Project Manager Design

ROBERT JARRELL

Graphic Design Web Developer

Illustrator Photographer Artist

online portfolio: www.robertjarrellart.com

**** ****** **** ***, *******, CA 94619

ph: 415-***-**** (mobile)

email: *@****************.***

OBJECTIVE

. Deliver concepts, prototypes, and design across all channels that meet

company goals.

. Revitalize and strengthen product messaging, brand, and communications

in order to increase

awareness and sales.

PROFILE

I'm a highly skilled graphic designer and Web developer with 10 years

industry experience. I bring a versatile range of experience designing

identity systems, logos and icons, newsletters, stationary, catalogs,

magazines, packaging, posters, event display, direct mail, e-mail

marketing, Web sites, landing pages, and flash banners. Besides my graphic

and Web design experience, I also have three years experience working in

design marketing, five years experience as a production artist, four years

experience working for a professional printing company, and three years

manager experience. I also have a unique background in fine art and when

appropriate mix art techniques with graphic design to create unique visual

communications.

SKILLS

. Understand principles of graphic design including line, typography,

shape, texture, balance, contrast, unity,

value and color.

. Understand principles of Web design such as navigation and interface

design, optimizing graphics, browser compatibility issues, SEO best

practices, Flash animation, wireframe prototyping, storyboard

development, XHTML, CSS, intermediate ActionScript 2.0 and 3.0, and

intermediate XML.

. Proficient using Photoshop, ImageReady, Illustrator, InDesign, Flash,

Fireworks, Dreamweaver, and QuarkXPress.

. Proficient using office software such as Microsoft Word, Excel,

PowerPoint, and various Internet

and e-mail programs.

. Basic experience using video and audio applications: Premiere Pro,

After Affects, Encore, Soundbooth, iMovie, and Garage Band.

. Understand principles of fine art such as oil and acrylic painting,

gouache, watercolor, mixed media,

collage, and pen and ink.

WORK EXPERIENCE

Employer Resource Institute

Online Design and Production Manager

November 2009 - Present

ERI is an award-winning publisher in the HR sector. I was hired to redesign

all online and print communications

with a focus on marketing strategies and updating ERI's identity and brand.

I manage and design e-mail campaigns, newsletters, advertisements, online

sales and landing pages. I've designed prototypes for a new Web site and

introduced best practices in e-mail design. I've updated UI navigation

graphics, icons, logos and illustrations that include selecting and

modifying stock images suitable for ERI's brand. I've also edited video

projects for online marketing channels such as YouTube and DVD products. My

design contributions across all channels have lifted response rates and

conversions.

CREDO Mobile / Working Assets

Designer, Production Artist (Creative Team, Marketing)

August 2007-November 2009

Design and execute multiple print and Web communications including Web site

(front-end maintenance, buy-flow, and landing pages), e-mail marketing,

banner ads, flash projects, PowerPoint presentations, direct mail,

brochures, collateral, print ads, icons, and newsletters. Key

accomplishments include improved response rates and conversion across all

channels including awareness, acquisition, and retention; brand development

during Working Assets' transition to CREDO Mobile; development of high

impact marketing pieces; refinement and testing of marketing e-mail and Web

pages; stronger concept and design of dynamic flash/rss banners;

implementation of Web site SEO best practices.

Minuteman Press

Designer, Production Artist, Pre-press Technician

October 2004-August 2007

Minuteman Press is a professional print and design house that has received

numerous awards for being the best in the business. During my time of

employment we received awards for best printer in 2006 and 2007 by

Entrepreneurial Magazine and best printer in the peninsula by The San Mateo

Daily Journal. As an in-house lead designer and production artist I created

original designs for clients including business collateral, invitations,

restaurant menus, newsletters, postcards, brochures, flyers, and logos. I

also designed all internal communications including advertising, brochures,

and collateral. Minuteman Press was an extremely busy shop and multitasking

was a must; I managed two junior designers and overlooked all facets of the

graphics department from project workflow, client meetings, artwork

creation, design comps, layout, pre-press tasks (pre-flighting files,

troubleshooting and correcting problematic files), film and rip output to

film and plate processors for offset printing, and output to several high-

end digital printers (Konica 7075, Konica 8050, and a large format HP

Designjet). I created efficient workflow systems that delivered high-

quality design and production while decreasing errors and saving money. I

implemented better methods of PDF proofing, file organization on computers

and servers (making it easier to access archived files), and implemented an

automated backup archiving system.

Genji Antiques SOBI Design

Designer, Webmaster

March 2002-September 2004

Genji and SOBI are two divisions of the same company. SOBI designed and

manufactured contemporary Japanese furniture. Genji specialized in Japanese

antiques. I was an in-house graphic designer and Webmaster specifically

hired to design and develop Genji and SOBI's Web site and identity. By the

time I left Genji in 2004 I had developed over 500 Web pages that included

over 300 catalog items. I analyzed Web site visitor statistics and

developed methods to increase traffic, SEO, and online sales. I redesigned

the company's logo, stationary, advertisements, direct mail, store signage,

and catalogs. I worked directly with vendors, printers, and service bureaus

and managed projects and budgets. I rendered custom furniture designs to

scale and designed several original units of furniture. I photographed all

furniture and merchandize for both print and Web site. I improved the

company's organization, specifically with managing file systems on both PC

and Mac computers. I also multi-tasked and helped with administrative

duties, customer service, business correspondences, copy writing, and

computer related upkeep and troubleshooting. The Web site and my graphic

design work provided Genji Antiques and SOBI Design with a professional

identity and increased sales.

MoBu Dance

Designer, Webmaster, Copywriter

August 2001-Current

As a key member of the experimental multi-media performance company MOBU

Dance, I've created experimental graphic design and photography work for

invitations, posters, direct mail, and Web site. I also write copy for the

Web site and all other publications including press releases and grants (we

received a Zellerbach grant in 2002, 2004, and 2005 and a "Cash Grants

Award" in 2003, 2004 and 2008). I'm responsible for project planning and

work directly with service bureaus and printers. I contribute to MoBu Dance

by creating a unique visual identity, distinguishing the group within the

SF Bay Area dance community.

Printing Etc.

Designer, Project Manager, Production Artist

May 2001-February 2002

As in-house designer I created business cards, flyers, CD jackets and

stationary. I managed all aspects of production work including pre-press,

typesetting, page layout, trapping, proofing, and press checks. I gave

Printing Etc. a fresh new identity by redesigning their logo, stationary,

and advertisements.

HeadLight Journal

Publisher, Designer

2000-2006

In 2000 I founded a part-time magazine called HeadLight Journal, a cultural

arts online and print publication. The focus of the journal was music, art,

and culture. I worked with many artists and writers worldwide and published

over fifty interviews and penned dozens of essays. I designed the Web site,

created graphics and illustrations, and collaborated with other designers

to create Web pages, illustrations, and magazine layout.

Maitri

Designer, Copywriter, Committee Member

January 1999-November 2001

I was a committee member at Maitri, an AIDS residential hospice in San

Francisco affiliated with the Zen Center. I served on the Art for AIDS

Awareness (AAA) committee. AAA was a biannual art fund-raiser that supports

the hospice. I organized and prepared fund-raiser events (including the

presentation of art works) and project planning for all communications. I

also designed the original AAA logo as well as invitations, posters, and

programs. AAA generated over $100,000 during my time serving on the

committee.

HeadLight Design

Designer, Sole-Proprietor

November 1999-Current

Self employed as a freelance graphic designer and illustrator since 1999.

I've designed creative and professional identity systems, promotional

pieces, CD jackets, and illustrations for non-profit organizations, artists

from various fields, record labels and corporations. Clients include MOBU

Dance, Akiko Photo, God Ocean Records, Kiki Poo Records, Tomobi Floral

Design, Domo Records, eX-Girl (Tokyo music group), The I Dance, and

KitchenSync.

EDUCATION

I've attended college consistently for 20 years and enjoy taking courses

for self-enrichment as well as career development. I've studied graphic

design, advertising, and photography as well as philosophy, Japanese

language, literature, creative writing and fine art.

. San Francisco State University

B.A. Studio Art, 2008

Emphasis: Fine Art, Graphic Design

1993-1995

Emphasis: Creative Writing & Literature

. City College of San Francisco

2001-2005

Emphasis: Japanese Language & Graphic Design

1990-1993

Emphasis: Photography & Literature

. Saddleback Community College

1988-1990

Emphasis: Fine Art & Graphic Design

. Riverside City College

1986-1987

Emphasis: Graphic Design & Advertising

OTHER INTEREST & PASSIONS

. I'm fascinated by Japanese culture and travel there regularly. I'm

inspired by Japan's traditional and

contemporary design aesthetic, art of presentation, and sensitivity to

space.

. For over ten years I've been a disciplined practitioner of Iyengar Yoga.

I've also practiced Kundalini Yoga.

. I'm a big-time reader. Favorite novels include As She Climbed Across the

Table by Jonathen Lethem,

The Book of Laughter & Forgetting by Milan Kundera, and A Moveable Feast

by Ernest Hemingway.

. I love art and design. That's what I'm all about. My favorite artists

and designers are Sigmar Polke,

Francesco Clemente, Kiyoshi Awazu, Susan Rothenberg, Moriko Mori, Graeme

Swinton, Deborah Oropollo,

and Vaughan Oliver.

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