Customer Service Marketing
Resume:
Sven Garber
Phone: 253-***-**** Email: ****.******@*****.*** Website:
http://www.the1220.com/resume
Address: **** *. **** **., ******, WA 98408
SUMMARY OF QUALIFICATIONS
Results-driven and highly accomplished Media/Internet Marketing
Professional with extensive experience managing online/pay-per-click (PPC)
campaigns to provide analytics website traffic and behavioral trends while
directing the implementation of SEO/SEM strategies to gain a natural web
(search engine) presence. Adept at developing and implementing marketing
strategies, managing web development projects, analyzing market conditions,
and ultimately generating high levels of lead conversion and ROI. Currently
seeking a position in Media/Internet Marketing, bringing 10+ years of
related experience and qualifications as follows:
Media/Internet Marketing Digital Media Analytics SEO/SEM Strategies
Market Research/Analysis Problem Solving
Brand Reputation Natural Search Engine Landing Page
Email/Affiliate Ranking Optimization
Marketing Ad Campaign Testing Website Development
Project Management Online Public Relations Customer Service
Demographic Trends Online/Media Promotions Organic Referral
Information Technology Traffic
PROFESSIONAL PROFILE
Harrison Medical Center E Bremerton, WA Aug. 2008 - Dec. 2009
Web Marketing Coordinator
Responsible for developing and implementing online marketing strategies and
tactics based on best practices and technologies while overseeing daily
operations, maintenance, and content development of the external website.
Oversaw all marketing web-related initiatives, time-lines, and budgets.
Selected Achievements:
< Created and implemented a 3-phase web marketing plan which increased
web traffic by 32% in the first three months and 52% overall.
< Successfully launched online advertising campaign with a CTR of 3% and
a conversion rate of 5%.
< Proposed and signed contract to sponsor local Olympian Bree Schaaf as
part of Harrison's 'Choose Well' campaign.
Franciscan Health System E Tacoma, WA Jul. 2007 - Jul. 2008
Web Content Administrator
Planned, managed, and evaluated the functional design, organization,
content and style of the Franciscan Health System (FHS) Internet and
intranet websites to support web strategies and advance organizational
objectives, initiatives, and mission. Implemented website interfaces, and
designed, developed, edited, debugged, maintained and troubleshot web-based
applications to ensure they were implemented/updated in a timely manner and
contained accurate information.
Selected Achievements:
< Redesigned the Intranet and gained 45% increased in usage.
< Created successful AdWords campaign for weight loss surgery and
received overall RIO of 62%.
< Created RFP and successfully managed obtaining vendor for website
redesign and enterprise CMS.
< Successfully project managed the migration of main website into a
enterprise CMS and redesign.
LOUD Technologies E Woodinville, WA Feb. 2007 - Jul. 2007
Electronic Marketing Manager
Charged with defining the overall web strategy and positioning of
Mackie/Tapco on the web by working with agencies, internal teams, and
technical resources to support product launches, updates, events, news,
press releases, and marketing campaigns. Provided expertise to internal
teams from a web design, business, and technical perspective while
collaborating with IT Department for implementation.
Sven Garber
Page 2
PROFESSIONAL PROFILE (Continued)
Microscan E Renton, WA Jul. 2006 - Mar. 2007
eMarketing Coordinator
Served as Webmaster for over 3 internet properties and email marketing
programs while applying web-based technologies/strategies and marketing
communications launch initiatives.
KUOW 94.9 FM E Seattle, WA Feb. 2005 - Jul. 2006
Web Manager Web Producer Developer
Incorporated audio, text, and images files into the KUOW web sites, to
develop server-side web applications using ASP and MSSQL, to update the web
site policy and procedure guide, to write and edit promotional and
marketing copy, headlines, and general information text on the sites, to
monitor the sites to ensure that all information is accurate and posted in
a timely manner and to manage outside vendor schedules and relationships.
X10 Wireless Technology, Inc. E Kent, WA Aug. 2004 - Feb. 2005
Email Marketer Designer Coder
Co-member of the design and coding team whose duties include creating the
daily subscriber email that reaches over 250,000 customers. Helped to
implement an RSS feed to the website and maintained this feed daily.
Directly involved in streamlining the websites coding and CSS issues.
City of Seattle E Seattle, WA 2001 - 2003
Information Technology Specialist
Maintained websites, performed graphic design, coding (HTML, ASP, SOAP),
updates, development, data modeling, database creation (MSSQL). Monitored
and proactively managed date-sensitive material and information. Advised
on technical requirements for improving websites, including: 508c, website
search capabilities, maximizing web traffic and content management.
Genelex Corp. E Redmond, WA 2001
Website Consultant HTML Coder
Completely revamped and fixed ongoing problems with this section of Genelex
Website, including updating of style sheets, correcting/updating poorly
written code and reconfiguring poorly nested tables.
AEI Music, Inc. E Seattle, WA 2001
Intranet Developer
Created and developed departmental Intranet portal for repair technicians
to share information about product
repair procedures, common product failures and track product and employee
performance. Reduced paper waste by 15% and recognized by management for
performance.
Habit.com E Seattle, WA 2000
Website Developer New Media Production Specialist
Performed Web design, flat .html and .asp coding, music editing, video
editing, streaming encoding for web deliver of media files, data modeling
and database creation.
Held several other semi-related positions from 1996 to 2000.
EDUCATION & CERTIFICATIONS
Bates Technical College, Tacoma WA, South Seattle Community College,
Certification: Broadcast Production Web design and Multimedia
Minor: Digital Media GPA: 3.5 Electronics Repair, 1996
Bellevue Community College, Art Institute of Seattle, Seattle,
Summer-2002 WA, 1990
Project Management/SQL Server Courses Music and Video Business (MVB)
TECHNICAL SKILLS
CSS, XHTML, Social Media, HTML, Flash, MS-SQL, MY SQL, ASP, PHP, Final Cut,
ProTools, Java Script, Google AdWords, WordPress, Data-Modeling, Adobe
Photoshop, Podcasting, MS Office, Mail Chimp, Constant Contact, Bronto[pic]
Contact this candidate