Sales Engineer

Anthony Ray DeHart

P.O. Box **** - **** *th Avenue Southeast

Hickory, N.C. 28603-3367 USA

Cell: 828-***-****

**************@*******.***

Professional Sales Engineer

Expertise

Global Sourcing/Vendor Relationships . Technical Product Management .

Strategic and Tactical Marketing . Competitive Market Research . Key

Account Penetration . New Product Introductions . Product Engineering &

Testing . Technology Implementation . New Business Development . Sales

Cycle Development for Complex Sales . Entrepreneurial Mindset

Professional Summary

My background in manufacturing and custom tooling would transition

extremely well to the various industrial distribution and ancillary

products in a number of capacities. Having been responsible for the P&L of

a manufacturing facility further contributes to my unique qualifications. I

am very passionate about cutting tools and metalworking and am confident of

being able to become a significant asset if given the ability to prove

myself.

I have 30 years total exposure to the cutting tool and hard materials

industry. The majority of this time spent determining the proper design

specifications of tooling for specialized applications. While doing this, I

gained an extensive knowledge of the raw materials such as specialty steels

and carbides. I also spent a considerable amount of time learning how to

properly adapt both CVD and PVD coatings.

Having this technical knowledge and the ability to communicate with both

shop floor staff as well as upper management has afforded be the ability to

significantly increase sales from key accounts as well as gain new

customers. I have used these underlying skills to develop profiles of my

target customer base and develop long term sales strategies to successfully

gain market share. I am equally proficient in HSS, Carbide or Diamond

tooling for traditional metal or plastic machining but perhaps more

importantly composite machining for aerospace and other emerging markets.

I understand the new economy we are in and have both the intellect and

communication skills to succeed. I thrive on challenges including not only

research and development of new products but developing new customer

markets as well. Being equally proficient in metal and composite machining,

I feel confident in most any technical sales or application capacity. I

also feel that my ability as a competent technical engineer with

entrepreneurial skills would be a valuable asset for new business

development working with a specific product group in management or

marketing efforts.

I have traveled extensively in China and Europe working with both raw

material suppliers and production facilities exporting finished product

back into the USA. I understand the culture of both their management level

staff and business liaisons of which I have frequently dealt with on

technical matters. I am open to consider relocation for the right business

opportunity.

Examples of Work History

. Engineering sales professional with 30 years of industry knowledge and

practical experience in all phases of Cutting Tool Business.

Proficient in developing brand recognition and analytical market

research. Considerable travel experience in North America, Europe and

Asia Disciplined to work from road with travel schedule of 200+ days

per year

. Development of Strategic Planning for Global Sourcing and Vendor

Relationship of New Products and Growth of existing Product Lines -

Familiar with nuances of mature markets such as cutting tools

requiring special consideration for organic growth or acquired market

share

. Development of Marketing/Advertising Campaigns including production of

major trade shows with supporting collateral material, customer

surveys and lead generation - Implementation of CRM system to increase

and track ROI of marketing investments

. Research and development concentrated on raw materials: HSS and Alloy

steels, Carbides, Poly Crystalline Diamond and Advanced Surface

Coatings - Skilled at globally sourcing raw material and semi-finished

products for customization locally to meet customer requirements and

demand

. Considerable time spent working with machine tool manufacturers to

gain working knowledge of entire machining operation. Thorough

knowledge of spindle interfaces specifically tool holder designs and

configurations

. Complete understanding of intricate details for how a cutting tool is

influenced by the totality of the tooling system which includes the

tool itself, the tool holder, the connection interface to the spindle

and the spindle as well as the rigidity of the work piece and

operating parameters of the tool. Having this technical knowledge and

the ability to communicate with both shop floor staff as well as upper

management has afforded be the ability to significantly increase sales

from key accounts

. Competent technical engineer with entrepreneurial skills focused on

key account management, dealer and distributor support and OEM

relationships with machine tool builders. Traveled extensively to

provide project leadership for special applications requiring custom

tooling and or technical support to end users on operating parameters

. 20 years hands-on experience designing and manufacturing insert

tooling for custom applications - Production of Steel Bodies for

Brazed or Indexable Cutters; Profile grinding of carbide and diamond

inserts for form tooling

. Creative with ability to visualize the entire manufacturing process

from raw material to finished product and communicate effectively with

engineering, end users of the product and suppliers of the materials.

Gifted with the ability to analyze large amounts of empirical and

practical data to support business decisions while being connected to

the customer base on a ground touch level.

Unique Technical Skills

. Develop and design mechanically clamped carbide insert tooling

and brazed PCD tool systems

. Knowledge of clamping systems, cutting tool fasteners, screws and

carbide insert designs, tool holders, mounting systems

. Determine proper tool geometry and operating parameters for

application specific cutting tools used in composites, plastics,

aluminum, wood and nonferrous metals

. Determine proper operating parameters for individual cutting tools

based on material being machined, work piece rigidity, machine tool,

spindle interface, etc...

. Designate proper grinding parameters for clearance angles on carbide

and diamond cutting edges

. Designate proper combination of carbide grade and coatings or diamond

for optimal application performance according to work piece

specifications

. Working knowledge of CNC programming and CAD / CAM systems and PLM

integration

. Proficient in Metal and Composite Machining operations including

selection of appropriate cutting tool geometry, applied surface

coatings and tool holders

. Communicate tooling concepts to shop floor personnel in terms of

operational aspects and management teams for acceptance and purchasing

approval based on capital costs and ROI

. Advanced proficiency in Microsoft Office and other software

applications, excellent computer skills

Employment History

Principal DeHart Tooling, Inc. - Hickory, N.C. 1984 -

2010

General Manager Sigrist Company, Inc. Hickory, N.C. 1974 - 1984

Exclusive Agent Grasche USA, Inc. - Hickory, N.C. 1979 -

1984

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