TIM SCULLY
**** **** ****** ******, **** *, West Hollywood CA 90046
508-***-**** *********@*****.*** www.tscullyjr.com
Award-winning Creative Director with a career track record of leading
inspired brand strategy and developing Internet-focused solutions for an
array of organizations. Extensive background in building and managing
consumer-driven businesses that translates to online media and technology.
Oversee all aspects of creative development, particularly interface between
creative departments and account teams, media teams, and clientele.
CONSULTING CREATIVE DIRECTOR - LOS ANGELES, CA 2007 - Present
AYALOGIC GAMING
Responsible for company-wide design including branding, production, and
information architecture of gaming application. Strategic planning, on
UI, developing, extranets, and intranets.
MICROSOFT
Art directed and produced a X-BOX live script and wireframes.
UNIVERSAL MUSIC GROUP
Designed the master user interface for the company's central, single
consolidated view of all available products and explorations. Interactive
application allowed for inventory management and pricing descriptions
that result in the electronic delivery of digital products to external
parties and business partners. Supported content development and
usability.
SAPIENT CORP
DIRECTOR - LOS ANGELES, CA 2006 - 2007
Designed and directed the strategic enhancements to Fandango.com to promote
deeper user engagement. Managed departmental directors, product managers,
application developers, production staff, IT staff, information architects,
design managers, user-interface designers, graphic designers, and quality
assurance personnel. Client-facing role included new business development
and managing vendor/service provider relationships. Assessed departmental
strategy, research, reports and budgets; monitored profit and loss reports
for the creative departments.
SMARTBARGAINS
CREATIVE DIRECTOR - BOSTON, MA 2005 - 2006
Led development of an online e-commerce marketplace into a sophisticated
and highly customizable dynamic website. Oversaw brand development and
established in-house style. Directed two photography studios with stylists
and photographers in Kentucky and Boston for all luxury brands. Supervised
staff of user-interface designers, graphic designers and photo editors.
BASESIX, INC
FOUNDER/ CHIEF CREATIVE OFFICER - BOSTON, MA 1999 - 2005
Launched advertising/branding agency specializing in strategic online
advertising, and collateral development across healthcare/wellness,
finance, communications, and entertainment. Maintained a staff of 100 in
Boston, New York, and Philadelphia with monthly billings exceeding $1M. Key
clients include:
Johnson & Johnson, McNeil Pharmaceutical, National Geographic, Cinemax,
HBO, AT&T Broadband, General Motors, GE Financial, Putnam Investments,
MBNA, and Polaris Ventures. Personally responsible for winning more than
$20M in billings, and raising $5M in venture capital for business growth.
CONSULTING DIRECTOR - BOSTON, MA 1994 - 1999
CAMBRIDGE TECHNOLOGY PARTNERS
CREATIVE DIRECTOR
Led strategic positioning for major new product launch for McNeil
Consumer Healthcare. Created, documented, and implemented online brand
processes within the newly-formed creative department, and adapted it to
existing methodology.
DIGITAS
SENIOR ART DIRECTOR
Directed website launches for Fortune 500 companies including American
Express, IBM, and Enron, as well as brand development for Adobe, L.L.
Bean, and iVillage.
NEWS CORPORATION
DESIGNER
Creative website designer for emerging online properties under the 20th
Century Fox and Fox Television umbrella, such as: TV Guide, X-Files, Die
Hard with a Vengeance, Power Rangers, Harper Collins, AOL Sports, AOL
Health, America's Cup, and FX Apartment.
Other clients included: Family Education Network (now part of Disney
Family), Blue Cross Blue Shield of RI and NYNEX Big Yellow.
AWARDS
ADDY: Awarded by the American Advertising Federation
2007 - Gold Winner - Product Launch/Website Design: Logitech/ Vista
Launch
2007 - Gold Winner - Website Redesign: Fandango.com
ETAIL: Awarded by Drapers Internet Fashion Retailing
2007 - Push Email/Marketing Campaign: Smartbargains.com
MIMIC: Awarded by the Massachusetts Interactive Media Council
2001 - Website/Intranet Design: Ceridian Corporation
2001 - Website Design: HBO; CMGI; Ceridian; Polaris Ventures
1996 - Product Launch/Website Design: IBM's IntelliStation
WEBBY: Awarded by the International Academy of Digital Arts and Sciences
1996 - Website Design: Adobe Illustrator 7.0
1996 - Website Design: LLBean.com
NORTHEASTERN UNIVERSITY - B.S. Visual Media Design, 1988.