p
William M. Brantman
**** ******* ***** ( Carlsbad, CA 92010 ( 760-***-**** (
********@*******.***
[pic]
Professional Profile
Senior Sales Executive
Senior Sales Executive with extensive experience in the retail consume
channel. Past customers have included: Wal-Mart, Costco, Target, Kmart,
Walgreens, CVS, McKesson, Krogers, Albertsons, Safeway and Cardinal Health.
Consistent success in recruiting and building winning sales teams for
smaller firms as well as larger, established organizations. Proven ability
to maintain customer centric models, build and lead sales teams, and hold
P&L responsibility. Demonstrated capability to interface with various
business functions, including R&D, ramp-up-to-manufacturing, regulatory
approval, marketing, sales management and product launch execution. Proven
leader who creates collaboration across all company functions.
Career Highlights
. Grew sales by 3300%+ (from $13M to $440M+) over 5 years by personally
building and training a National Retail Drug Store sales team of 40
people. (Abbott Diabetes/TheraSense)
. Generated $16M in new sales within 24 months after recruiting and
leading national Retail Drug Store sales team and was nominated for
Chairman's Award. (Omron Health Care: Drug Store Mkt Share Ldr)
. Delivered key account sales increases of $6M+ by initiating distribution
of company products to Drug Stores in Canada while managing National
Drug Store accounts in U.S. (Rubbermaid Health Care Products)
. Achieved $500K savings annually by enacting "product line
rationalization" program, which reduced Drug Store products maintained
from 703 SKU's to 300 SKU's. (Rubbermaid Health Care Products)
. Increased sales by 4500% (from $500K to $23M) by recruiting and training
a National Medical Device sales team. (Searle Medical Products)
. Delivered compounded annual growth rate of 52% over 6 years by launching
100 line extensions and 10 new product introductions. (Searle Medical
Products)
Core Competencies
Sales Leadership Strategic Planning &
Execution Account Management
Customer Focus Sales & Marketing
Management Budget Management
Retail Promotion Team building &
Leadership Revenue Growth
Professional Experience
S&D Consulting Company
Focused Business Consulting - Medical Device Firms
President
2009 to
Present
Current clients include "early stage" medical device concerns in the
Insulin Delivery, Blood Glucose Monitoring and Sleep Apnea categories.
Projects involve Strategic Planning, Insurance Reimbursement, Distribution
Strategy, Revenue Models and all aspects of Sales Planning. Certified Sales
Performance Consultant for the Miller Heiman Company.
Abbott Diabetes Care (TheraSense, Inc.)
2006 to 2009
$1.2B manufacturer of blood glucose monitoring systems.
Director of Retail Trade Relations & Managed Care Strategy (2006 to 2009)
Based on my strong contacts in the retail pharmacy channel and knowledge of
Managed Care Organizations, ADC Senior Management requested that I accept
the above position. This assignment called for creating programs with Chain
Drug Store executives to build ADC market share at contracted Managed Care
Organizations. I was able to execute programs that created Drug Store
awareness of specific MCO preferred formulary offerings. These programs
benefited the pharmacy customer, the MCO and enhance ADC market share at
targeted Managed Care Organizations.
. Increased market share for new MCO contracts by 6%. Programs proved to
be a win-win Drug tore Chains, MCO's and ADC.
Director, Retail Pharmacy Sales
2000 to 2006
Responsible for development and growth of National Retail Drug Store sales.
Significantly expanded product availability at U.S. Chain Drug Stores.
. Grew sales by 3300%+ (from $13M to $440M+) over 5 years by personally
building and training a National Drug Store sales team of 40 and
expanding distribution and sales at key national retailers, including
Walgreens, CVS, Wal-Mart and RiteAid and national Drug Wholesalers:
McKesson, Cardinal Health and AmeriSourceBergen.
. Created unique retail sales structure to support 220 HCP and 20
Managed Care Representatives.
Omron Healthcare, Inc.
1998 to 2000
$5B manufacturer and worldwide distributor of medical diagnostic products.
General Manager, Retail & DME Sales
Recruited, directed and trained diverse drug store & DME sales team of 64
to increase company sales in the Drug Store and DME channels on national
level.
. Generated $16M in new sales within 24 months after recruiting and
leading national Drug Store sales team; nominated for Chairman's
Award.
. Grew sales by 20%+ by expanding sales in 24 chain drug store
organizations in U.S., including Walgreens and Wal-Mart.
. Expanded distribution and sales via national drug wholesalers,
including McKesson, AmeriSourceBergen, and Cardinal Health.
Rubbermaid Health Care Products, Inc.
1996 to 1998
Major U.S. manufacturer and distributor of durable medical equipment.
National Account Manager: Consumer Retail
Responsible for increasing company sales to Chain Drug Store organizations
and National Drug Wholesalers. Worked with drug store field sales
representatives to generate "pull through" sales at retail level.
. Delivered key Drug Store account sales increases of $6M+ by initiating
distribution of company products in Canada while managing key Drug
Store accounts in U.S.
. Increased account sales at 24 Drug Store chains and wholesale
customers on a national basis.
. Achieved $500K savings annually by enacting "product line
rationalization" program which reduced products maintained from 703
SKU's to 300 SKU's.
. Reduced costs and eliminated small Drug Store customer shipments by re-
directing these customers to National Drug Wholesalers.
. Won award for largest sales increases in health care products division
for 2 consecutive years.
Prior to 1996
Johnson & Johnson Medical Products, Manager Ventures & Acquisitions, Sales
(Surgical Packs)
Searle Medical Products, Sales & Marketing Manager,
(Urology/Anesthesia/Surgery)
American Hospital Supply Corporation, Order Service Manager, (General
Hospital Supplies)
Education & Professional Development
BA, Sociology, St. Norbert College
De Pere, WI
Roosevelt University ( 2 years MBA Study)
Chicago, IL
Military & Professional Affiliations
Army Veteran, awarded the Army Commendation Metal (1st Lt.)
National Association of Chain Drug Stores (NACDS)
Alpha Delta Gamma, Fraternity