Jennifer L. McDowell
*** ********* ***** ****: **5-
Chalfont, PA 18914 Cell: 267-
****************@*******.***
www.linkedin.com/in/jennifermcdowel
Product Marketing Professional and New Product Development Specialist
QUALIFICATIONS
Product Marketing: Led product strategy and marketing of high-profile
software applications to deployment in over 20 distinct markets across
the country. Directed the development of customer-focused product
marketing publications such as an award-winning user guide.
Project Management: more than 7 years experience managing complex computer
software and manufacturing projects from concept through release. Proven
ability to lead cross-functional teams to on-time results.
New Product Development Expertise: More than 10 years experience designing
and marketing new products, managing multiple products through their
complete life cycle, developing and successfully implementing new product
development processes.
Bottom-Line Impact: Generated more than $15 million in new revenue and
saved companies over $1 million throughout career.
ENDORSEMENTS
From performance appraisals and recommendations.
Professional: " Jennifer is a consummate professional - highly respected
among all levels at Scientific-Atlanta as well as vendors and customers
for the quality and timeliness of her work as well as her collaborative
nature."
Communication Skills: "Consistently effective at getting her point across
in a most professional manner. As a result, she has demonstrated her
abilities as a change agent in the organization."
Interpersonal Skills: "She has an infectious positive attitude that
motivates others to actions. She also strives to improve the working
relationships between organizations.", "A very effective team player."
Detail-Oriented: "Jennifer has a reputation for being very responsive and
reliable.", "Always organized and conscientious, Jennifer leaves no
detail unattended.", "Consistently prioritizes tasks appropriately such
that no critical items fall through the cracks."
AWARDS
Selected for elite assignments and/or promoted virtually every year of
career.
Sponsored as a future company leader in the Georgia 100 Mentoring Program,
2002.
Merit Award from The Atlanta Chapter of the Society for Technical
Communication for the xOD (anything-On-Demand) Quick Reference Guide.
Five patents: 6,024,585; 6,508,673; 6,244,902; D456,407; D454,875.
Jennifer L. McDowell 215-***-**** ****************@*******.***
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PROFESSIONAL EXPERIENCE
Independent Consultant/Business Owner
Southern Living At HOME, Birmingham, AL (headquarters)
October 2005 - present
Sales consistently in top 25% of business unit. Creatively marketed and
promoted business using a variety of personally created collateral and
channels, including direct mail, the internet, and email. Regular public
speaking engagements. Active participant in professional networking
organizations and local trade shows.
Senior Product Marketing Manager
Product Marketing Manager
Scientific-Atlanta, Incorporated, Lawrenceville, GA
September 2001 - September 2004
Managed strategy and release plans for several high-priority software
products, including Video On Demand, representing over $1M in new
revenue. Executed on go-to-market strategy by negotiating business
relationships with outside vendors and service organizations.
> Developed sales tools including product position, brand messaging,
features and benefits, frequently asked questions, product
roadmaps, pricing model.
> Performed competitive analysis and focus group studies on Video On
Demand and Interactive Program Guide (IPG) products.
> Evangelized products through presentations, demonstrations and
speaking opportunities to internal and external audiences,
including high-level management.
Program Manager
Scientific-Atlanta, Incorporated, Lawrenceville, GA
October 2000 - September 2001
Managed the development and release of four strategic software
applications, with consistent, on-time results. Established and
reinforced new product development processes within the department.
Awarded choice of subsequent assignments based on 1-year performance.
Senior Project Engineer/Project Manager
Thomas & Betts Corporation, Memphis, TN
September 1998 - August 2000
Designed and managed the development of a $10 million Smart Card
Connector product family targeting the digital set-top box market.
Employed Lean Manufacturing to optimize the integration of product and
process design for smart card connectors, representing savings of over $1
million.
New Product Development Engineer
AMP Incorporated, Harrisburg, PA
June 1992 - September 1998
Designed and managed the development of connector products targeting the
wireless communications market, contributing to over $4.5 million in one-
year new product bookings. Assisted Sales and Applications Engineers
during 6-month assignment to Cupertino, CA office. Interacted face-to-
face with customers, and developed unique conceptual designs on a regular
basis. Hand-selected from engineering role to assist division Vice
President with Product Management activities.
EDUCATION
M.S., Engineering - The Pennsylvania State University, Middletown, PA,
1998.
B.S., Mechanical Engineering - Lehigh University, Bethlehem, PA, 1992.
Proficient with Microsoft Word, Excel, PowerPoint, Project, and Outlook.