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Project Manager Sales Representative

Location:
Columbia, SC, 29205
Posted:
September 27, 2010

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Resume:

Gary E. "Andy" Anderson, Jr.

**** ****** ****** ********, ***** Carolina 29205

803-***-**** (H) 803-***-**** (C) ***********@*******.***

Profile: Seasoned professional experienced in Marketing, Advertising,

Copywriting, Digital Production, and Project Management; Proficient in an

extensive variety of audio/video editing software and publishing software

for print media; Extensive network of media contacts

Experience:

Reach Out Columbia Magazine, Columbia, South Carolina, 2010

Advertising Sales Representative

. Increased ad revenues by $6435 for 2010-2011 in the first three weeks

of employment

. Secured contracts from 3 advertisers who had not advertised recently

with Reach Out Columbia. Two of the three contracts are for a full

year of ad space

. Promote and increase awareness of ROC magazine with presentations,

sales calls and written communication to potential advertisers

Colite International, Ltd., Columbia, South Carolina, 2007 - 2009

Project Manager

. Coordinated production and installations which produced over $2

million in company revenue from Cisco, CA, Target, Lenovo and Holiday

Inn accounts

. Developed and maintained multi-thousand dollar budget for each site

install

. Prepared all pricing and signage recommendations for clients,

resulting in completion of sale for each client location

Gasque Marketing and Advertising, Columbia, South Carolina, 2006 - 2007

Account Manager/New Business Developer (Part Time Position)

. Developed list of 50 key accounts for potential new business,

resulting in signing 4 new client accounts for Gasque Marketing and

Advertising

. Analyzed target audience and utilized information for media buys for

Gasque client (Longshore Boats), resulting in 25% revenue increase for

client in 6 month timeframe

. Developed and edited digital media (DVD) for Gasque clients

. Performed copywriting duties for Gasque client brochures

Time Warner Cable of South Carolina, Columbia, South Carolina, 2003 - 2004

Warehouse/Converter Room Supervisor

. Developed inventory controls for Converter Room, which reduced

discrepancies and resulted in 0% inventory variance by year end 2004

. Analyzed repair costs of Time Warner Cable digital converter inventory

and developed plan of action, resulting in reduced repair by $7000 -

$15,000 per month in 2003

. Increased participation in staff development programs by 75%

Palmetto Family Council, Columbia, South Carolina, 2002

Director of Communications and Special Projects

. Developed key marketing strategies increasing fundraising for PFC by

50 %

Page 2 Gary E. "Andy" Anderson, Jr.

. Increased market share of PFC's public service announcements (from 1

to 5 major SC broadcast markets)

. Expanded e-mail database of potential supporters from 150 to 1200

names

. Supported and maintained communications with Board of Directors and

internal staff

Inner City Broadcasting, Columbia, South Carolina, April 2001 - November

2001

Production Director

. Organized / administered production department for 4 Inner City

Broadcasting radio stations

. Wrote copy and produced commercials using multi-track digital editors

(Soundforge and Audacity)

. Uploaded nationally produced commercials from DGS digital courier

service

Clear Channel Radio, St. Louis, Missouri, 2000 - 2001

Morning Show Assistant Producer

. Scheduled nationally known celebrities as morning show guests

. Developed complete working knowledge of PROPHET (Clear Channel

proprietary) on-air computer control systems

. Gained proficiency with multi-track digital editors (including RML

Lab's Software Audio Workshop, Soundforge, Cool Edit Pro, and Orban's

Audicy Integrated Digital Audio Workstations

. Performed as "Prince Andrew," sidekick personality of Breakfast Club

morning show

Other Experience:

Marketing Department Intern, The State newspaper, Columbia, South Carolina

Editorial Assistant, Journal of Media and Religion, Columbia, South

Carolina

Warehouse Manager / Sales Associate, Applied Video Systems, Columbia, South

Carolina

Music Department Manager, Living Vine Christian Bookstore, Columbia, South

Carolina

Cast Member, Renaissance Man (Penny Marshall - director), Columbia, South

Carolina

Computer Skills:

Adobe Photoshop, Adobe Illustrator, Quark, Microsoft Word, Microsoft Excel,

Microsoft PowerPoint, Windows Movie Maker, Apple Mac iMovie, Apple Mac

iDVD, SPSS, Soundforge, PROPHET (Clear Channel Proprietary Digital Studio

Automation Software), and Experienced with PC and Mac platforms

Education: University of South Carolina, Columbia, South Carolina

Masters of Mass Communications, 2006

(Integrated Marketing Communications emphasis)

Broadcast Center, St. Louis, Missouri

Certificate in Broadcasting, 2000

Erskine College, Due West, South Carolina

Bachelor of Arts in History, 1995



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