Jacqueline Jenkins
Durham, NC 27713
***********@*****.***
Work Experience
Google, Inc., Ann Arbor, MI
Jumpstart Account Executive, AdWords, October 2009- Present
. Generated $400,000 of new business revenue quarterly
. Led a team of 5 Jumpstart representatives and 4-6 new sales team
representatives each quarter to acquire, create, and launch new
advertiser accounts using Google AdWords
. Work directly with marketing executives to determine advertising
goals
. Create AdWords accounts according to Google best practices to reach
specified goals
. Help advertisers implement and utilize tracking software such as
Google Analytics or Google Conversion Tracking
. Encourage website optimization through Google Analytics (manual
optimization) review and Google Website Optimizer products (A/B
testing)
. Perform advertising account optimizations to meet advertiser goals
. Deliver budget and strategy recommendations both informally and
formally to decision makers within organization
. Educate advertisers on using AdWords during an initial activation
period of 8-12 weeks
. Serve as senior Account Executive for accounts within many
industries including Healthcare, Finance, Entertainment,
Government, Retail and Automotive. Worked with end clients as well
as agencies. Primary focus on direct response goals
Account Executive, AdWords, January 2009- October 2009 (Account
Manager)
Account Manager, AdWords, December 2006- January 2009 (Account
Strategist)
. Managed $10M of revenue quarterly with quarterly growth target of
roughly 8% (25% of Automotive team total revenue)
. Lead a team of 11 Automotive specialists by mentoring junior team
members, performing administrative duties for Automotive team and
managing top spending Automotive accounts such as Edmunds.com and
Kelley Blue
. Lead strategy and budget recommendation discussions with high level
executives and decision makers within major corporations
. Created and delivered presentations and account performance updates
quarterly
. Encouraged website optimization through Google Analytics review and
Google Website Optimizer products
. Sold Google products to clients in order to meet advertising goals
which were primarily direct response driven
. Managed multiple ongoing projects at a time with close attention to
detail and execution
. Performed weekly revenue analysis for Google Automotive team to reach
revenue goals quarterly
University of Michigan Health System, Ann Arbor, MI
Financial Analyst, April 2006-December 2006, August 2002-April 2004
. Delivered figures for annual Medicate cost report for Resident &
Intern reimbursements
. Projected incremental charges, revenue, expenses and collection rates
for proposed Hospital projects via net present value
. Helped develop a software tracking system with 3rd party vendor to
track resident work hours and rotation assignments for Medicaid
reimbursement
. Reviewed implemented projects to determine variance from projections
. Monthly activity and profitability analysis of Mott Children's
Hospital and Women's Hospital within the University of Michigan
Healthcare System
Program Manager, April 2004- April 2006
. Prepared, analyzed, and distributed budget information pertaining to
13 fellowship training programs
. Audited and reconciled salary, benefit, and expense account
information for 55 employees during several key intervals throughout a
fiscal year
. Enjoyed a self-motivated growth position with expanding duties, which
included web site design and management, and expense identification
and reduction projects
Business Strategy, Inc., Grand Rapids, MI
Staff Auditor, August 2001-August 2002
. Audited client Accounts Payable departments for possible recovery
opportunities
. Performed corporate audits in several areas including freight audit,
tax audit, duplicate payment audit, pricing discrepancies, and return
audit
. Contributed to first year cash savings exceeding $3 million at
Advocate Healthcare in Chicago
Education
Eastern Michigan University, Ypsilanti, MI
Masters of Business Administration, December 2006
Cumulative GPA 3.79/4.00
Central Michigan University, Mount Pleasant, MI
Bachelor of Science in Business Administration, May 2001
Graduated Magna Cum Laude, GPA 3.73/4.00
Major in Corporate Finance, Minor in Spanish
Software Skills/Languages Spoken
Proficient In: Google AdWords Professional certified, Google Analytics,
Google Customer Relationship Management software, Google Website
Optimizer, Microsoft Office Suite, Google Docs,, Peoplesoft (MPathways),
Brio Intelligence, Siebel Analytics (Data Mart), Fluent in Spanish,
Experience with SAP R/3, Matkon, and Lawson Accounting systems
REFERENCES AVAILABLE UPON REQUEST