Sales Manager

marilyn rader

*** ***** **** #** 516-***-****

(H)

Long Beach, NY 11561 917-***-**** (C)

************@*******.***

SUMMARY

Dynamic consultative sales and customer support professional with expertise

in account and pipeline management and growth through use of strategic

planning, relationship building, and strong negotiation skills. Effective

problem solver and closer with background in publishing, creative and

technical sales.

PROFESSIONAL EXPERIENCE

The associated press images, New York, NY 1999 - 2009

Largest global news gathering service with 150+ offices throughout the

world.

AP Images: Account Representative, Image and Multimedia Sales

. Managed diverse client list across multiple verticals including non-

profits, magazine and book publishers, internet companies, museums and

corporations through photo and digital product licensing in both

traditional publishing and new media environments.

. Developed 5 major accounts 50+% overall in less than two years through

utilization of presentations, negotiations, new pricing strategies and

client training i.e. Crain's Investment News and Crain's Modern

Healthcare.

. Grew existing accounts to higher level: Scholastic Inc., US Weekly, Star,

Meating Place (B2B) Magazines and Multimedia.

. Utilized photo assignment product to manage 175% growth of two clients.

. Reactivated and grew over 10 under performing accounts through use of

consultative and listening skills, 5 of these accounts became top tier

performers.

AP adSEND: Sales Associate 1999

. Supported various Business Development projects including enrollment of

AP member newspapers into revenue sharing partners with AP/Wide World

Photos.

. Developed sales leads for AdSend Account Managers.

freelance computer consultant, New York, NY 1998 - 1999

. Worked with small businesses and non-profit organizations to streamline

day-to-day operations with up-to-date computer technologies saving them

time and money.

. Created electronic databases, trained users on business software,

supported client startup marketing efforts.

essex computers, Clifton, NJ 1996 - 1997

Provider of desktop publishing, PC networking and training solutions.

Sales Executive

. Provided prepress and networking solutions for small to mid-sized

companies. Specialized in systems integration.

. Initiated successful partnerships with Tektronix and AGFA to implement

specially designed sales campaigns aimed at graphic arts professionals.

. Customized unique marketing efforts for various vertical markets.

Partnered with manufacturers in all aspects of these campaigns.

. Created and presented ongoing product knowledge seminars at Essex

Computers' demo facilities.

computer graphic technologies, incorporated, Dix Hills, NY 1995 - 1996

Regional desktop publishing and graphics equipment supplier, primarily in

Apple environment.

Sales Manager

. Specialized in providing solutions-based consulting for small-to-mid-

sized design and imaging firms; mostly in the Apple computing

environment.

. Partnered with Tektronix and Montage to create targeted sales campaigns.

. Performed all equipment demos for color printers, scanners, etc.

. Handled the day-to-day operations of the New York City office (database

maintenance, supplies, handled all aspects of vendor relationships).

pcsi - microage, New York, NY 1987 - 1990; 1992 - 1995

Leading NYC Apple Computer dealer specializing in desktop publishing, CAD

systems, networking in both PC and Macintosh environments.

Account Representative / Senior Account Executive

. Consistently achieved Top 3 status among 12 salespersons.

. Primary CAD hardware/software speaker for Apple's Market Center in New

York City. Key liaison for Apple reseller/VAR programs.

. Experienced in technical sales: computer hardware, software and services;

leasing equipment specialist.

. Created key CAD vertical market for client base expansion.

scientific devices, Clifton, NJ 1989 - 1991

East Coast CAD and graphics equipment distributor.

Sales Manager

. Responsible for increasing client base in upstate New York and Long

Island territory of CAD users and vendors.

. Handled full product cycle for all trade shows from set-up to break down.

Shows scheduled at least twice a month.

. Responsible for operations and all equipment demonstrations at NYC sales

office.

. Client face-to-face required 40-50% travel.

previous experience

Pursued career in the performing arts as singer, actor and comedian.

EDUCATION

Brooklyn College / CUNY New York, NY: Bachelor of Arts, English

Literature

Extensive product sales training for mid-level DTP, network, and internet

design products including Scitex, CISCO, 3Com, Apple, Tektronix, Intel,

Compaq, Hewlett Packard, Adobe and Quark.

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