Assistant Marketing

William Lucas

*****.*******@*****.***

*** ******** **.

Atlanta, Ga 30324

Cell: 404-***-****

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EDUCATION

Babson College

Babson Park, MA

Bachelor of Science

December of 2007

Concentration: Marketing

EXPERIENCE

Turner - Cartoon Network

Atlanta, GA

Consumer Marketing Assistant

June 2008 - June

2010

. Project Management for several Cartoon Network initiatives

o Birthday Club - organized and managed the creation of wrapping

paper, birthday cards and gifts

o Delta VOD - produced all footage from CN used on Delta In-Flight

VOD

o Campus Posters/Electronic Billboards - managed the scheduling of

all CN placements on campus and on various electronic billboards

. Negotiated a 4 permanent spots for CN campus posters

o Costume Characters - managed and approved all costume requests

both internally and cable affiliates

o Consumer Complaints - read and responded to all consumer

complaints from CN.com

. Digital/ Social Media Management

o Ben 10 Facebook Fan Page Management- managed the posts and

overall design of two page refreshes

o Ben 10 Alien Swarm Facebook/Twitter Tour - organized and managed

movie cast Facebook and Twitter posts

. Over 1 Million Facebook impressions and 322 additional

Twitter followers

o Generator Rex Facebook Fan Page - managed the creation and posts

o Total Drama World Tour Facebook Cast Reveal - created custom

cast reveal images for special rollout announcements through

Facebook Fan Page

o Digital Partnerships - worked with 2 internal groups and 3

outside gaming partners to promote both CN games and shows, pull

together reports to show progress and results from placements

. Assist both Consumer and Affiliate marketing groups in daily

activities and projects

BCC Research

Wellesley, MA

Marketing Intern

May 2007 - December

2007

. Updated Internal Press List in order to send company press releases

. Developed Trade Promotions to better reach targeted audiences

Babson College Marketing Office

Babson Park, MA

Office Assistant

May

2006 - May 2007

. Assisted with improvements to Babson Baseball Alumni Website

o Created and Authored first blog for baseball website

. Organized professor class materials

BET

Roswell, GA

Production Assistant

July 2004

. Help organize contestants for taping of comedy show

. Received hands-on experience on how to produce a television show

SKILLS

Windows XP/Vista, Microsoft Office, Social Media Spaces, SPSS, HTML, Java

Script, Choice 3

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