Design Development

Trenton R. White

*****@************.***

www.thisistwhite.com

ART DIRECTOR

Professional Summary

Highly creative seasoned art director and designer with over seven years

experience in web and print design. Nimble-minded and versatile with strong

attention to detail. Motivated self-starter with exceptional conceptual and

design skills. Ability to work collaboratively and deliver multiple

projects from beginning to end under tight and changing deadlines. Cool

head under pressure, with a strong work ethic and a positive outlook.

Insightful understanding of a wide range of online and print disciplines

including standards-based web development, user engagement, visual

hierarchy, typography and grid layout systems. Excellent leadership,

communication and presentation skills.

Professional Experience

University of Central Missouri - Warrensburg, MO

2003-Present

COORDINATOR FOR ADVERTISING AND DESIGN (2009-Present)

Art direct the design staff in all marketing and recruitment advertisements

as well as branding campaign pieces. Spearhead the design and development

of all interactive and online projects for internal/external marketing and

recruitment including main university website and sub-sites. Research

design trends and implement new and emerging technologies to increase user

engagement and experience. Lead and inspire a team of designers and

freelance professionals, juggling multiple projects concurrently under

tight and changing deadlines. Consult in all campus-wide design related

projects and campaigns to ensure sound design elements, principles and

sensibilities are implemented.

DESIGNER/WEB DEVELOPER (2003-2009)

Led the award-winning design of a dynamic 10,000+ page university website,

making it standards-compliant while separating the content from the

presentation. Designed and developed engaging Flash interactive and motion

pieces, college micro-sites, HTML newsletters and email templates; digital

billboards and print projects including advertisements, publications and

branding campaign elements. Popularity of the online and interactive work

pushed the look and feel of entire marketing campaign. Mentored and

inspired a team of junior designers and freelance designers/developers.

Engaged in all aspects of interactive/online as well as traditional

advertising and design projects as well as campaigns from concept to

completion.

PUBLICATION DESIGN INSTRUCTOR (2005-Present)

Sought out by the Department of Art and Design to teach upper-level design

courses to design students at a NASAD accredited art school. Taught

advanced techniques in grid development, color relationships, typography,

image manipulation, and page-layout. Mentored designers and taught advanced

concept development, proper file preparation, file import techniques, file-

size optimization, creative and analytical thinking, communication skills,

and project critiquing. Grew knowledge base as an art director- multi-

tasking, juggling multiple-projects simultaneously, and polished

communication skills. Student projects entered in Kansas City's Omni Awards

resulted in two design awards.

TWhite Design LLC - Warrensburg, MO

2005-Present

PRINCIPAL

Created a freelance design company specializing in logo/brand development,

advertising, publication design, web design, and consulting in order to

gain more experience working with a wider range of clients. Actively sought

new clients, pitched project ideas, presented completed work to client

groups, maintained the existing client base, and managed all accounts.

305 Spin - Sedalia, MO

2002-2003

WEB/PRINT DESIGNER

Designed and developed dynamic websites, applications, Flash advertisements

as well as promotional web and print pieces for a wide array of clients.

Many clients from the music industry including legendary blues record label

Alligator Records. Collaborated with team members in satellite offices and

develop client communication and presentation skills. Learned data table

development for dynamic websites and Ecommerce functionality. Designed and

deployed many HTML email ads, newsletters and templates.

Education & Accolades

Bachelor of Fine Arts, Emphasis-Graphic Design - University of Central

Missouri - Warrensburg, MO

Council for Advancement and Support of Admissions Marketing Report

Education (CASE) (AMR)

2 Grand Gold Medals 2006 1 Gold Medal 2007

3 Gold Medals 2007 (national award), 2008, 2009 3 Awards of Merit 2006, 2007,

2008

2 Silver Medals 2004, 2005 1 Bronze Medal 2008

2 Bronze Medals 2004

Educational Advertising Awards

1 Silver Medal 2009

1 Award of Merit 2009

Foster /Inglish Award Outstanding Achievement and Service in Public

Relations, 2007

Team of the Quarter 2003, 2004, 2007

Professional Skills

Proficient in:

Mac and Windows Operating Systems

Adobe Creative Suite (Photoshop, InDesign, Illustrator, Dreamweaver, Flash,

Fireworks, Acrobat, Bridge, Contribute)

QuarkXPress

Standards-based Web Development, Advanced CSS, HTML/XHTML, XML, Search

Engine Optimization

Social Media Platforms

Microsoft Office Suite and Presentation Software

Sonic Foundry SoundForge

Well-versed in:

ColdFusion and PHP Coding Environments, JavaScript, ActionScript 2.0 and

3.0, JQuery, Database Development

Familiar with:

Linear and Non-linear Video Editing systems (Avid, Final Cut Pro, Adobe

Premiere, Adobe After Effects), Pro Tools

References Available Upon Request

308 E. Culton Street

Warrensburg, MO 64093

Residence: 660-***-****

Cell: 660-***-****

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