Stephen Heller/R sum /CV
**** ****** ******* ****, ***. 123 / Lorton, Virginia / 703-***-**** /
**************@*****.***
You should know:
. I have been something or other in communications and business for most of
my life: a writer, producer, copy chief, director, and creative director. I
deal in words and ideas working together, most often to sell.
. I have worked at companies large and small, in advertising, marketing
research, broadcast production and publishing.
. I was Copy Chief for all written materials of a major international
advertising agency's Atlanta office.
. I edited a book on proofreading, which is currently published by McGraw
Hill.
. I am an expert at research and fact-checking, talents that came in handy
while working in the legal field.
. I have been using Microsoft Office since the month Word became
available. I have worked on web publishing since before it was cool.
. I have been called, "a professional who knows his craft", "the best
marketing writer on the eastern seaboard" and "a gentleman with brains."
A selection of firms with which I have worked
American Express . McGraw-Hill Publishing . Chevrolet . GMC Trucks . Shell
Oil . ExxonMobil . ConocoPhillips . the Air Line Pilots Association (ALPA)
. Novartis Pharmaceutical . Vail . Lake Tahoe . Dewitt Pharmaceutical .
Marriott . Blue Bell Ice Cream . Hyatt Hotels . U.S. Centers for Disease
Control . U.S. Department of Agriculture . TIME-LIFE Books . Hunter Douglas
Window Fashions / Architectural Products . CarQuest Auto Parts . Hospital
Corporation of America . Chrysler . Winn-Dixie Supermarkets . MCI .
Shoney's Restaurants . Kimberly-Clark . Shiner Beer . 3M . American General
Life Insurance . Ford Motor Company . Washington Gas . the Direct Marketing
Association . American Airlines . Delta Airlines . Faucett Peruvian
Airlines . Lacsa-the Airline of Costa Rica . The Greenbrier Resort .
Proskauer Rose LLP . The Hermitage Resort . Hyatt Hotels . Bristol Myers
Squibb . Church & Dwight . Computer Associates . World Wildlife Fund .
Volvo Cars of North America . San Francisco Chronicle
History
November 2007-February 2009
Senior Writer, Editor / Greenfield Belser Ltd / Washington, DC
A Washington DC design firm specializing on accounts in the legal,
accounting and other business services fields; also, the World Wildlife
Fund. Worldwide reputation. Brochures, websites and legal drafts.
March 2006-November, 2007
Senior Writer, Editor / Bermello Ajamil & Partners / Miami, Florida
Major architecture and engineering firm in Miami, Florida. Much of downtown
Miami and the Florida highway system, New York City Piers, as well as The
World, Dubai, UAE. It is the largest land reclamation project in the...
world.
April 2004-March 2006
Creative Director, Managing Partner / Banerjee & Partners / New York City
Marketing firm based in New York with offices in San Francisco and India.
Clients in U.S. and India: Coca Cola, Volvo, Arm & Hammer, Citigroup Global
Financial Markets.
July 1996-April 2004
Freelance Writer, Producer, Consultant / Worldwide
Clients all over the United States, Australia, Europe, South America.
Travel brochures, how-to columns. Weekly real estate ads for Lake Tahoe. A
hospital in San Antonio. Redevelopment of a 100+ year-old building in St.
Louis. Pharmaceuticals, cell phones, etc.
March 1994-July 1996
Creative Director / O'Connell Meir Direct Marketing / Alexandria, Virginia
The Direct Marketing Association, the International Association of
Amusement Parks and the American Association of School Administrators, the
Air Line Pilots Association as well as McGraw-Hill Publishing.
July 1992-March 1994
Vice President Creative Director / Demaine Vickers / Alexandria, Virginia
Clients included several regional groups of Chevrolet dealers. Wrote all
copy, produced television and radio spots for nationally acclaimed
broadcast. Reworked all marketing programs for Washington Gas.
April 1991-July 1992
Vice President Creative Director / Schenkein Advertising / Denver, Colorado
Advertising division of the largest public relations firm in Denver. Worked
with the Denver city government, as well as Vail Ski Resort, Beaver Creek,
and other mountain-related activities.
August 1980-April 1991
Vice President Creative Director / Ogilvy & Mather / Atlanta, Georgia
Managed 15-person creative group. Made copy decisions concerning every
account in the agency, as well as presenting to clients. Oversight for
several million dollars worth of national and international business. Part
of O&M Management Committee.
Each job has been a learning experience,
as well as a monument to new ideas put to good use.
On People Management
I am a strong advocate of Management by Walking Around. Find the best
people and let them do their job. I stay out of the way, while still always
being there when there is need for counsel or a fresh eye. I have been
praised as a developer of new minds and a calmer of troubled waters.
Education
Bachelor of Journalism, the University of Texas at Austin
Etcetera
. Visiting Professor in Advertising, Southwest Texas State University
. Copy Advisor, the Portfolio Center, Atlanta, Georgia
. I have a campaign featured in Ogilvy on Advertising, in the chapter on
advertising travel.
. Born in Tokyo, Japan; lived in Italy; knowledge of Europe, Canada,
Central and South America
The message cannot be more important than
the product, service or idea it represents.