Pavle Bojicic
*** ********** **. *** ** Detroit, MI 48226 248-***-****
email: *********@*******.***
PROFILE
Excellent communicator with solid Marketing and Public Relations education
and experience with exemplary business management. People motivator with
proven leadership abilities. Self~motivated with exceptional business
acumen, decision-making skills and follow through.
PROFESSIONAL EXPERIENCE
M RESORT SPA CASINO - Las Vegas, NV February 2009
- March 2010
Database Coordinator
Managed the daily Operations of the Marketing Analytics Department.
Focused strongly on Customer retention through proven reporting methods,
while integrating consistency of the individual departments for optimal
revenue. Other tasks included:
> Managed all operations of Marketing and Analytics
> Responsible for daily reporting to Executives for weekly council meetings
> Established all policies and procedures for Analytics Department
> Assisted the VP of Marketing and Analytics with day to day request from
Corporate Executives
> Implemented new processes to reduce costs and increases revenues through
accurate reporting
> Maintain all documentation for Marketing Direct Mail campaigns
> Currently assisting Public Relations and Marketing with innovative
methods in Brand Marketing
GREEKTOWN CASINO HOTEL - Detroit, MI January 2006 -
January 2009
Advertising Coordinator
Provided support to the Director of Advertising and Public Relations in
supervising the daily operations of advertising and PR. Drove departmental
service standards to higher levels through staff training and departmental
relationship building. Created and distributed all property press
releases. Other job duties included:
> Responsible for all internal communications for the property including
all press releases
> Created all press kits for Public Relations
> Assisted with all local and national media coverage
> Managed and trained all Public Relations and Advertising interns
> Increased media coverage by 23% including web based online communities
> Audited all accuracy for content on company website
> Qualified all Media outlets with credentials for property and filming
> Implemented and maintained all digital signage through Paltronics
MGM GRAND DETROIT CASINO - Detroit, MI March 2003 - January 2006
Marketing Representative
Entry Level position that allowed personal growth and increased scope of
authority. Some of the job duties included:
> Conduct Public Relations for all casino and advertising events
> Created and drafted all Rules and Regulations for Events and Media
> Assisted in the implementation of all monthly promotions
PUBLIC RELATIONS INTERN - Royal Oak, MI 2002 - 2003
EDUCATION
B.A. - Public Relations, graduated December 2002
Wayne State University, Detroit, MI (WSU)
COMPUTER EXPERIENCE
MS Office- Word, Excel, Outlook, Paltronics, SQL, Oasis, Mariposa, LMS,
Proficiency with internet, browsers, FTP
References immediately available upon request