Manager Sales

Alok Kumar

***, ***** *****, ********* ******, Jersey City - 07307

Phone: 718 - 407 - 9026

E-mail: **********@*****.***

Visionary, results oriented Manager with distinguished experience in

directing, establishing, strategically planning, and implementing online

marketing and e-commerce operations. Decisive, engaging leader with a

proven track record of escalating sales, global market share and

profitability.

Summary Of Qualifications:

. Build and oversee online SEM campaigns including CPA, CPL, CPC, & CPM

with tracking analysis through multiple channels such as affiliates,

paid search, natural search engine optimization and media ads.

. Leader in the industry of natural search optimization and website

administration.

. Niche SEO developer with several years of extensive research in the

field of search engine optimization.

. Develop and present periodical reports to executive management.

. Ethical, positive leader with a motivational style, flexible attitude,

and extreme attention to detail.

. Represent the corporation within industry events, while enhancing

brand equity & perception.

. Intense focus and strong people skills with the ability to build

consensus and loyalty.

PROFESSIONAL EXPERIENCE

SEM/SEO Manager (Flycell Inc)

Jan 2008 till date

Flycell, Inc provides entertainment services for cell phone users as well

as B2B messaging and content delivery solutions. My role is to deploy my

vast expertise and knowledge in the field of SEO/SEM to gain top positions

in all countries in which Flycell currently operates. Some of the top

traffic keywords for which this has been achieved and can be seen on

various search engines are:

Responsibilities and duties:

* Define and oversee content development and maintenance process

(including translation needs)

* Adhere to brand, corporate, and legal standards and ensure consistency

across all content.

* Collaborate with internal and external groups and recommend new site

elements to ensure we are offering the best experience possible for

all visitors.

* Define and drive SEO/SEM strategy - including measurement and

enhancement recommendations via data derived from Google analytics,

Quantcast and Omniture.

* Define and drive social media strategy (including but not limited to:

blogs and social networking sites) to ensure we are leveraging all

social media sites/activities to drive awareness of our site.

* Define and manage community aspect of site to ensure return visits and

the best user experience possible to build and maintain a strong user

community.

* Define measurement elements for activities above and deliver frequent

reports showing results and suggestions for enhancements.

* Work with Project Management team and Developers to ensure technical

aspects of site are being maintained, updated and managed.

* Support marketing efforts to promote site (i.e., ensure placement of

banners driving people to site on various websites and researching new

keywords)

* Regular analytics reporting using a variety of proprietary and

licensed software applications and web analytics tools to determine

web user search tendencies.

* Site crawl ability analysis, including page sculpting. Analysis of

coding techniques, etc.

* Page level audits on product pages for search algorithm compliance;

this will include detailed recommendations for on-page (title,

heading, copy, W3C compliance, changes to the PHP, HTML or JavaScript

code) & off-page optimization improvements

* Writing and editing Title Tags, Meta Description Tags, Alt Tags,

Header Tags and checking Keyword Density of pages via the CMS tool.

* Overseeing the development and progress of a RSS feed, blog and

sitemap (Under development)

* Supervising the coding of the Robot.txt and .htaccess files for the

server to enhance site crawling and ranking of inner pages.

SEO Consultant

2007 - 2008

Have worked on many websites as a consultant and freelancer, some of the

notable results being.

Keyword: Bollywood

Website: http://bollywoodpoint.com/

Keyword: diamond rings, diamond ring, antwerp diamonds, 1 carat diamond

Website: http://www.bestdiamonds.co.uk/

Business Development Executive

2005 - 2007

Reliable Infosolution Private Limited, India

Senior Relationship Executive

2003 - 2005 Sales

Executive

2000 - 2003 UrStocks

Advisory Private Limited, India

EDUCATION & SKILLS

Higher Secondary Education (10 + 2)

Year - 1999

Stream - Science

Board - Central Board Of Secondary Education, Delhi, India

Division - First

References: Will be provided on request.

Contact this candidate