Sales Manager

**** ** ***** **** **., Lees Summit, MO ***** Professional Email:

******.******@*******.***

Cell: 816-***-**** Professional Website:

www.jenell-clark.com

Executive Management ? Regional Vice President ? Marketing Generalist

. Senior-level executive with expertise in operations, marketing and

business consulting in diverse industries including insurance,

commodities & securities, health, marketing and non-profit.

. Proven ability to improve operations, impact business growth and maximize

profits through achievements in overall management, cost reductions,

internal controls, and productivity/efficiency improvements at the

district, regional, national and corporate level.

. Effective in managing P&L responsibilities with increasing accountability

in excess of $3 million annually.

Key Strengths

Leading business units with Effective in autonomous Leading change

complex operations and critical business initiatives and skilled

challenges. decision-making. in crisis management.

Building systems to improve Establishing new Managing rapid growth

processes; reducing staff standards and succeeding through reorganizing and

expansion. where others failed. revitalizing

Recruiting/training Compliance in regulatory Skilled at outsourcing to

cross-functional, environments for clients. maintain cost controls.

self-sustaining and loyal

teams.

1

Education

Rockhurst University-MBA University of Missouri-Kansas City-BLA

Helzberg School of Management, Kansas

City, MO Kansas City, MO

3

Professional Experience

Function: Head of National Operations, Business Unit Head, Start-Up

Ventures

. Operations Management-Directing operations including development of

policies and procedures; product positioning and service delivery;

manages client and vendor relationships; develops communication

plans, consulting with BUs on strategies for effective promotion,

new product launches and brand strategy.

. Budget Management-Developing and managing annual budgets including

expenditure assignments for all cost centers in accord with fiscal

guidelines while focusing on exceeding revenue projections.

. New Business Development/Sales-Annual sales goal setting, lead

generation through key memberships, conferences, trade show and

special event planning; analyzing and developing RFP/bid responses

to align with competitor environment; negotiate terms of

client/supplier agreements and close new business sales.

. Recruiting/Training- Recruiting and training staff functioning as

coordinators for all franchise support services; occupational

health program administration; expertise in web training production

and delivery to reduce client costs owners.

. Board and Advisory Council-Consulting and liaison to the system's

Franchise Council facilitating formal and informal advisory issues,

appointments and elections and assuring compliance to by-laws; 1 of

6 managers selected to serve as franchise committee moderator to

evaluate, interview, approve and appoint new franchisees to the

system.

Key Accomplishments

. New Start-up BU Development-Developed the structure, key functions,

and hired staff for the new franchise relations and communications

unit. Group effectively reduced the cycle time for new location

open dates, thereby increasing revenues for start-up program by 30%

within first 4 months of unit development.

. Reorganization and Acquisition Strategy-Re-aligned staff functions;

developed and implemented a 12-month plan for reorganization,

reducing expenses, increased revenue by 30%.

. Operational Streamlining-Re-negotiated all service contracts,

evaluated purchasing guidelines and developed new standards,

formulated systems for an efficient operation, reduced annual

expenses by more than $100,000 within the first 60 days of

management; identified and re-aligned $500,000 in outsourcing

expenses; developed structure to redirect projects to internal

resources aimed at expense reductions.

. Revenue Growth-Consistently increasing revenue through new business

sales in various industries and attracting broader industries to

position business units for increased opportunities.

. Fast Start Marketing Program-Created franchisor's first franchisee

marketing program aimed at creating sales opportunities, and

maximizing brand position in new markets. In conjunction,

developed and presented a 4-hour training seminar as the anchor

training presentation as part of a 4-day Training Academy for new

franchisees.

. Change Management-Developed franchisor's first e-Newsletter as a

tool to communicate changes, news and notices to franchisees

nationwide; created webinars to reinforce marketing/branding

strategy; 1 of 6 members on shared services merger transition team

that reduced support business units from five to one single SBU to

form the Zurich North American Corporate Office.

Employment History

OHS National, LLC, Kansas City, Missouri-2007 to Present

A New Business Venture-Occupational Health Program Administrator and

Client Services

Director - Reports to Chief Operations Officer

Brooke Franchise Corporation, Overland Park, Kansas-2003-2007

A $100 million franchisor of nationwide insurance and financial services

locations

National Franchise Support Director - Reported to Sr. Vice President-

Franchise Operations

(Promoted from National Marketing Director)

Farmers Insurance Group, Kansas City, Missouri-2001-2003

A $20 billion multi-line insurance and financial services company

District Marketing and Training Manager - Reported to District Manager

Zurich NA (Formerly known as Universal Underwriters Group), Overland

Park, Kansas-2000-2001

An $839 million insuring underwriters for automotive dealership products

and services

Director - Corporate Communications - Reported to Sr. Vice President for

Corporate Development

Comprehensive Health of Planned Parenthood of Kansas and Mid-Missouri,

Overland Park, Kansas-1998-2000

A $7 million not-for-profit state-licensed healthcare organization with

national affiliation

Vice President/General Manager - Reported to President/CEO

(Promoted from Vice President of Marketing)

Group 53 Consultants, Kansas City, Missouri-1993-1998

A $1 million marketing and public relations consulting agency

Director of Marketing - Reported to Managing Partner

(Promoted from Associate)

YMCA of Greater Kansas City, Kansas City, Missouri-1990 to 1993

A not-for-profit health and wellness organization with national

affiliation

Director of Marketing and Public Relations - Reported to President/CEO

(Promoted from Branch Marketing Director)

Kansas City Board of Trade, Kansas City Missouri-1988 to 1990

A worldwide commodity and stock exchange

Marketing Coordinator - Reported to the Vice President of Marketing

(Promoted from Grain Market Review Reporter)

Civic Involvement/ Volunteer Commitments

Greater Kansas City Chamber of Commerce-Volunteer

POWER Initiative - Serves as business consultant and Mentor within the

Asian business owners program

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