Design Director
Resume:
Hui KIM
*** ***** ****. #***, ****** City, NJ *73012
*********@*****.***
Profile: PACKAGING DESIGNER and CREATIVE BRAND-BUILDER with strong visual
senses, strategic planning and operational experience. To obtain a
challenging art director position, utilizing my abilities developed through
my experience of beauty & fashion industry and making adjustments as
necessary to meet the business objective.
NOVEMBER 2009 - CURRENT
NiCE ltd, NEW YORK CITY, Design Consultant
designed and art directed for Dolce & Gabbana light blue fragrance launch
10 years celebration primary & secondary packaging, designed for crystal
light's energy drink/kraft foods logo design, primary packaging & display
case, developed consumer branding for x-rated /vodka for women and bottle
design.
AUGUST 2006 - NOVEMBER 2009
Calvin Klein Fragrances, Coty Prestige, NEW YORK CITY, Senior
Designer/Junior Art Director
managed in-house creative department for calvin klein fragrances seasonal
corporate promotion program, reported directly to creative director.
managed two junior designers and freelancers, worked closely outside
vendors (comp house, production company, printer) in-house team, product
developers, NPD, global marketing and PR team, designed and art directed
all seasonal gift sets, bags, gift with purchasing program to input into
the calvin klein design style, methodology, and worked with Calvin
Klein/licensor design approval, designed travel coffrets in-flight
promotional sales item for global market. Attended and organized sales aid
& national advertising photo shoots for media scented and co-op pieces.
Reviewed all packaging, collateral mechanicals, and proofs its separations
and retouching, interfaces with product developments and production
departments in gathering information (concepts, packaging lead time,
marketing requests, etc) to execute creative plan, oversea China, Hong Kong
pressruns experience to control print quality meet brands standard.
NOVEMBER 2004 - JUNE 2006
Bliss, NEW YORK CITY, senior package designer
strategized and art directed 2005, 2006 bliss's all primaries and
secondaries, seasonal gift set for US, UK, EU market, designed r mede /
amenities launch packaging for spa opening at st. regis hotel, provided
conceptual stylistic design direction with detail oriented spec's to meet
bliss packaging design standard, established bliss packaging standards
guide book to ensure overall visual equity of the brand, reported directly
VP of creative and worked close with co-founder, Marcia Kilgore to develop
packaging ideas, worked with starwood hotels upper management to determine
creative decisions. Assigned projects to junior designers, freelancers,
reviewed all packaging production sample, press proofs, managed outside
vendors directly including time lines, budgeting and monitoring critical
issue for packaging products launch, attended all press-runs for bliss
packaging for quality control that best presented brand
JULY 2004 - NOVEMBER 2004
Victoria's Secret Beauty, NEW YORK CITY, Design Consultant
designed promotional giftsets, GWP bags, accessories, primaries and
secondaries packaging from initial concept to print production, designed
the sub brands, very sexy for him, breathless, body by victoria, rapture,
so in love, basic instinct and pink, managed all incoming projects for
assigned brands, staying within time line and budget, researched fashion
trend for assigned brands from gift boxes to stylish bags, worked with art
director, creative VP to determine the latest fashion trends, packaging
material finish, and colors.
AUGUST 2000 - JUNE 2004
B rard associates, NEW YORK CITY, Senior Graphic Designer
worked close with co-founder, jerome b rard and art director for various
cosmetics clients including kiehl's, co. bigelow, avon, revlon, maybelline.
john frieda, sally hansen, circle of beauty, alchemy cosmetics...etc
designed and developed for primaries, secondaries packaging, stationary and
shopping bag for mark, becoming/avon, redesigned kiehl's since 1851
corporate identity, stationary, shopping bag design, designed and developed
for primaries, secondaries packagings for co.o.bigelow hotel amenities,
developed custom packaging design for revlon's lipstick case, mascara and
compact
la cave d'ulysse / part of LVMH wine brand/ corporate identity & shopping
bag design, learned printing methods, technical spec, sourcing material,
comping procedures and digital mechanical production
JULY 1999 - DECEMBER 1999
w-magazine, new york city, intern designer
designed promotions, advertorials and campaigns for publications and worked
with creative director, art director, copy writer, photographer to release
monthly issue.
AWARDS & ACTIVITY
2006 CEW (cosmetic executive women) beauty awards finalists
and participation HBA health&beauty america, luke pack trade show
participation
type director club student award 2000
Education
fashion institute of technology, state university of new york 1996 - 2000
advertising design, bachelor of fine arts degree
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