M ATTHEW L. Z IMMERMAN
* ******* ***** ****** ******, NJ 07950 H: 973-***-**** **********@*****.***
SALES AND MARKETING EXECUTIVE
Sales & Marketing Expertise Strategic Business Development Team Leadership
Highly innovative, visionary, and tactical leader with a record of accomplishments in driving the growth and visibility of
complex sales and marketing operations. Pioneered ground breaking Software as a Service (SaaS) sales and marketing projects,
conducted strategic planning analysis and managed budgets. Comprehensive understanding of sales and marketing management
operations, including teams’ development, project oversight, acquisitions, employee recruitment, and business partnerships.
Exceptionally skilled in leading cross functional teams to achieve profitable business objectives. Recognized as an effective
communicator who adds value at all professional levels. Catalyst for proactive and positive change. Additional strengths
include:
Values based Consultative Sales Enterprise Account Strategic Planning
Customer Acquisition/Penetration/Retention Marketing and Customer Segmentation
Organizational Design and Development Product/Service Positioning and Pricing
Measurements and Analytics Business Solution Strategies and Technologies
IT Investments Analysis/Prioritization Program /Change Management
Sales Channel & Partnership Management Contract Negotiations
PROFESSIONAL EXPERIENCE
PRIME SALES SOLUTIONS, Parsippany, NJ
Vice President Strategic Planning & Business Development (2008 Present)
Provide a complete range of strategic business solutions and consulting services, including expertise in Software as a Service
(SaaS), Platform as a Service (PaaS), asset management, CRM, mobility, business intelligence, and compliance & regulatory
software.. Expertly manage sales activities, marketing, Web 2.0 leads generation, and business expansion efforts for the US and
international markets. Skilled in capital development, partnership alliances, and channel management. Extensive experience on
building sales and marketing teams from the ground floor up, overseeing the entire sales cycle. Serve as a collaborative
resource, and work effectively with senior level executives. Identified strategic alliances with external providers to complement
the company’s services.
Designed and managed the setup of new operations, from initial product development to promotions, distribution,
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networking, database and campaign management, talent recruitment, training, supervision in sales and marketing
initiatives; implemented continuous improvement procedures.
Utilized strategic selling and customer centric selling methodologies in gaining sponsorship from key end users,
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beneficiaries and technical buyers at the same time improving accuracy and confidence in revenue forecasting and
timing.
Managed customer relationships at the executive and field level. Developed and launched search engine optimization and
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lead generation business solutions resulting in immediate, measurable success rates.
iENTERPRISES, INC., Murray Hill, NJ
Vice President / COO (1999 2008)
Piloted a growing “Grassroots” commercial business solutions provider of Software as a Service and Platform as
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a Service technologies from two to 1,400 accounts globally, including financial services firms, banking, legal,
healthcare, pharmaceutical, consumer products, aerospace, insurance, manufacturing, media, professional
services, telecommunications, education and non for profit organizations. Responsible for all senior level
management functions with an emphasis on sales, product marketing, mobility business development, and
business intelligence operations. Recognized as “Top Producer” year after year.
Championed the management of over 46 national sales organizations employing over 150 sales representatives, in addition
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to achieving a personal sales goal of more than $4 million per year; realized a sales goal of $50 million and maintained a
client retention rate of 95%.
Built long term alliances and OEM relationships with enterprise business organizations globally including, IBM, HP
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Research in Motion(RIM), Accenture, Salesforce.com, Microsoft, NetSuite, SAP and SugarCRM
Matthew Zimmerman, Page Two
H: 973-***-**** **********@*****.***
iEnterprises, Inc. continued…
Successfully penetrated new markets and increased sales each year on an average of 25%.
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Developed, hired, mentored sales and marketing teams consisting of over 100 employees.
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Developed and launched a comprehensive sales training program, including a Sales Methodology Prime Sales
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Solutions Value Builder (PSSVB).
Launched lead generation, web site performance, and search engine optimization business programs to drive and
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increase sales and market awareness for various organizations.
Involved in product development focusing on front end functionality and usability and functional design
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specifications.
Key note industry speaker at multiple trade shows and conferences annually, in addition to spokesman to the press
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for the entire organization.
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• GIBRALTAR SECURITIES, Florham Park, NJ
Vice President Investment Securities (1989 1999)
Successfully built, managed, and maintained a large portfolio of clients providing professional investment advisory services for
a leading regional independent brokerage firms.
Revitalized the firm by increasing client base to 650 active clients; conducted prospecting, provided exceptional
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service, and leveraged positive relationships to create a consistent flow of new referrals.
Generated gross commissions in excess of $500,000 annually, from 1991 and 1999 exceeded production goals by
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at least 25%.
Winner of numerous contests and took top honors on many occasions for both new accounts development and
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sales production.
Additional Professional Experience:
BRIGADE SALES, INC., San Diego, CA
National Account Executive (1985 1988)
E D U C AT I O N
RAMAPO COLLEGE, Mahwah, NJ – Bachelor of Science in Business Administration
Prime Sales Solutions Solution Selling Miller Heiman Cold Calling Cowboy IBM Solutions Selling Dale Carnegie
Frontline Selling Customer Centric Selling
TECHNICAL PROFICIENCIES
Microsoft Office Suite Microsoft Operating Systems Crystal Reports Cognos WebEx Snagit Adobe PageMaker FilePro
Media Publisher FrontPage MySQL MS SQL Oracle DB2 .Net Rational J2SE PBH J2EE & ME Lotus Script
WebSphere DB2 Rational SOA Lamp .SEO Ajax . i Series UNIX/Linux Apache PHP Web 2.0 Cloud Computing
Social Media Applications Flat File Formats Salesforce.com Seibel SAP Microsoft CRM Sugar CRM PeopleSoft Right
Now Technologies Sage Net Suite ACT Goldmine iDashboard iNetSoft Cognos