Sales Manager
Resume:
MARION LAUBACH
**** ******* ****** #*** 214-***-****
Hoboken, NJ 07030 *************@*****.***
Highly motivated sales professional offering a bachelors degree in marketing, diverse
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experience and solid knowledge of public relations, investor relations and business
communication.
Persuasive communication, sales and presentation skills. Excels at consultative selling,
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pitching products, cold calling, and upselling.
A proven record of success in new client development, territory management, customer
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service and marketing.
Adept at building strong business relationships with clients, executive personnel, and
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coworkers.
EDUCATION
Tulane University New Orleans, Louisiana, 2004
Bachelor of Arts degrees in French Language and Marketing
SELECTED EXPERIENCE
Business Wire, New York, NY October 2008 – June 2010
Account Executive
Responsible for growth and management of a $3.2 million account base, with clients
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located throughout New York State, Connecticut, and Manhattan.
Execute sales of press releases, social media solutions, SEC disclosure tools, and public
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relations and investor relations services to manager, VP, and C level decision makers in a
variety of industries.
Conduct in person presentations and webinars to educate clients and prospective clients
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on Business Wire’s services and solutions.
Build and qualify sales pipeline through lead generation and cold calling of new prospects.
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Represent Business Wire at industry trade shows and events. Active involvement in a
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number of industry organizations, including Public Relations Society of America (PRSA)
New York City and Westchester/Fairfield Counties, Publicity Club of New York (PCNY),
New York Biotechnology Association (NYBA), Fairfield County Public Relations
Association (FCPRA).
Increased territory’s revenue by 32% in Q1 2010 over Q1 2009.
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Generated over $500,000 worth of new business in 2009.
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PR Newswire, Albuquerque, NM January 2008 – September 2008
Account Manager
Managed a territory of over 1,100 second year new member accounts, whose September
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2008 year to date spend totaled more than $1.6 million.
Responsible for driving long term relationships with members through consultative selling,
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identifying the individual needs of the member and providing them with an understanding
of the full suite of products and services available at PR Newswire.
Increased the territory’s revenue by actively pursuing fifteen new accounts to sign up as
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members of PR Newswire in 2008.
Acted as the sales team lead in the Albuquerque office by mentoring and coaching new
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staff.
Served as President of the FUN Committee. Planned and coordinated office outings and
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parties.
PR Newswire, Albuquerque, NM February 2007 – January 2008
New Member Representative
• Managed a territory of over 1000 new clients, whose December 2007 year to date spend
totaled more than $1.3 million.
• Acted as the main point of contact for all accounts, and successfully built relationships
within a client base.
• Generated over $265,000 in additional add on revenue through December 2007, including
sales of ProfNet, MEDIAtlas, eWatch, MediaSense, and MultiVu.
PR Newswire, Dallas, TX January 2006 February 2007
Editor
Proofread and coded press releases for electronic distribution.
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Generated over $18,000 in add on sales, and earned a bonus of $1,000 in a department
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wide quarterly distribution counseling contest.
Caught and corrected over 1,100 missed client errors and grammatical mistakes.
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Milan Boutique, New Orleans, LA August 2004 – September 2005
Assistant Sales Manager
• Developed loyal clientele and increased sales through attention to customer’s needs.
• Conducted inventory, merchandising and pricing.
• Trained and supervised a team of six associates.
COMPUTER
MS Windows, Word, Excel, Access, PowerPoint, Outlook, Oracle, Lotus Notes, PR software
(Cision, Vocus, BurrellesLuce, MEDIAtlas, ProfNet, Factiva, Lexis Nexis, etc.), CRM databases
Contact this candidate