Manager Marketing

Alfonso G. Arteaga McEnery, Esq.

Cel. 939-***-****

E mail: *******.*******@*****.***

*** ***** ** **** ***., Apt. 503

San Juan, PR 00907

OBJECTIVE

A professional level position in the private sector which allows me to apply my business, marketing and legal

backgrounds in order to structure strategies and guidelines for the strengthening of a successful organization and to be

an active participant in its proper execution.

OVERVIEW

• Attorney admitted to practice law in the Commonwealth of Puerto Rico

• Strong business and marketing background in start ups, operations, marketing, growth and strategic matters

PROFESSIONAL EXPERIENCE

Feb 2009 Present San Juan, PR

CAMI HI, LLC dba

Home Instead Senior Care Master Franchise

For Puerto Rico

Franchise Owner and Executive Manager

Home Instead Senior Care is the world’s largest trusted provider of non medical at home care for seniors. With over

900 offices and presence in 15 different countries, Puerto Rico became its newest market in 2009.

• Start up of global franchise in the Puerto Rico market

• Developed and managed employee and provider contracts

• Planned and carried out marketing strategies, plans and implementation

• Negotiated agreements with other companies to provide the service to their employees as part of an EAP (Employee

Assistance Program)

• Created financial budgets, financial projections and pipelines

• In charge of day to day legal work such as contracts and labor law issues

• Translated promotional, educational, training and networking material from the English language to Spanish

• Adapted public relations campaigns to fit the Puerto Rico culture in order for it to be successful

• Acted as office manager for a 7 person administrative staff

Oct 2007 Feb 2009 San Juan, PR

InGente, Inc.

Operations Manager

InGente, Inc. is a temporary employment agency offering contingent workforce solutions handling temporary,

contract-to-hire and direct hire employments. I started this company alongside my father in 2003 serving the

pharmaceutical and manufacturing industries with clients such as PepsiCo Foods, Bristol-Myers Squibb, Lilly,

Abbott Laboratories, Amgen Manufacturing, among others.

• Served as Operations Manager and handled day to day tasks regarding employees and project personnel

• Developed and managed employee and client contracts

• Prepared business proposals and negotiated the economics of such directly with the client

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• Handled the company’s marketing including print media, conventions and summits, public relations and brand

awareness

• Prepared temporary employment and independent contractor contracts for specific assignments along with their

respective change orders

• Designed and implemented various sales strategies

• Monitored, managed and approved expenses

Jan 2007 May 2007 Ponce, PR

Court of First Instance

Law Clerk

Served as Law Clerk for Hon. Sonia E. Ralat Perez. Judge Ralat is a civil court judge who mainly handles

family court cases such as divorces, adoptions, pensions, assault and domestic violence.

• Did extensive researches concerning family law: paternal relations, mistreat of minors, grandparent’s right to relate

with their grandchildren, etc.

• Comparative law: compared Puerto Rico’s jurisprudence and actual law with other civil based law systems such as

Louisiana’s, Argentina’s and Spain’s.

• Prepared memorandums as well as Court Resolutions

June 2007 – Dec. 2007 Ponce, PR

Legal Aid Office

Legal Counsel

As part of our graduation requirements, I served as Legal Counsel in our Law School’s Legal Aid Office.

Cases were handed to us and we had to see the case from start to end. Due diligence, proceedings, motions

to the court and any other action required for the case was solely handled by us.

• Interviewed clients and determined if there was a legal cause of action and a legitimate case

• Attended court appointments and addressed the court on behalf of the client

• Prepared and submitted motions to the court

• Interrogated witnesses presented by the counter part

• Carried out orders given by the court regarding the case

Summer 2005 San Juan, PR

Rafael Garcia Rodon Law Offices

Paralegal

Rafael Garcia Rodon Law Offices handles mainly medical malpractice and tort claims. They also have an

intellectual property law division lead my Juan Saavedra, Esq. for whom I also worked for as paralegal.

• Performed extensive researches concerning tort and intellectual property law: indemnification for foreseeable future

damages

• Prepared internal memorandums on matters regarding tort law

• Assisted Mr. Saavedra in a jury selection process at the US Federal Court for the District of Puerto Rico regarding a

copyright infringement claim

May 2002 June 2004 Guaynabo, PR

Caribbean Project Management

Marketing Assistant

Caribbean Project Management, PC (CPM) is Puerto Rico’s largest locally owned construction management

company with headquarters in Puerto Rico and offices in Panama City, Panama. It currently serves the

pharmaceutical, manufacturing, commercial, health care, educational, infrastructure and public sector

industries. I worked under the supervision of Mildred Ruiz, CPM’s Marketing Manager.

• Designed and put together CPM’s corporate profile which was then presented to current and potential clients as well

as used in conventions and expos in Puerto Rico and mainland US

• Carried out market researches in order to project the success of a subsidiary company being created at the time being

• Created publicity and marketing strategies alongside Mrs. Ruiz in order to compete in a market where large US firms

had arrived

EDUCATION

2004 – 2007 Ponce, PR

Pontifical Catholic University

of Puerto Rico, School of Law

• Juris Doctor

o Graduated with 3.2 GPA

San Juan, PR

2001 – 2003 Sacred Heart University

• B.A. in Business Administration

o Majored in Marketing

o Graduated Cum Laude

Villanova, PA

2001 Villanova University

• 1st year of Undergraduate School

COMPUTER SKILLS

Westlaw, LexisNexis, Microjuris, Word, Excel, PowerPoint, Publisher, Adobe Platforms, various CRM platforms

LANGUAGES

Completely fluent in Spanish and English.

REFERENCES

Furnished upon request.

Contact this candidate