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Manager Marketing

Location:
Harrison Township, MI, 48045
Posted:
August 25, 2010

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Resume:

Terry Spilos

***** *********, ******** ********, ** 48045

*******.******@*******.***, 586-***-****

Objective

Marketing and Communications Manager highly effective at achieving quality

results in today's global marketplace. Looking to be a part of a company

focused on evolving marketing channels and digital opportunities.

Successful at addressing all critical marketing objectives while

streamlining costs and timing through solid working relationships.

Key Strengths Include:

. Integrated marketing experience

. Globally astute

. Strategically oriented

. Passionate about building long-term client relationships

. Managing small to large, diverse teams

. Excellent project management skills

Professional Experience

2008-3/2009: Senior Account Manager, Global Catalogs & Promotions (BBDO)

Lead account person managing the development and production of the

Chrysler, Jeep and Dodge product catalogs and e-brochures for worldwide

distribution (customized for 50+ markets and 20 languages)

Select Accomplishments:

. Delivery and quality requirements met for all markets

. 59% cost reduction through up to date digital work flow and off

shore printing

2005-2008: Senior Account Manager, Dodge International (BBDO)

Lead responsible for the successful launch of the Dodge Brand

internationally. Support included TV, print, direct mail, owner loyalty,

digital campaigns, guerilla, retail & POS

Select Accomplishments:

. Supported global communications strategies as well as developed

unique market plans that achieved unprecedented usage rates

. Achieved tight deadlines while addressing individual market timings

and requirements for a seamless launch of the brand

. Obtained significant production savings through smart use of global

intelligence, programs and assets

2002-2005: Managing Account Director, International Marketing Services

(BBDO)

Director of four diverse business teams that included up to 30 employees

Select Accomplishments:

. Established a global marketing intranet site for sharing /

ordering marketing assets, programs, and strategic information

. Launched a comprehensive International Owner loyalty program for

Chrysler and Jeep Brands

. Developed CRM programs that supported new vehicle launches

. Planned and conducted experiential Product Events for worldwide

markets

2000-2002: Account Director, Europe/Asia-Pacific (InterOne)

Director responsible for supporting Chrysler's regional business model with

hard hitting communication programs.

Select Accomplishments:

. Creation of a regional CRM database designed for worldwide

replication

. Produced market specific CRM programs based on market intelligence

and requirements

. Development of Global CRM Best Practices

. CRM architectural planning for vehicle launches (to generate hand

raisers) and prospect management

1999-2000: Account Director, International Merchandising (Ross Roy)

Lead role in winning the International Chrysler business which required

establishing a central team, an overseas functioning network, business

relationships across markets, cultural understandings, internal work

processes and overseas printing / logistical support.

Education

Macomb College and Wayne State



Contact this candidate