Angella Copeland
McDonough, Georgia 30252
***************@*****.***
objective
To obtain a position in the marketing field that utilizes my
previous management experience and allows for advancement within
the company
Experience
May 2006-Jan 2009 Euro RSCG 4D Impact Norcross, GA
New Business Coordinator
Work closely with upper management and clients to design and
implement product launch expected to become a new segment of the
company using a new test field sales force.
Develop marketing materials including: tri-folds, brochures,
surveys, selling points, sales approach, and a presentation script
for product.
Experiential Project Coordinator
Planning and executing promotions with Fortune 500 companies
including: budget analysis, creating and managing timelines,
market preview and planning, hiring of all field representatives,
and conducting training.
Executing promotions on management level functioning as first
point-of-contact with field representatives, analyzing and
presenting data reports, maintaining budget, acting as
decision-maker and problem-solver.
Working with upper-management to ensure maximum profit margin,
continuing relations with Fortune 500 companies, securing future
promotions.
Conducts research on events such as trade shows, state fairs,
sports games, etc while negotiating event details for current and
future programs.
Prepares reports for management and client detailing program
specifics including video media, budget issues, and job
profitability reports.
Coordinating with vendors to create promotional items, graphics,
displays, t-shirts and other marketing materials
MAY 2006-DEC 2007 WRAS-ATLANTA 88.5FM ATLANTA, GA
Assistant Program Director
Maintain station direction and implementation of procedural
changes that are established according to the General Manager
Ensure all 50 member staff and Deejays follow FCC guidelines as
well as station policies for announcers and discipline staff that
does not follow policies.
Design the on-air schedule, fill in shifts when needed, and train
Deejays.
Coordinate events and specialty shows with regional radio
stations.
Education
2003-2007 Georgia State University Atlanta, GA
Bachelors of Business Administration
Concentration in Marketing
Activities, awards, Skills
HOPE Scholarship (Helping Outstanding Pupils Educationally)
totaling $6500, Member of the AMA (American Marketing
Association), conversational Korean, Microsoft Office, Mac, PC