Marketing Sales

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EXPERTISE

Moving static concepts into development. Expanding subject functionality

with design, while keeping desired scalability a priority by code.

Expediting in-progress works to flowing and engaging interactive

experiences that meet client expectations within working deadlines.

Efficiently streamlining the development process to expand on concept

alternatives.

SUMMARY of EXPERIENCE

2008 to Present - AMERICAN INTERNATIONAL GROUP, TORRE LAZUR McCANN,

LYONHEART, HB DIGITAL, SCUDERIA02, CLINE DAVIS MANN NEW YORK, NY

FREELANCE Sr. FLASH DEVELOPER / UI-RIA Specialist

Brands: AIGPlus, AIG Bridge, AIU, AIU-UK, IRA, AIG Entrepreneur, AIG Direct

Travel, CUE, BNK, ALICO, AIG.com, ARMY, Dell, Rebif, Plavix, Ultrase,

Novartis, Bosch Institute, Geodon, Toviaz, Aricept, Aromasin, Exjade

. Used HTML5 CSS3 & JQTouch to create Closed-Loop Marketing Application

. Used AJAX, SPRY, JQTOUCH and JAVASCRIPT to animate online presentations

. Used Flash Action Script 3.0 / 2.0 within PROSCAPE & EXPLORIA platforms

to create a Touch-Screen Interactive Presentation on the Tablet PC. Used

Flash CS5 /AS3-AS2 to create Rich Internet Application & Dynamic Media

Content for concepts, prototypes, interactive presentations, micro-sites

and full flash sites

. FLEX 2.0 - Produced UML modeling documents to establish use-cases and

guide team development. Used Flex to create tree maps based on

hierarchal data. Used Flex and Google Maps API to create an interactive

map widgets and apps. Created Flex components and customized components

for travelers insurance estimation application

. Used XML to create dynamic content for multi-lingual PHARMA Micro-sites

and Flash Prototypes. Responsible for creating and managing key assets

for flash projects with

. Used ADOBE CS5 Suite to layout interactive mock-ups and campaigns

. Used Objective-C for web development and IPAD applications

TECHNICAL SKILL SET (conscise)

I am certified with EXPLORIA, PROSCAPE and proficient with Flash CS5/CS4,

ActionScript 3.0/2.0, FLEX 3.0/2.0 SDK, Papervision3D, Rhino 4.0, Final Cut

Pro and After Effects.

Continuous mastering of ActionScript, HTML, DHTML, CSS, SPRY, AJAX, PHP,

JAVASCRIPT, JQuery and Ruby. Working knowledge of Web Services, SharePoint,

Trillion, Fatwire, Drupal, PHP-Nuke and other CMS Integration Experiences.

2007 to 2008 - ACECAPE INC. PARAMUS, NJ

Sr. WEB DESIGNER / Marketing Director

Brands: ACE Voice, ACE Broadband, ACE DSL, Hosted IP-PBX & Voice over

Internet Protocol (VoIP)

. Conceptualized and designed company web site and micro-sites using

ActionScript 2.0 Macromedia Flash CS3, Spry, Dojo, Ajax, PHP for re-

launch of AcePBX and launch of AceVOICE and AceDSL branding campaigns

of 2009

. Created Flex-based lead generating User Applications

. Managed VoIP Research, Product Development and responsible for setting

Technology Standards

. Created Interactive RIA & Flash Media for corporate web sites and

Dynamic E-mail Campaign

. Developed strategic planning and managed creative copy for a massive

mobile marketing ad campaign, implemented an affiliate marketing

program and monthly e-mail marketing campaigns.

. Designed and Printed Marketing materials for three distinct brands

. Created the company's distinct B2B and B2C brand messages, marketing

plans and formulated pricing schedules for the three distinct brands.

. Used CSS, HTML, DHTML and XHTML to update and redesign existing micro-

sites

2005 to 2007 - FOOTE CONE & BELDING, MRM WORLDWIDE, GSW WORLDWIDE, LACHLAN

& BOSCH NEW YORK, NY

FREELANCE FLASH - FLEX DESIGNER / ART DIRECTOR

Brands: Zocar, Rotadeq, Detrol, Flumist, Novartis, Lucentis

. Converted existing FLASH AS2 presentations into AS3 Rich Interactive

Applications

. Designed Double-Click friendly Flash Banners and AS2 Smart Forms

. Designed CLM Marketing materials for Touch Screen Interfaces,

Conference Presentations and Pharmaceutical EXPO

. Created Flex-based Lead Generator & Client Services Applications

. Adobe CS3 Suite to create fully interactive web projects

. Created Interactive Banners with full-screen functionality

. Developed tracking for site usage, user interface research and Web 2.0

Analytics

. Used Final Cut Pro to develop

2004 to 2005 - DRAFT WORLDWIDE, WISHBONE ADVERTISING, CALOCORP, GARMIN

MEDIA NEW YORK, NY

FREELANCE FLASH DEVELOPER / Interactive Designer

Brands: Avapro, EpiPen, Zomig, Vi-Sols, Androderm, Accuneb, Sonata,

Levitra, Celebrex, Antara, Coumadin, Cafcit,

anofi-Aventis and Plavix,

. Conceptualized print and online marketing/ad campaigns for major

products of Fortune

. Used FLASH AS2 to code and animate email marketing campaigns and site

intro movies

. Used MAYA to create and render "How to" instructional and tutorials

for Pharmaceutical Vendors and Doctors

. Used CSS, HTML, XML and Java to create medical processing forms and

web guides

. Developed Intranet-sites to showcase internal projects, project

progress, creative feedback and corporate events

2002 to 2004 - YOUNG & RUBICAM, TECHNOLOGY PEOPLE, GOLDMAN SACHS NEW YORK,

NY

WEB DESIGN & DEVELOPMENT CONSULTANT

Brands: Citibank, Sears, Kraft Foods, Dell, Time Warner, Wyeth, Club

Monaco, Nasdaq, Fleet Bank, Gap

. Responsible for corporate positioning, corporate messaging, brand

development,

. FLASH AS2 - AS1

. Photoshop for site layouts

. Illustrator vector based graphics

. Quark for layout of brochure magazines and package layouts

. HTML PHP

. Javascript

2001 to 2002 ALPHA PLEXNET PITTSBURGH, PA

WEB DESIGNER / Online Marketing Manager

. Worked both off-site for Virginia and on-site at corporate

headquarters, traveling to Pittsburgh monthly.

. Managed marketing for five products, carefully monitoring performance

against company goals and metrics.

. Developed marketing communication solutions, pricing, sales strategy

and growth plan for Alpha PlexNet, utilized by 12 person sales and

business development teams.

. Created competitive and customer acquisition strategy for Alpha

Plexnet s Internet security software.

. Designed effective customer acquisition and sales training

presentations with PHP, HTML and Javascript.

. Translated customer feedback into new product features for 2

generations of product development.

EDUCATION

1996 - 2001 NYU (NEW YORK UNIVERSITY) NEW YORK, NY

Bachelor of PSYCHOLOGY, minored in FILM and Design. Graduated with Honors.

Awarded Print & Graphics Scholarship and Media Foundation Scholarship at

National Level. Honorary member of the Graphic Arts Technical Foundation

(GATF). Member of the ART DIRECTRS CLUB (ADC). Member of New Media Club and

Marketing Club. Media Specialist for NYU Marketing Group. Volunteered my

skills for NYU media relations, newspaper, television, magazine, and

online. Volunteered for CNBCi. Volunteered for the Village Voice.

1998 - 1999 FIT (FASHION INSTITUTE of TECHNOLOGY) NEW YORK, NY

Summer Session Courses in Digital Animation, Interactive Media,

Photography, Interior Design and Pattern Making.

1994 - 1996 THE ART INSTITUTE OF PRATT BROOKLYN, NY

Specialized Technology Associates Program with a major in Computer Science.

Minored in Graphic Design. Student Ambassador & Active Member of the

Student Council.

TECHNICAL

EXTENDED KNOWLEDGE

The Microsoft Project Collection, Adobe Creative Suite Collections {CS5,

CS4, CS3}, FLEX FRAMEWORK 3.0/2.0 SDK, Papervision3D, Final Cut Pro and

Gearbox. HTML, DHTML, XHMTL, SHTML, CSS, SPRY, AJAX, PHP(FPDF), XML, EMCA

(ActionScript 3.0/2.0 and JavaScript), Objective-C, JQuery, Dojo, Joomila,

and Ruby on Rails. Familiar Web Services, SharePoint, Trillion, Fatwire,

Drupal, PHP-Nuke, SVN, MySQL, mSQL, Wordpress, Facebook, MySpace and FTP

Services, and phpMyAdmin.

CERTIFICATIONS

EXPLORIA Certification acquired in 2009, PROSCAPE Certification acquired in

2007, FLASH Macromedia Certification in 2006, RTOS & RCS Certification in

2006, Mac OS X Security and Mobility Certification 2004 and MSCE

Certification in 2003

OPERATING SYTEMS

WINDOWS XP, WIN MOBILE 7, MAC OSX, LynxOS-178/b, UNIX

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