Project Manager Software Engineer
Resume:
Sara F. Wilkinson
**************@*****.***
** **** ***** *****, ***********, CT 06447
SUMMARY OF QUALIFICATIONS
A highly experienced and accomplished Internet industry executive with a
strong background in product development, project and technical management.
Demonstrated leadership ability in forging corporate vision, and
accomplishment of goals through the motivation and direction of others. A
strong understanding of consumer needs and trends. A fiscally conservative
and ethical manager focused on maximizing resources. Fluent in French.
PROFESSIONAL EXPERIENCE
Interactive/Social Media Consultant, Marlborough, CT April 2009
- Present
Walt Disney Internet Group, North Hollywood, CA
1998-2009
DisneyFamily.com, FamilyFun.com, Wondertime.com, iParenting.com,
BabiesToday.com
PregnancyToday.com, Go.com.
Director, Project Management and Operations, 2008-2009
Maintained oversight over all product initiatives through all phases of
development, planning and execution, launching 100+ site enhancements and
new products, including three major Community initiatives
o Managed product roadmaps across the Family Group of properties and
sites; created new processes improving product development and
ensuring proper prioritization of products and initiatives
o Developed and implemented all Family Group Ad Sales initiatives and
online advertising campaigns through development and implementation;
launched 25+ custom integrated sites for total revenue of over $6
million
o Planned and managed every facet of partner integrations into the
Family Group as well as major content migrations
Director of Product Development, 2006-2008
Responsible for complete process of bringing a new Disney branded product
to market; conceptualized, planned, implemented and launched
DisneyFamily.com, the new best-in-class Disney branded portal focusing on
Community and search
o Originated overall creative vision for site; drove product development
process including rationalizing and defining key business goals, core
differentiators and mission statement, creating product scope and
defining product requirements
o Developed product strategy and roadmap based on analysis of consumer
needs, trends and competitive landscape
o Assessed and determined all licensing and content partnerships
o Recruited, coached and managed a high performance cross-functional
team
o Leveraged SEO best practices, decreasing Single Access Ratio by 15%
and increasing pages viewed per user by 25%, beating traffic
objectives within first quarter, bringing in over one million unique
visitors
Director of Engineering, 2001-2006
Family.com, FamilyFun.com
Provided leadership for both Engineering and Production teams, delivering
high quality, maintainable and scalable world class applications and
websites, quickly and on schedule
o Created robust and reliable technology applications and best in class
innovative user-friendly applications
o Maintained ubiquitous site stability-all links and applications
performing 24/7/365 at 99.9%
o Implemented numerous key changes, including several major site
redesigns, strengthening site performance and operations on a timely
and cost-efficient basis
o Seamlessly transitioned operations from NY to CA; established a local-
based strategy and implemented key WDIG technology initiatives-while
maintaining FamilyFun.com's publishing schedule
Manager of Production and Engineering, 1999-2001
Family.com, FamilyFun.com, Go.com
Coordinated and managed operations of both Production and Engineering
teams and served as technical "point of contact" for Family group
o Operational responsibility for creating and directing strategy and
management of Production and Engineering departments
o Established all current and long-range technical goals
Technical Project Manager, 1998-1999
Family.com, FamilyFun.com
o Created clear and attainable project objectives, built project
requirements and project plans; resolved schedule conflicts,
coordinated all project activities; monitored and communicated project
status; consistently delivered projects on time and within budget
Software Engineer, 1997-1998
Family.com, FamilyFun.com
o Created user-friendly applications and guided team software
development through prototype, beta and launch
Web Developer/Freelance, New York, NY 1994-1997
Information Builders Inc., New York, NY 1992-1993
Operations Manager
o Managed daily operations for Level5, a business intelligence software
solution
EDUCATION
Bachelor of Arts Degree, Liberal Arts
Sarah Lawrence College, Bronxville, NY
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