Sales Customer Service
Resume:
Ray Lefenfeld, MBA
** ******** **** ****, ******** Junction, NJ 08852
**********@*******.***
Skills & Exceeded quota.
Accomplishment Excellent customer retention and referral skills.
s Sold niche products in emerging markets with repeated
over-achievement of targets.
Significant experience with developing and modifying
marketing techniques and campaigns.
Successfully grew company from start-up to $21 million in
three years.
Experiences Senior Loan Officer, BridgePoint Mortgage Company, Inc.
2007-2009 (company closed)
Conducted in home evaluations with current home owners to
determine mortgage needs and present available products.
Created, completed and submitted all required paperwork on
borrower's behalf. Engaged previously underserved
populations to expand business profile. Worked with
delinquent borrowers to get a mortgage modification.
Assistant Sales Manager/Color Digital Imaging Specialist,
Konica Minolta. 2003-2006
As ASM, my responsibilities included working one on one
with Sales Team members and supported proposal generation
and presentation. Ongoing activities included weekly
planning, pipeline maintenance and forecast review. As
CDIS, I was responsible for direct sales of color products
to assigned commercial printers as well as overlay sales
with National Account Reps. Responsible for the launch of
new color engines, associated marketing programs, product
awareness, and Open House Events. FY2005 I was #2 rep in
country, 172% of plan.
Color Business Marketing Executive, Oce USA, Inc.
2000-2002
Accountable for sales of color products as an overlay to
12 Account Reps, no direct sales. Sales were largely to
installed base of large Fortune companies. Responsible
for the design of marketing programs, including materials,
speaking points, and marketing plan, for newly introduced
seven color copier/printer. Also, I created mailings, and
telemarketing campaigns for product launch Open House. FY
2001 #3 rep in country.
Advisory Color Print Specialist Printing Systems Division,
IBM Corp. 1997-2000
Sold OEM version of the Xeikon printing press in assigned
territory from Kentucky to Maine. Created and executed
marketing plans to printers, print for pay and Fortune
corporate accounts. Responsible for customer retention
and support through client customer service development
and outreach. Partnered with customers to grow their
print volumes and helped them to secure variable data
printing jobs. FY 1998, #2 rep in country.
Northeast Territory Manager/Channel Development Manager,
Linotype-Hell/Heidelberg. 1993-1997
Responsible for the sales of electronic prepress systems
in NYC. Sold directly to users of image-setters, high
resolution scanners and color production systems. As
sales model changed, supported sales through dealer
channel in NJ and Eastern PA. FY 1994, #2 rep in country
.
Education M.B.A., Business Administration, Rider University
B.S.C., Accounting, minor in Finance and American History,
Rider University
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