's
and CLEC's . Focused the company on the telecommunications
industry via Coyote Technologies (Sattel Communications) and
other strategic acquisitions, while divesting other
"non-strategic" elements of Diana (later renamed Coyote Network
Systems)
Accomplishments:
Raised over $50M in equity via domestic and overseas offerings
to accelerate Coyote Technologies' development and to acquire
companies synergistic to the corporate plan. Also raised over
$75M in Lease financing to support equipment sales
Completed 4 strategic acquisitions and investments in 3
strategic foreign partners in Europe and Asia
Completed Strategic Alliance with Ericsson for development of
new products ("Next Gen") for Ericsson and licensed sale of TDM
and VoIP Coyote products by Ericsson
Secured Carrier license in Japan, as well as establishing a
Japanese
Operations Center, complete with OSS systems
Established Engineering Center (Dallas) and Service Center
(Atlanta)
Negotiated OEM supplier contracts with 4 Industry leading firms
in areas including compression equipment, VoIP equipment,
wireless handsets and MTSO equipment.
Grew revenues from 0 in FY'96 to $5M in FY'98 to $43M in FY'99
(revenues included are ONLY from technology area i.e. none from
other portions of previous parent)
Raised Company's Market Cap from $5M-$25M (Diana) to
$300M-$400M (Coyote).
Created Strategic Plan and moved from the "classical switching"
business to position company as ASP (IP services provider to
target markets using telecommunications, wireless and Internet
interfaces).
Equipment and Long Distance operations (IXC companies) were
sold to other companies.
Recruited a Management team that made all of the above
possible!
9/95 - Chairman and CEO of Sattel Communications
10/96 CEO of a communications (switch) company founded as a joint
venture.
Originally hired (due diligence) to create and execute a
strategic marketing and business plan. Strategic marketing and
business plan completed in November 1995
Recruited President and COO, VP International Sales, VP US
Sales and Operations Director between 9/95 and 12/95. All of
the individuals were experienced and well respected executives
in the communications industry.
Initiated new strategic plan to be a major supplier for
Internet access by introducing a patented approach, which
reduced some access costs by 50-75%. Product originally had
71-74% gross margins, later increased to 81-84% in spite of
25%-35% price decreases.
Original plan called for sales increase from $300K to $37M
between 1995 and 1999 (accomplished).
8/94 -9/95 Partner, Johnson & Fiedler Associates
Primary activities consisted of valuation, due diligence,
strategic plan review and M & A reviews of technology companies
for major corporations, consulting firms, fund managers and
investment banks.
11/92 President, Summa Four Inc. (acquired by Cisco Systems)
-8/94
President of a small ($70M+) telephony networking company and
programmable Central Office switch manufacturer. Major
achievements for the company included:
Increased revenues 80%/ year for 3 years.
Increased operating income by 200% (from 12% to 21% as a
percentage of revenue).
Reduced voluntary turnover from approximately 45%/ year to
virtually zero while increasing headcount by 80% over a 2 year
period.
Launched marketing, sales and support operations in Europe and
the Far East.
Outsourced switch manufacturing except for final assembly and
test.
Conceptualized, researched and launched new product offerings
and supporting OSS systems aimed at the fast growing data
market in the U.S. and internationally.
Negotiated and completed master agreements with AT&T, IBM, MCI,
GTE, US Sprint, DEC, Bellcore, British Telecom, Unisys and
others.
Concluded agreements with all 7 U.S. RBOC's.
Began (1/93) and completed (9/93) an IPO which raised
approximately $40M and established an initial market cap of
approximately $125M.
Company was sold to Cisco Systems.
7/89 -8/92 Executive VP & COO- Timeplex, Inc. & Group VP Communications
and Network Group - Unisys Corporation
COO for a $300M+ subsidiary of Unisys. Timeplex was market
share leader in T-1 Private/Virtual Private networking
industry. Major accomplishments included:
Turned around market share loss (2nd in 1988-1989) and regained
world wide market share lead (26%) by 1991.
Captured Network contracts for virtually all US Government
Intelligence Agencies (NSA, CIA, DIA, DOSTN, White House)
Captured market share lead in Financial 50 Market including
major trading institutions, hedge funds and major bank centers.
Customers included UBS, Merrill Lynch, JPM, Bear Stearns, Citi,
Goldman Sachs, and others.
Expanded international business from 28% to 49% of Timeplex
sales.
Terminated unprofitable product lines and restructured U.S.
Sales organization toward the sale of VPN sales with the
necessary NMS and OSS systems.
Re-directed R&D efforts and re-established engineering
credibility within the company and major customers, as well as
with industry consultants and the media.
Initiated Timeplex entry into the high performance (FDDI) LAN
market. Within 12 months, Timeplex became the provider to the
largest FDDI LAN installation in the world (U.S. Strategic Air
Command).
Increased Timeplex annual profitability from $14M EBIT to $26M
EBIT and annual cash flow from -$30M to +$17M within 18 months.
Led management group in preparation, presentation and
negotiations with potential buyers/investors/bankers after
Unisys decision to divest Timeplex. Negotiations resulted in
the sale of Timeplex to a Swiss company (Ascom), which closed
on 9/30/91. Prepared, presented and led senior management team
in negotiations with syndicating banks and U.S. government
(FOCI hearings).
As requested, I oversaw the transition of the company to Ascom
over a 10 month period through August, 1992.
UNISYS Corporation (Formerly Sperry/Burroughs)
Blue Bell, PA
1987-1989 Vice President, U.S. Group
Staff Vice President responsible for Marketing, Strategic
Planning and Applications development ($80M/year development
budget) for the U.S. business groups of Unisys ($3.5B/year in
revenue). U.S. groups encompassed five Line of Business
Divisions, indirect sales channels and Service Operations.
Architected re-organization of Marketing and Line Divisions to
"flatten" organization and cut SG&A by $150M/year.
Negotiated OEM agreements for the sale of complimentary
equipment from other vendors by the 2,000 salespersons in the
U.S. group.
Reduced and focused R&D to concentrate on "repeatable" product
offerings in five specific market areas.
1986-1987 Vice President, Communications Industry Group
Vice President responsible for Marketing, Program Management
and Development for the Communications and Airlines Systems
Group ($300M/year in revenue).
Revamped strategic approach to focused segments of the
Communications and Airlines marketplace.
Achieved sales, revenue and profit goals (110% orders, 120%
revenue and 200% of PBT).
Launched new marketing and development programs ($20M in R&D)
in communications and networking applications, which
corresponded to the new strategic approach. Initiated the
movement of OSS systems from dedicated platforms toward
"shared" systems
Sperry Corporation
Blue Bell, PA
1984 -1986 Vice President, Public Sector Group
Responsible for Sales, Marketing, Program Management and
Development for the Public Sector Business Group ($350M/year in
revenue; $130M/year in PBT).
Established a segmented vertical marketing approach
encompassing 6 market sub-segments in order to obtain desired
focus and sales productivity.
Consistently achieved all financial goals (sales, revenue, R&D
budget, and profit).
Chosen as "Task Force Leader" to establish the U.S. marketing
and sales organization resultant from the Burroughs-Sperry
merger in 1986.
Established plan for "Line of Business" organizations within
the U.S. for Unisys.
1982 -1984 Jerrold Division of General Instrument Corporation (now part of
Motorola)
Vice President & General Manager
Responsible for worldwide Sales, Marketing, Service and
Engineering for the leading CATV equipment supplier in the
industry ($350M -$400M/year in revenue).
Restructured sales and marketing to provide coverage of both
geographical (smaller) and national (larger) customers.
Introduced indirect sales channels to the organization.
Consistently achieved all goals and grew market share from 35%
to 47% in two years.
Established first successful "self-funded" field engineering
service group in the industry.
Increased ROR from 16% to 22% in the two year period.
Acquired two related companies (Broadband supplier and OSS
provider) and successfully merged their personnel with
virtually no loss of personnel.
1969 -1982 Sperry Corporation
Field Director, Northeast U.S.
Commercial and Manufacturing Region
Responsible for sales, marketing, service and system's
engineering within vertically/ geographically oriented region
of the U.S. ($110M/year in revenue).
Consistently achieved all financial goals (sales, revenue, and
profit).
Reorganized geographically oriented branches along industry
oriented lines.
Marketing Director - Eastern U.S.
District Manager - New Jersey
Regional Sales Manager - Northeast U.S.
Regional Systems Manager - Northeast U.S.
Program manager - General Dynamics (Trident Program) & NASDAQ
projects
System Development -NASA projects (Apollo 11 & 13), NASDAQ
project & other Government projects
1967 -1969 Xerox Corporation
Physicist/ Systems Programming and Engineering
(on loan to NASA)
Education
1964 -1967 Kent State University Kent, Ohio - Earned BS in Math and BA
in Physics in 3 years. Completed Dissertation in "Theory and
Use of Nth-tagonal numbers in Crystallography" concurrently.
Later received multiple honorary PhD's.