Process Improvement Manager

Ralph Bernstein

** ********* *****, *****, ** ***70 ? H: 973-***-**** ( M: 973-***-**** ?

***********@*****.***

http://www.linkedin.com/profile?viewProfile=&key=9219392&locale=en_US&trk=ta

b_pro

Editor

Extensive experience in writing and copy editing, including online. Skilled

in Associated Press style. Adept at developing editorial strategy,

identifying relevant stories, and translating complex issues into clear,

easy-to-understand language. Organized yet flexible, able to both manage

deadlines and respond rapidly to new developments. Able to coordinate with

multiple departments. Proficient at motivating staff while communicating

direction and strategy. Knowledgeable in multiple subject areas and

industries, including:

Business Process Improvement Healthcare Management

Internet Marketing Manufacturing

IT Strategy Financial Services

Professional Experience

Productivity Press, New York, NY 2001-2009

Web Manager and Blogger 2006-2009

Responsible for strengthening company's online presence and engaging

customers online.

. Significantly increased website traffic through a key role in website

redesign focused on improved usability and search engine optimization.

. Created and wrote Lean Insider blog

(http://leaninsider.productivitypress.com) for three years to engage

customers and strengthen company's reputation of expertise. Responsible

for online copy editing of guest postings.

. Initiated use of social networking sites (LinkedIn, Facebook, Twitter) to

promote company's reputation and products.

Newsletter Editor 2001-2005

Planned, researched, wrote and oversaw production of Lean Manufacturing

Advisor, a paid-circulation monthly newsletter on business process

improvement.

. Reported on trends in implementation of lean principles in manufacturing,

financial services and other industries. Coverage included attending

numerous industry conferences and visiting company operations.

. Worked with authors of occasional guest articles and columns, developing

topics and editing copy.

. Wrote a monthly opinion column on issues of business process improvement.

Edgell Communications, Randolph, NJ 1996-2001

Magazine Editor

Managed content development for several of the company's controlled-

circulation business trade magazines, including serving as Editor of RIS

News, focused on information technology in retailing.

. Involved in developing annual editorial calendars as well as story ideas

for individual issues.

. Worked closely with freelancers, from assignment of stories to editing of

copy. Also personally wrote stories.

. Worked closely with design and production department in creating each

issue.

Independent Business Consultant, Clifton, NJ 1991-1996

Self-employed consultant conducting audits of utility and telephone bills.

Executive Enterprises, New York, NY 1987-1991

Conference Program Director

Responsible for creating agendas, obtaining speakers and developing

marketing materials for independent conferences on legal, regulatory and

financial topics, primarily for the insurance.

Herald-News, Passaic, NJ (daily newspaper) 1984-1987

Supervising Editor

As Assistant City Editor, directed a dozen reporters, overseeing coverage,

assigning stories, working on their development. Then as Deputy News

Editor, supervised copy desk, overseeing editorial side of producing each

day's edition using AP Style.

Poughkeepsie Journal, Poughkeepsie, NY (daily newspaper) 1978-1984

Copy Editor (AP Style) 1982-1984

Reporter 1978-1982

Coverage of local government and politics, and education.

Additional Reporting Experience 1973-1978

Evening News, Beacon, NY (daily), Southern Dutchess News (weekly), and WBNR-

WSPK Radio.

Technology

. Microsoft Office (Word, Outlook, Excel, PowerPoint)

. Google Analytics

Education

. M.A. in Journalism, Ohio State University

. B.A. in Journalism and Speech (Radio-TV), University of Michigan

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