Sales Marketing

Jody Schafer

**** *. ********* **** **********, AZ 85250

507-***-****

*******.****@*****.***

Professional Experience

AFS Technologies, Inc., Phoenix, AZ, Marketing Manager (October 2008-

Present)

. Draft and manage marketing collateral from inception to final product

. Effectively compose, edit, and release company press releases to

appropriate media outlets

. Manage trade show costs and organize company's participation in trade

show events

. Assist in creating and implementing unique direct mail campaigns to

drive leads into the sales pipeline

. Communicate and maintain relationships with graphic designers,

printers, web developers, and other outside vendors to execute company

objectives

. Act as marketing liaison to other departments within the company

. Respond to Sales Rep requests concerning marketing collateral,

internal customer data, and trade show information

. Execute various email campaigns through Eloqua, Jesubi, and Sales

Force

. Analyze benefits and effectiveness of web tracking, search engine

optimization, and key words

. Successfully planned and organized two consecutive Annual Customer

Conferences drawing over 400 people in attendance

Portu-Sunberg Marketing, Minneapolis, MN, Marketing Intern (June 2008-

October 2008)

. Completed numerous Plan-O-Gram set ups and tear downs for Target line

reviews

. Aided Account Managers in completing and proof reading Item Set ups

. Carefully labeled vendor samples for imaging and line reviews

. Assisted in tracking Purchase Orders and completing shipping grids to

ensure on time delivery

. Completed change of orders (860s) to guarantee information was correct

and up-to-date

. Retrieved weekly sales and various reports for Account Management

analysis

. Assisted in creating mock-up samples for line reviews as well as

establishing a product visual

. Communicated with vendors regarding the shipments of duplicate,

dropped, and carry forward samples for Target reviews.

Macy's Inc., Rochester, MN, Sales Associate (June 2007-January 2008)

. Consistently strived to provide Macy's customers with outstanding

service

. Utilized conflict management and communication skills on a daily basis

. Successfully achieved a team environment while also accomplishing high

sales

Post Bulletin Co., LLC, Rochester, MN, Advertising Intern (May 2006-August

2006)

. Organized a major magazine promotional music event that drew in crowds

of over 10,000 people

. Assisted in managing and selling magazine advertisements reaching over

30,000 readers each month both in print and online versions

. Led and coordinated a research project that involved calling every

distribution site (200+) to ask for feedback regarding delivery times,

customer satisfaction, and number of magazines desired

. Created various flyers and other sales pitches directed at readers,

advertisers, and potential advertisers

Extracurricular Activities

American Marketing Association, Arizona State University (February 2006-

February 2007)

. Actively participated in real life discussions with Marketing

Professionals

. Attended weekly meetings with various information, networking, and

event opportunities

Arizona Mentor Society, Arizona State University (February 2006-February

2007)

. Successfully tutored, mentored, and motivated underprivileged middle

school students in English, Math, and Science

. Planned, managed, and led with peers to create the finest tutoring and

learning experience at club meetings

Education

. Bachelor of Science, Marketing, Arizona State University, Tempe, AZ

(May 2008)

. Minor in Communication, Arizona State University, Tempe, AZ (May 2008)

. Graduated Cum Laude

. Six consecutive semesters on the Deans Honorary List

. Cumulative G.P.A. of 3.58

. Major G.P.A. of 3.94

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