L ISA M I L LER
PROACTIVE MARKETING PRODUCTION SPECIALIST, WITH A PASSION FOR THE WORK
Career Summary
Accomplished professional with over 15 years experience managing multi-channel marketing campaigns for
beauty, fashion and luxury brands. Hands-on, fully engaged supervisor of staff, studios, agencies, suppliers
and production of advertising, packaging, displays, POS, scented inserts, PR and sales material to all
media and markets. Experienced on both sides of the production equation as corporate purchasing
manager and graphic services provider with full responsibility for administering $1,000,000+ budgets and
a proven ability to leverage 360º perspective to advantage in planning and cost negotiations. Launched 50+
beauty and fragrance products in prestige and mass distribution, championing the brand while creating and
implementing process innovations to shorten production cycle time and lower costs by 20% or more.
Key Skills
strategic execution budget management (top down / bottom-up) project management global media supervision
vendor relationship management creative & marketing group collaboration image retouching, color correction
press approvals quality control & assurance image & asset management integrated workflow solutions RFP
creation and response evaluation team motivator and mentor impeccable ethics and integrity
Professional Employment History
> Director, Account Services HudsonYards November 1998 June 2010
Account team leader, B2B marketer for retouching, production, interactive and workflow solutions
supplier serving agency, publishing and corporate clients. Fully responsible for pricing, quality and
highly detailed project management on Coty, Calvin Klein, Kenneth Cole, Physician’s Formula, Bali.
Author of RFP and advertising group leader on winning team for $3,600,000 three year contract
from Coty for outsourced creative services, retouching, copy/content database management, final
file building and global distribution for advertising, packaging, POS.
Supervised operations and trained the Coty Studio team in creation of special scented advertising
formats. Re-engineered process to reduce cycle time and cost by 20% vs. client in-house statistics.
Created new ad fulfillment plan for Calvin Klein US, Canada and Latin America. Made same-day
turnaround feasible, a 100% improvement, and delivered 40% savings on $200K budget.
Managed HudsonYards re-branding 3 times (previously known as AGT Seven, Seven WW and
Schawk) including positioning, creative, copy, collateral and web site mapping. Successfully
maintained market position in all transitions and drove sales increases of 10-15% annually.
Conceived theme and fully managed a special event for 250+ clients to launch the company’s
new location and demo / promote specific services. Event increased existing client sales by 10% in
featured services and led to acquisition of 5 new accounts.
Lisa Miller, page 1 of 2
*************@*****.***
Tel : 732-***-****
Cell : 646-***-****
Lisa Miller
Résumé, page 2
> Production Manager Kenneth Cole May 1997 – October 1998
Freelance, fully responsible for production and process management of Kenneth Cole and Reaction
advertising campaigns from retouching through final file fulfillment for ROP, inserts, OOH, POS, and
website. Key collaborator with Production and Creative Director on catalog in print and internet formats.
Streamlined image file creation and workflow for re-purposing to multiple media applications,
eliminating several steps from production cycle and achieving a 20% savings to budget.
> Global Group Manager Elizabeth Arden October 1990 April 1997
Managed and mentored the team responsible 4 based in New York, 2 in London for global
advertising and collateral production. Fully responsible for administration of $18,000,000 corporate
budget, scheduling, resource/vendor management and quality of all advertising (pages, scented
inserts, OOH), retailer direct mail programs, launch look books, press/sales kits and POS materials.
Promoted from Production Manager, Fragrance to Group Manager in April 1992.
Conceived and executed plan to centralize 20 global market operations in New York for all EA
fragrance and cosmetic products to achieve reduced headcount and expenses.
Staffed, and established all procedures for the company’s new group including project
initiation, change orders, traffic, approvals, cost estimating, reporting and final accounting.
Created new master schedule for fragrance product launches and seasonal promotions,
streamlining and rearranging key process steps to reduce prior time to market by 30 days.
Supervised all press approvals to set brand standards, established compatible file and color
management practices for all print suppliers. Ensured work portability and created a strong
negotiating platform, delivering incremental per-project savings of 10% or more.
Leveraging new systems and Elizabeth Arden’s consolidated global purchasing power,
achieved $900,000 savings to annual budget.
E d u c a t i o n, A s s o c i a t i o n s, S o f t w a r e S k i l l s
Some college, BA Communications incomplete; relevant, equivalent work experience
Member of Advertising Production Club and Association of Graphic Communications
Proficient in Microsoft Office (Word, Excel, PowerPoint), Microsoft Project, Acrobat 9
Literate in MAC environment: Photoshop, InDesign, Illustrator
Contact Information
Lisa Miller 105 Summerfield Avenue Laurence Harbor, NJ 08879
Email: *************@*****.***
Telephone: 732-***-****
Mobile: 646-***-****
Linked In profile: http://www.linkedin.com/pub/lisa-miller/5/a01/151