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Marketing Manager

Location:
Raleigh, NC, 27603
Posted:
August 18, 2010

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Resume:

J. Lauren Autore

**** **** ****

Raleigh, NC ****3

919-***-****

*******@*****.***

Skills and Training

Objective

To obtain employment that utilizes my skills, experience and education in

the areas of marketing management, planning, coordination and creative

design

General

Marketing and advertising strategy, management and coordination, graphic

design, media and PR writing, event and program planning and coordination,

team building and management, creative direction

Technological

Microsoft Office - Word, Excel, Access, PowerPoint, Outlook, Visio

Adobe Creative Suite - InDesign, DreamWeaver, PhotoShop, Illustrator

Other - Corel PaintShop Pro, PageMaker, HTML, QuickBooks Pro, CSS

Experience

May 2010 -Present Connexion Technologies Cary, NC

Marketing Manager, Consumer Marketing Group

Work with product management, project management, customer care and field

sales teams to provide ongoing marketing support for more than 200

properties nationwide

Develop and manage monthly, quarterly, and yearly end-user marketing

campaigns for company service providers

Plan and provide ongoing training to appropriate departments on campaigns,

promotions, and pricing

Generate and manage product positioning and messaging

Communicate creative direction to internal designers

Provide competitive analysis to ensure effective, targeted marketing

strategies

August 2007-May 2010 Connexion Technologies

Cary, NC

Marketing Projects Coordinator, Consumer Marketing Group

Responsible for designing, creating, and delivering marketing support and

materials promoting company products and services

Designed end-user marketing materials including direct mail pieces, signs,

brochures, posters, emails. logos and giveaways

Wrote, edited, and proofread marketing materials including letters, press

releases, and advertising copy

Managed vendor relationships including local and nationwide print

fulfillment vendors

Worked with field sales team to provide support and planning for

approximately 3-5 service provider sponsored events each month

July 2004-August 2007 Cary Visual Art, Inc

Cary, NC

Marketing and Events Coordinator/Office Administrator

Arranged and coordinated yearly community events, quarterly lectures,

monthly outreach presentations, and weekly committee meetings

Arranged travel and accommodations for Executive Director and guest

speakers

Produced and managed all organizational press releases, quarterly

newsletter articles, and daily supporter correspondence

Managed and updated organizational website

Designed and managed organizational databases using MS Access

Coordinated and organized a base of more than 75 active volunteers

Conducted ongoing office management including accounting, answering phone

calls, data entry, filing and paperwork

August 2002-December 2004 Bronz Salon Cary,

NC

Store/Marketing Manager

Designed and managed salon website

Designed all print, web and in-store marketing materials

Managed daily operations, sales, merchandising, store maintenance and money

handling

Education

2000 - 2002 Middle Tennessee State University Murfreesboro,

TN

1998 - 2000 Campbell University

Buies Creek, NC

BA - Mass Communication and Television Production

Minors in Psychology and Small Business

Relevant coursework: Small Business, Accounting, Persuasion, Television

Production, Marketing, Media Writing, Management, Social Psychology, Web

Design

REFERENCES

Provided upon request



Contact this candidate