EDWARD JOHNSON III
**** **** ******* **** #*****, Richardson, TX 75081 (c) 727-***-****
(e) **********@*****.***
PROFILE:
Experienced and detail oriented Marketer, Project Manager, Freelance
Graphic Designer and Visionary, with a demonstrated ability to lead
diverse teams to new levels of success in a variety of highly competitive
industries, cutting-edge markets and fast-paced environments. Good
communication and people skills, strong work ethics, adaptability, drive,
result-focused attitude and
able to multitask.
EDUCATION:
Project Management Professional Certification (PMP) Keller
Graduate School of Management of DeVry University
Certification Pending 2010 Masters of Project
Management with honorable distinction
The University of Texas at Arlington
Bachelor of Fine Arts with a concentration in Graphic Design
PROFESSIONAL EXPERIENCE:
1999 -Present Project Manager/ Graphic
Designer
The Catalysts Consulting Group
. Develops creative and innovative marketing
materials/promotional items for a diverse selection of
clients
. Serves a variety of businesses and special initiatives that require a
unique marketing and
project management approach
. Develops marketing plans for clients to enhance
productivity and effectiveness
. Design services include print, web, brand identity,
multimedia, apparel, point of sale and other services
required
. Conceptualizes and develops website development,
management and designs
. Applies Project Management methodologies throughout all
client project initiatives
. Responsible for publication artwork, page layout and
client project advertisement
. Manage art directed photos and supervises team design
efforts
. Supervise multiple, concurrent timeline projects in different project
lifecycles and stages
10/2005-Present Marketing Director
PARC (Pinellas Association for Retarded Children) St.
Petersburg, FL
. Directs the Marketing Department and department personnel
. Provides support to Community Relations, Executive Office and
Development Departments supporting PARC's fundraising, community
relations, data management, event planning and legislative efforts
with effective communication and automation/
graphic design materials and social media
. Oversee and responsible for digital and interactive marketing
activities
. Initiates, plans, executes, monitors and controls Project Management
methodologies to over 400 staff and a variety of departments to
increase effectiveness and efficiencies
. Work cross-functionally to oversee the development of new web sites as
well as oversee the maintain existing company web sites and content,
www.parc-fl.org, www.manasotaarc.org, www.parcenterprise.org
. Facilitates marketing and social media strategies to gain leads and
construct the marketing plan accordingly focused on organizational
branding
. Creates and implements company's marketing plan that brought in 60%
additional leads versus prior year
. Provides marketing leadership to develop project scope, increase
awareness, stimulate demand, generate new donors, sponsors and/or
clients
. Serves as chair and also member of a variety of committees and tasks
forces to coordinate organizational
initiatives and projects
. Conceptualizes and designs revitalizing marketing materials:
brochures, special event collateral, conference marketing, company
employee and community publications, logos, stationeries, annual
reports, campaign initiatives and
other necessary initiatives
. Increase traffic flow to company website to over 10,000 visitors over
the past 2 months of post-new design
. Collaborates with a variety of vendors, organizations, community
supporters, volunteers and donors to provide a high level of customer
services and accomplish strategic initiatives and projects
5/2004 -10/2005 Computer Instructors and
Trainer
Advantage Training Systems St. Petersburg, FL
. Managed and supervised educational after school and summer programs
for over thirty adolescents
. Provided instruction utilizing targeted classroom activities and
projects to emphasize the integration of computer technology into
students' daily school work
. Adapted and optimized course curriculum for target audiences from
youth to adults
. Conducted computer and software course instruction
o Graphic Design and Desktop Publishing
o Basic computer history and operations
o Basic computer design and hardware
o Internet usage
o Desktop Publishing, Graphic Design and Microsoft Office software
training
2004-4/2005 Director of Promotions and
Marketing
Marcus Group Enterprises, Inc. (MGE, Inc.) Clearwater,
FL
. Managed the Marketing Department and department
personnel
. Assisted in the creation and implementation of the
marketing plan for the company
. Provided marketing leadership and experience to increase awareness,
stimulate demand, and generate
new prospects
. Promoted year round seminars and special events to
create revenue as well as generate responsiveness
. Designed marketing collateral from inception to completion: Seminar
flyers, brochures, postcards, direct mailers, company newsletters,
logos, stationeries, trade show booth materials, organizational manual
design, surveys/forms, ads and other necessary collateral
. Organized, designed, maintained and produced the company
website, www.mgeonline.com
. Consulted with other affiliated companies with marketing
and design
1999 -2003 Graphic Designer
The University of Texas at Arlington, Arlington, TX
The Department of Campus Recreation
. Responsible for the planning, development and implementation of
marketing/promotional activities for the Campus Recreation Department
including a comprehensive marketing plan and advertising strategy
. Conceptualized and designed creative marketing strategies and
materials for program areas and campus events
. Applied new and innovative ideas for unremitting growth
. Assisted in web development and created design work company website,
www.uta.edu/campusrec
TECHNICAL EXPERIENCE:
. Microsoft Office - Project, Word, Outlook, Excel, Power Point,
Publisher, SharePoint Server 2007
. Adobe Creative Suite Software - Photoshop, Illustrator, InDesign,
Dreamweaver, Acrobat
. Quark XPress
. Operating Systems (Windows 98 - XP and Mac)
. Web 2.0 Content Management Software Systems
. Active Collab Project Management Software
Memberships, Honors and service
. Project Management Institute (PMI)
. Project Management Institute of Tampa Bay (PMITB)
. American Marketing Association (AMA)
. Program Leader on the 2009 PMI Symposium Committee
. Served as Project Manager, Graphic Designer and consultant for
community service agency committees in the
Tampa Bay, Florida area (Boys & Girls Clubs of the Suncoast,
Everyone's Youth United, Inc., Pinellas County Urban League, Alpha Phi
Alpha Mentoring Institute, African American History Task Force)
. St. Petersburg Chamber of Commerce
. Alpha Phi Alpha Fraternity, Incorporated