Manager Sales
Resume:
Kelly M. Martini **** Central St
Evanston, IL ***01
*****.*.*******@*****.***
EMPLOYMENT EXPERIENCE
Social Capital Partnerships, Research Analyst and Insights Specialist
Chicago, IL 4/09- present
Freelance position
. Work with senior consultants to develop sales materials and
training for nonprofits to maximize fundraising efforts with
corporate partners
o Conduct qualitative and comparative area research
o Develop competitive analysis research presentations for
clients highlighting key learnings
o Fine-tune corporate partnership sales presentations
. Conference Coordinator for inaugural national invitation-only
nonprofit conference Social Capital 2010
o Continuous updates to and maintaining consistency of master
invitation/registration database
o Coordination with conference planner to ensure regular
communications stayed on schedule and online database was up
to date
o Timely interactions with registrants and prospective
attendees
o Regular reviews of conference website to ensure agenda and
speaker information was updated and web developer edits were
consistent with Social Capital's direction
. Co-created and co-conducted webinar for United Way Worldwide
chapter network on leveraging brand through social networking
channels
. Research and creation of industry case studies for use in client
presentations and trainings
WebVet, Brand Manager New York, NY
1/08 -5/09
. Worked directly with owners on all aspects of the business to
ensure brand and mission compliance
. Led website development
o Spearheaded collaboration for new sections for the website
o Managed website design and enhancements, supervised daily
maintenance tasks
. Managed employees
o Assigned duties and priorities to technical lead
o Developed project timelines and assigned appropriate roles
o Oversaw completion of daily tasks and long lead projects
. Developed and managed strategic marketing and content
relationships
o Ascertained appropriate partnerships and established
communication, finalized partnership agreements and
maintained relationships through quarterly review of
progress and future opportunities
o Worked closely with partners to develop business plans and
achieve respective marketing and business goals
. Key liaison for PR firm
o Pitched ideas to PR firm
o Refined and approved pitches from PR firm
o Managed PR events
o Communicated PR efforts and results to company partners
. Implemented a Search Engine Optimization (SEO) overhaul of website
that resulted in a significant increase of unique visitors.
Zorch International, Inside Account Manager Chicago,
IL 05/07 - 01/08
. Led AT&T account team for brand marketing firm specializing in
promotional products
. Collaborated with client and managed clients' marks on all branded
products worldwide
. Worked with client agencies to develop on-brand products,
campaigns and events
. Joined forces with vendors to create on-brand lines and other
programs to reduce client costs
Order Traffic Control
02/07 - 05/07
. Monitored all incoming client orders and placed orders with
suppliers
. Approved creative proofs to ensure brand compliance
. Managed customer relations
EDUCATION
Loyola University Chicago, IL
9/02-5/06
Bachelor of Sciences Degree
Psychology Major, International Studies Minor
John Felice Rome Center Rome, Italy
Fall 2005
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