Sales Engineer
Resume:
Ronald W. Bonitatibus
Carrollton, TX 75006
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Regional Support Manager / Sales Engineer
Engineer who possesses demonstrable skills in factory automation and a proven track record of providing pre and post
technical sale support to drive revenue. Reputation for interpreting customer needs and requirements and providing timely,
effective solutions, collaborating with sales teams to ensure the most beneficial equipment/product to the customer, and
identifying value-added selling.
EDUCATION
B.S., Mechanical Engineering. GEORGIA INSTITUTE OF TECHNOLOGY. Atlanta, Georgia, 1990
EXPERIENCE
CARLO GAVAZZI INC., Dallas, TX, April 2009 to November 2009
Area Sales Manager
- Developed sales team within territory to ensure sales goals were understood and actively pursued; managed and
directed the sale of industrial products.
- Consulted with distributors to promote industrial automation components.
- Interpreted the use of components to customer to enhance their understanding of the product.
CASSADY & COMPANY, INC., Dallas, TX, March 2004 to December 2008
Regional Support Manager
Applications/ Sales Engineer
- Successfully executed a variety of automation projects in industries including food and beverage, medical, material
handling and packaging.
- Responsible for project management and complete involvement in the sales cycle including: prospecting, initial sales
calls, development of scope of work, quotation generation including proof of concept, programming, startup,
documentation and customer training.
- Increased sales in N. Texas by over 400% in 2 year period and received award for fastest growing territory.
- Provided training to customers at customer location, also assisted them with programming and sizing calculations to
ensure they had necessary information and understanding of products.
- Acted as liaison between customers and company in order to provide them a direct contact for immediate response to
any questions and/or issues.
PREMIER CONTROLS, INC., Southlake, TX, October 2002 to March 2004
Sales Engineer
- Manufacturer’s Rep for 11 motion control lines in Texas, Oklahoma, Louisiana and Arkansas with focus on OEM
accounts.
- Collaborated with manufacturers to evaluate and revamp distributor network.
- Consulted closely with sales team, technically, to provide support prior to and after sales to ensure client had clear
understanding of the mechanics of the equipment and also indentified other possible solutions to current issues.
- Acted as subject matter expert to demonstrate how a proposed solution would meet customers requirements.
- Participated in sales conference calls and on-site visits, working with clients at both a technical and sales level.
WARREN ELECTRIC GROUP, Dallas, TX, May 2000 to August 2002
Motion Control Specialist
- Developed and implemented the Motion Control portion of W.E.G. business plan.
- Provided sales support for account managers, as the subject matter expert, which gave customers a technical contact.
- Provided technical training for both sales personnel and customers, which increased their knowledge of equipment and
increased sales.
- Conducted on-site technical support for customers which gave them the opportunity to learn hands-on how to best utilize
equipment.
ADVANCED SYSTEM INTEGRATION CORP., Dallas, TX, November 1998 to May 2000
Sales Engineer
- Presented ASI's automation and process control capabilities to prospective clients.
- Worked closely with operations to insure projects met technical, schedule and cost baselines.
Additional duties included proposal development, maintaining vendor relationships and procurement of materials.
TEXONICS, INC., Houston, TX and Denton, TX, October 1995-November 1998
Territory Manager
- Increased motion control product sales in a territory that included Houston, northern Louisiana and northern Mississippi.
Applications Engineer
- Provided technical support for customers including field service calls.
- Managed system integration jobs through all stages: proposal/sales, assembly, programming, on-site installation and
start up.
Training Group Manager
- Maintained and programmed equipment used for sales demonstrations.
- Organized and presented technical training seminars for customers including Servo Controls Programming and
Basics of Motion Control.
- Developed customized client automation training seminars.
Additional Training
Motion Control: Rockwell Automation University, Milwaukee,Wisconsin
Galil Motion Control training, Sacramento, CA
Bosch Rexroth Servo drive (DKC) training, Chicago, Illinois
Rockwell General Motion Control, Mequon, Wisconsin
Compumotor CATCH program, Rohnert Park, California.
Yaskawa (SigmaII servo) Chicago, Illinois.
Wago (Distributed IO, PLC), Germantown, Wisconsin
Cognex/DVT (Machine Vision) Duluth, Georgia
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