WADE M. RYMAN
Atlanta, GA *****
Cell: 404-***-**** . Email: *******@*******.***
Accomplished Key Accounts & Territory Manager
Accomplished Sales Professional with year-after-year success achieving
revenue, profit, and business growth objectives within dynamic Distribution
and End User environments. Broad Range Expertise in developing
Institutional, Industrial, and Consumer markets (selling Specialty
Chemicals, Lubricants, Botanical "Green" Insecticides, and Household
Cleaning Products) by leveraging Technical and Interpersonal abilities to
successfully manage a Territory. A collaborative Communicator and
Negotiator with proven Analytical and Relationship-Building skills to
interface solutions at Corporate and Department levels. Specific areas of
expertise include;
? Value-Based Account ? Sales and Business Development
Relationships
? Contract Negotiation and ? Training and Consulting
Renovation
? Networking and Data Base ? Generate Cost Saving Ideas
Mining
? Competitive Analysis ? Organic Business Growth
? Broad Product & Channel ? Strategic Planning
Knowledge
PROFESSIONAL EXPERIENCE
COMMUNITY COFFEE COMPANY - Baton Rouge, LA Sept 2009 - April 2010
B2B coffee service distributor
ACCOUNT EXECUTIVE Commercial Sales Division, Atlanta,GA
* Penetrate and develop foodservice & office coffee service. Special
emphasis in Senior Care niche.
ABC COMPOUNDING COMPANY - Morrow GA Aug 2008 - April 2009
Specialty chemical manufacturer of jan/san finished goods - sold through
distribution and OEMs.
TERRITORY MANAGER
* Expanded National Account sales revenue by $730K annual in Q1, 2009 by:
> Contracting with Lawson Products Co for key private label chemicals.
> Contracting national dilution control partnership with Fresh Express
> Renovation of customer base product portfolios.
> Re-negotiation of all key account contracts.
EcoSMART TECHNOLOGIES - Alpharetta, GA Feb 2006 - July 2008
Botanical "green" pesticides marketer - sold through distribution, re-
distribution, OEMs
BUSINESS DEVELOPMENT MANAGER (Industrial & Institutional Division)
* Developed 3 year business Plan for inaugural Industrial& Institutional
Division including budget, sales plan, market strategy, promotions.
> Developed and launched the inaugural Commercial Line of Botanical
Insecticides to institutional markets.
Wade M. Ryman
Page 2
> Created and implemented I&I channel marketing & advertising campaign.
> Implemented re-distribution sales plan.
> Lead customer service, marketing, finance, supply chain in market
development
* Contracted and launched "Tough Guy" private label insecticides for
Grainger.
> Designed and implemented Call Center "demand generation" program.
WD-40 COMPANY - San Diego, CA Oct 1988 - Dec 2005
$287M world leading marketer of industrial lubricants (WD-40 and 3-In-
One) and household cleaning products (WD-40, Spot Shot, Carpet Fresh, X-
14, 2000 Flushes).
STRATEGIC ACCOUNTS MANAGER (Jan/San Channel), Atlanta, GA (Oct 2004- Dec
2006)
* Directed WD-40 corporate relationship with Lagasse/Sweet, Costco, BJ's,
MSC Industrial, and Grainger.
> Responsible for $4.7M collective channel business.
* Developed budget, sales plan, market strategy, promotions for inaugural
Jan/San Division.
* Increased Lagasse/Sweet share %, volume, and category profits by
implementing
> Channel-specific marketing programs.
> Hired and implemented telemarketing sales service to create pull through
at Lagasse/Sweet.
* Increased channel sales revenue $1.3M in 24 months by
> Line extending Spot Shot and Carpet Fresh Professional line into jan/san
channel.
> Line extending 3-In-One Professional into industrial channel.
* Saved $1.8M in BJ's Club business from deletion by
> Introducing customer-specific WD-40 SKUs (addressing their need for
exclusivity).
STRATEGIC ACCOUNTS MANAGER (Automotive Channel), Atlanta, GA (Jan 2003
-Sept2004)
* Executed NAPA corporate agreements at regional level.
* Directed WD-40 corporate relationship with Advance Auto, Pep Boys, and
Auto Pro.
> Responsible for $3.6M collective channel business.
* Grew channel sales $300K despite declining industry by
> Developed strategic marketing plans and advertising strategies to fit the
commercial aftermarket and created a "local approach" to marketing product
line.
. Added $220K by introducing bulk sizes.
. Added $80K by line extending Carpet Fresh Auto.
* Saved $1.5M Advance Auto business from deletion by
> Introducing a customer-specific WD-40 SKU (addressing their need for
exclusivity)
NATIONAL ACCOUNTS MANAGER Atlanta, GA (Jan 2000- Dec 2002)
* Executed Home Depot corporate agreements at the regional level.
> Sold $4.2M display support in 2002 for an 11% increase vs. 2001.
> Collaborated with Home Depot Regional Merchants to develop programs and
promotions to grow WD-40 POS and achieve overall sales budgets.
> Increased Home Depot regional sales revenue by $780K in 2001 by
. New distribution of Lava Liquid and 3-In-One.
* Directed WD-40 corporate relationship with Tractor Supply, SP Richards,
CVS, Eckerd, Food Lion, and Harris Teeter.
Wade M. Ryman
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TERRITORY MANAGER Charlotte, NC (1992 - 2000)
* Managed 1.4M in sales through 85 distributors. WD-40's largest regional
territory.
* Mentored new hires and established best practice procedures.
* Awarded Territory Manager of the year award in 1993 and 1995.
TERRITORY MANAGER Orlando, FL (1988 - 1992)
* Awarded Territory Manager of the year award in 1991.
PREVIOUS PROFESSIONAL EXPERIENCE
LEVER BROTHERS Ocala, FL - Key Account Manager
NABISCO BRANDS Charleston, SC - Sales Merchandiser
EDUCATION
B.S., BUSINESS ADMINISTRATION, College of Charleston, Charleston, SC