Project Management Manager

Carmela Pereira

Pereira Design LLC

** ****** ***.

Rockaway NJ 07866

[H] 973-***-**** [C] 973-***-****

*******.*******@*****.***

http://www.pereiradesign.com

http://www.krop.com/carmelapereira/

Formally trained senior Interactive/Print Designer with an advanced degree in Graphic/Communication Design. Experience

spans various industries such as publishing, telecommunications, consulting, pharmaceutical, dot.com, fashion, and agency

environments. Creative problem solver with a keen ability to assimilate the strategic business goals and translate those goals

into imaginative and effective design solutions. Ability to focus on the task at hand yet has a clear understanding of the big

picture and long-term issues. A passion for process improvement, and continually pushes for the support of innovative causes

and initiatives. Strengths include advanced project management, problem solving, organizational and time management skills.

Proven ability to lead and multi-task in a fast-paced environment. Strong business acumen and professionalism, with solid

communication skills both verbal and written, and the ability to interact with al levels of management. Extremely, motivated,

proactive, creative, professional, hands-on, and always a team player.

Development Applications:

Adobe Creative Suite, XML Spy Suite, Visual SourceSafe, Test Director

Design Applications:

Adobe Creative Suite (PC & Mac)

Web Technologies:

HTML, CSS, DHTML, JavaScript, XML/XSL, W3C Standards, SEO/SEM Optimization

Business Productivity:

Microsoft Outlook, Word, Excel, PowerPoint, Adobe Acrobat

Operating Systems:

Windows, Macintosh, Unix

URLs:

http://www.dressbarn.com

http://www.bonehealth.com

HYPERLINK "http://www.xeloda.com" http://www.xeloda.com

http://www.rochereimbursement.com

http://www.kerilotion.com

http://www.polypaths.com

http://www.spicnspan.com

http://www.sensodyne.com

http://www.silversusa.com

http://www.healthmarket.com

http://www.llgm.com

http://www.att.com

http://www.att.net

PROFESSIONAL EXPERIENCE

Independent Consultant – Senior Web Designer/Project Manager Roche Labs Inc. Nutley NJ

Oct 2005 Dec 2009

Providing Web design and project management expertise to support the brand team marketing goals and objectives

Design and manage branded, unbranded, co branded, Web sites, micro sites, e mail campaigns, intranet Web sites and

banner ads

Integral part of extended brand team; attends and participates in weekly team meetings, manage day to day activities with

agencies of record, works closely with offshore entities, freelancers and other outsourced resources

Responsible for developing project budgets and timelines

Prepare Web sites for internal review process/FDA approval (DDMAC)

Hands on HTML/CSS development, creative design development using the latest design tools (Adobe Creative Suite)

Tools used: (print) Adobe Creative Suite, Acrobat, Quark, MS Office

(web) Photoshop, Illustrator, Dreamweaver, Flash, Fireworks, Image Ready

Skills used: (print) graphic design, project management, client interaction

(web) HTML, Web design, HTML/CSS, SEO/SEM development, project management, time management

Independent Consultant – Web Project Manager Johnson & Johnson Inc. Raritan NJ

Sept. 2004 – April 2005

Successfully launched the redesign of axert.com, ditropanxl.com, and elmiron.com. Managed high profile product Web sites

such as ortho evra.com (the patch), and thepill.com

Provided Web project management expertise for pharmaceutical brands in support of the marketing goals and objectives

Attended team meetings, coordinate with outside agencies and vendors; worked closely with developers and briefed them on

new projects

Responsible for writing proposals and SOW documents; developed budgets

Prepared Web site materials for internal LMR Review/DDMAC submission

Provided Web design and production support when needed

Tools used: Microsoft Office, Photoshop, Illustrator, Dreamweaver

Skills used: Project management, negotiation skills, time management, proposal development, Web design and development

Independent Consultant – Senior Design Manager Bristol Myers Squibb Inc. Princeton NJ

May 2003 – Sept. 2004

Provided hands on design development and project management for both interactive and print projects

Designed and developed branded, non branded, intranet Web sites e mail campaigns and internal applications

Mentored and managed a team of five print/Web designers and developers; briefed team on new projects

Worked closely with brand team in support of the business and marketing objectives

Prepared interactive/print materials for LMR Review/DDMAC submission

Tools used: (print) Adobe Creative Suite, Acrobat, Quark, MS Office for Mac

(web) Photoshop, Illustrator, Dreamweaver, Flash, Fireworks

Skills used: (print) graphic design, print production, project management, client interaction

(web) Web design, HTML/CSS, project management, client interaction

Independent Consultant –Freelance Web Design

April 2003 – May 2003

Worked primarily as a Freelance Web Designer assignments Included:

Web site design and HTML development of an intranet site for Pfizer Inc. NYC (worked on site)

Web site design, software application design, corporate identity and brochure design and development for Polypaths LLC,

NYC (worked on site)

Textbook design projects for RPK Editorial Services – clients include Pearson and Thompson Publishing

Tools used: (print) Photoshop, Illustrator, Acrobat, Quark, Microsoft Office

(web) Photoshop, Dreamweaver, Flash, Illustrator, Fireworks

Skills used: (print) graphic design, print production, project management, meeting attendance, client interaction

(web) Web design, HTML/CSS, project management, time management, client interaction

Web Design & Production Manager Vision Creative Group Cedar Knolls NJ

June 2001 – April 2003

Provided design development and project management for all Web site design and development projects

Mentored and managed a team of five print/Web designers and developers

Worked closely with account managers; brief team on new projects

Provided support of company marketing goals and objectives

Tools used: (print) Photoshop, Illustrator, Acrobat, Quark, Office X for Mac

(web) Photoshop, Illustrator, Dreamweaver, Flash, Fireworks

Skills used: (print) graphic design, print production, project management

(web) Web design, HTML/CSS, project management

Design Director B2B Galaxy.com Parsippany NJ

February 2001 – June 2001

Managed and mentored team of four Web designers/developers

Provided the team with procedural initiatives

Shared expertise, passion, and innovation with the team

Worked side by side with Technical Team; hands on Web design and HTML production

Worked closely with Project Managers/Product Managers/Marketing/Development to support business objectives

Tools used: (web) Photoshop, Homesite, Dreamweaver, Illustrator, Fireworks, Visual SourceSafe

Skills used: (web) Web design, HTML/CSS, project management

Interactive Art Director marchFIRST Florham Park NJ

March 2000 – February 2001

Managed creative team with consisted of three members

Constantly explored communication innovations that enhanced the client's business objectives

Worked closely with the Producer to ensure all deliverables and deadlines were met within budget

Worked side by side with Technical Team; provided design/HTML production support

Prepared Statement of Work proposals (SOW)

Mentored non team members and assisted them in their development of HTML skills

Direct client contact maintained throughout project lifecycle; worked on site at client location

Worked closely with outside vendors and contractors

Tools used: (web) Photoshop, Homesite, Dreamweaver, Flash, Illustrator, Visual SourceSafe

Skills used: (web) HTML, JavaScript, CSS, Web design, project management, client interaction

Adjunct Professor, Bergen Community College Paramus NJ

Instructor, New School/Parsons Continuing Educations NYC

January 2001 – May 2002

Letterform and Type: Instruction included the history, origins, and current trends in typography. Class projects utilized both

traditional studio techniques as well as the latest software (Photoshop, Illustrator, Quark).

Graphic Design I: basics on history, design, techniques and styles

Intro to Typography: Instruction included the history, origins, and current trends in typography. Class projects utilized

traditional studio techniques only (non computer).

Web Design Basics: Instruction included the history and basic Web design and development techniques.

Site Producer for att.com AT&T Corp. Basking Ridge NJ

September 1999 – March 2000

Consulted with site owners and assisted with publishing on att.com; site consisted of 200+ sites which represented different

business groups within AT&T's (corporate, business, consumer, investor relations); performed editorial reviews of sites before

publishing; work closely with Technical Team in publishing schedule

Provided design direction; worked closely with in house design group in the development of feature graphics and Web sites

which were hosted on att.com

Managed creative/publishing process for feature graphics that appeared on att.com home page

StoryServer/Vignette Implementation Team member: completed 5 day developers training (given by Vignette), attended

weekly meetings, participated in developing requirements document; provided feedback for CMA templates (resolve

design/usability issues); participated in CMA testing

Customer Feedback Team Leader: team assisted site owners in obtaining user info/feedback about their Web site. Planed

weekly meetings and agenda; created and updated schedule for Web based surveys; provide feedback/recommendations to

site owners based on survey results; worked closely with Technical Team to coordinate back end technology.

Tools used: Photoshop, Homesite, Dreamweaver, Flash, Illustrator, Vignette StoryServer CMS

Skills used: Web design, HTML/CSS, project management, client interaction

Senior Web Designer AT&T Corp. Basking Ridge NJ

January 1996 – September 1999

Team Leader: Mentored 2 Web designers; provided direction to team (prioritized work, offered design criticism, educated team

on production and publishing processes); primary contact for design team

Created forward looking design; developed Web sites that were W3C compliant

Worked closely with Producers and external partners on the publishing processes for all Web sites

Assisted internal AT&T organizations (marketing/marketing communications) by creating Web sites, graphics, and banner ads

to support their initiatives

Managed projects (small and large scale) which required working closely with external vendors and partners, freelancers, and

technical developers

Supported WorldNet advertising by designing 4/C print promotional material

Daily/weekly production and maintenance of the major AT&T Web properties (AT&T WorldNet Service, att.com, Personal Web

Pages, Beta Site, AT&T Online Catalog)

On call 24/7

Tools used: Photoshop, Homesite, Illustrator, MS Office

Skills used: Web design, HTML/CSS, project management, client interaction, vendor management

EDUCATION

Pratt Institute, Brooklyn NY, MS Communication Design

Montclair State University, Upper Montclair NJ BA Fine Arts/Graphic Design

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