Ethan Chi-Ho Lau
La Puente, California 91744
******@*****.***
Professional Experience
Azure Creations Limited
October 2007 to June 2010
Co-Founder / Head Project Manager
Hong Kong, PRC / Shenzhen, PRC
An entrepreneurial venture, the 15 employee start-up offered outsourced
software development of internet and telecom applications
. Authored business case and plan for the Company, receiving seed capital
of over US$300K
. Engaged corporate customers in consultative sales, achieving US$155K in
sales for the company in the final 18 months of operations
. Allocated engineering resources for simultaneous projects and translated
customer requirements into actionable project plans
. Authored various documentations as necessary per project including URS,
wireframes, technical specifications, and user guides
. Closely monitored engineering efforts and led QA testing: ensuring
projects meet requirements, timelines, and profitability
. Projects included database development (Oracle, SQL), IT system
integration (LDAP, BOSS), and web development (PHP, Java, AJAX) and
included:
. Ring-back Tone Platform (for VIBO Limited) - A ring-back tone platform
for VIBO (a Taiwanese wireless operator), inclusive of web, WAP, and
IVRS frontends, system administration console (SAC), and LDAP and BOSS
integrations
. Bandwidth Policy Deduction Engine (for Allot Limited) -A back-end
application to be implemented with Allot's NetEnforcer appliances,
allowing for session based bandwidth controls for ISP and wireless
operators
. Mobile Fantasy Sports Portal (for China Unicom, Fujian Limited) - In
anticipation to 3G availability, a WAP based fantasy sports game to be
marketed to China Unicom's wireless customers in Fujian
. Cuju Fantasy Sports Portal (for GZ Podou Limited) - A consumer website
with fantasy sports games, CMS, and social networking features
. General Outsourcing (for WiseSpot Limited) - Various back-end
customization projects for telecommunications operators in Asia
PCCW Limited
June 2002 to September 2007
Product Development Manager, Netvigator ISP
Hong Kong, PRC
The largest telecom operator in Hong Kong with over US$3B in annual
turnover and nearly 20K employees
. Proposed and evaluated new mobile or Internet related product
opportunities directly to the Director of Product Development
. Authored business cases for budget approval, inclusive of financial
forecasts and calculation of NPV, IRR, and P&L
. Conducted build/buy analysis and authored URS documentation (including
wireframes) for approved projects
. Engaged partners, vendors (RFPs), and internal cross functional
departments in relation to approved product projects
. Managed the product development life cycle of approved projects via Agile
methodologies
. Approved product projects ranged in investment values from US$300K to
US$1.2M and included (but not limited to):
. EasyWatch - PCCW's first consumer IP surveillance service involving
customized CPE and web, WAP, and 3G video call access
. NetVoice - PCCW's first softphone VoIP service which gained
approximately 4,000 subscribers in one month, generated new revenue
(HK$30 per month subscription fee), and reduced churn; developed in
partnership with Xten Inc., Radvision Inc., and Cantata Inc.
. Netvigator ICQ - PCCW branded localized IM client which gained over
130K registered users (the most popular PCCW VAS to date) and
generated new revenues through PC-to-Mobile SMS services; in
partnership with ICQ Limited
. Hitwise Data Mining - Network traffic monitoring and generation of
real-time customer online behavior and preferences reports for
internal use while also generating over US$40K per year in revenue;
in partnership with Hitwise Inc.
. Regularly received MR2 rating in annual evaluations (less than 5% of all
staff receive a MR2 rating or higher)
. Graduated from the Company's highly selective Business Associate Training
Program for high-potential young managers
Brainrush Ventures LLC
September 1999 to August 2001
Business Director
Oakland, CA/ Los Angeles, CA
A venture capital fund and incubator focused on technology startups
. Authored business case and received US$500K in seed capital for
TradeDemon.com, a consumer Internet trading portal
. Authored URS/wireframe documentation and project managed the technical
development of TradeDemon.com
. Organized top line and grassroots marketing activities for
TradeDemon.com, resulting in over 60K registered users in 3 months
Education
University of California, Berkeley, B.A. in Economics, 2001.
Skills
. Financial Modeling and Business Cases including revenue forecasting, cost
forecasting, and calculation of NPV, IRR, and P&L
. Product Development including competitive analysis, PRD documentation,
URS documentation, build/buy analysis, and GUI wireframes
. Project Management including vendor management, scheduling, tracking
resources and costs, and coordinating cross-disciplinary team members
. Fluent in Chinese (Mandarin and Cantonese)