Keiko Suarez
********@*****.***
PROFILE
Innovative, autonomous graphic designer with 8 years experience in graphic
design and the toy industry, as well as freelance experience for web-based
publishing companies.
PROFESSIONAL EXPERIENCE
Digital Gadgets LLC. - New York, NY
Feb 2010 -Present
Creative Service Director (Contract)
Managed the daily communication with factories to ensure efficient
production.
Managed in-house and outside agency designers and copywriters in
development of overall creative identity, branding, packaging design and
development.
Responsible for directing up-coming packaging and product.
Discovery Toys Inc. - New York, NY
Oct 2009 - Feb 2010
Lead Designer (Freelance)
Work closely with the art director to plan daily expectations and
deliverables.
Lead designer for concept, design and delivery of Discovery Toys new plush
toy product line.
Designed a variety of packaging which included original illustration for
card games, board games and wooden toys.
The Beauty Group LLC. - New York, NY
March 2009 - Dec 2009
Creative Manager (Contract)
Managed in-house and outside agency designers and copywriters in
development of overall creative identity, branding, packaging design and
development.
Responsible for creating style guidelines for each cosmetic product lines.
NES Jewelry Inc., New York, NY June
2009 to September 2009
Graphic Designer (Contract)
Responsible for Designing and developing new line of Digital accessories
such as earbuds and headphones for kids.
Designed Packaging for all product lines.
Fundex Games Ltd., New York, NY
2008
Lead Packaging Designer (Freelance)
Responsible for designing a variety of packaging for up and coming
products such as labels, hang tags, pillow boxes, blister packs, plastic
cases and containers for individual product lines needs.
Designed new Barbie doll packaging for Dallas international toy import
show.
Sababa Toys Inc., New York, NY
2005 to 2008
Sr.Packaging / Product Designer
Managed the daily communication with factories to ensure efficient
production.
Responsible for the conceptualization and design of original and licensed
products, packaging, and collateral such as Snoopy, Hello Kitty,
Nickelodeon, Sesame Street, Warner Brothers Entertainment,Dream Works,
Disney.
Designed labels, Hang tags and sewn-in labels for soft goods.
Responsible to prepare 3D package samples (Comps) for assigned brands per
manager request.
Responsible for project management of both showroom design and displays
for 3 major toy fairs (2006 - 2008).
Traveled with Marketing Executive and CEO to facilitate week-long
negotiations with toy companies in Tokyo, Japan.
Mirage, Ltd., New York, NY
2004 to 2005
Creative Product Manager
Managed illustrators and photographers outsourcing of sculptors and sample
mold makers.
Responsible for the creation of product categories, concepts and designs
for new product lines such as South Park for Nickelodeon.
Designed advertisements, brochures, corporate website and promotion.
Daily contact with Japan and Hong Kong based factories to manage
production and shipping.
Overseas product sourcing, primarily in Hong Kong and China.
Responsible for licensor approval.
Display booth design and set up.
Chara-Factory Inc., San Francisco, CA
2000 to 2004
Creative Director
Responsible for sales and marketing for corporate growth.
Produced icons and animation for software companies.
Designed posters, logos and greeting cards and characters in conjunction
with client's requirements.
PMP Advertising Inc., San Francisco, CA
1998 to 2000
Graphic designer/ illustrator
Provided original illustrations for advertisements and magazine cover.
Designed and laid out monthly magazine distributed to the Japanese
community on the US West Coast.
Created posters, local brochures, and technical illustration and greeting
card.
FREELANCE CLIENT HISTORY
Spin Master Ltd., Toronto, Canada
Provided sets of design for plush toys and accessories.
ESI Design, New York, NY
Designing and Layout for business plan and brochure.
Image Printing, San Francisco, CA
Designed the shopping bag and provided series of illustrations for
promotional post cards.
The Estee Lauder Companies (Clinique), New York, NY
Designed advertisements with global design team.
Text print [Ga.].Inc./Tokai Senko K.K., New York, NY
Designed various original patterns and Textile (silkscreen).
Pacific Media Art, San Francisco, CA
Created Flash animation for TV commercial.
Hokubei Mainichi, San Francisco, CA
Managed typesetting/layout, printing, prepress file/art for daily news
paper.
JFC International Inc., San Francisco, CA
Designed advertisements
Mindscape, Broderbund Software, San Francisco, CA
Created icons,clip art and digital greeting cards.
The Planet Inc., San Francisco, CA
Designed and illustrated for educational children's book.
TECHNICAL KNOWLEDGE
CS2, 3 and 4/ Adobe Photoshop / Adobe Illustrator / Adobe InDesign / Adobe
Pagemaker / QuarkXpress / Dreamweaver / Macromedia Flash / Microsoft Office
EDUCATION
Academy of Art University, San Francisco, CA
BFA in Illustration
Studies included: Fine Arts, Illustration, Graphic Design, Digital
Illustration, Animation and Art History.
Continuing Professional Education:
Academy of Art University, San Francisco, CA
Studies included: Typography, Graphic design and Communication art and
Design
LANGUAGE SKILLS
Fluent in Japanese and English
RELEVANT SKILLS
Advanced knowledge of industry standard computer design programs and
printing process.
Experienced designer of numerous licensed soft goods and plastic products
as well as original toys and characters.
Experienced in managing all stages of product life cycle from initial
concept-and-design phase to completion, manufacturing & marketing.
Experience managing teams of artists. At ease working in Hong Kong,
dealing directly with factories and vendors.
Extensive experience liaising with licensor for licensed product approval.
Advanced sketching, prototyping and knowledge of toy mechanisms.
Self starter with the ability to meet short deadlines, attend to details
and work on multiple projects.
Extensive knowledge in Photoshop and Illustrator.
References Available Upon Request